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Delivery-date: Wed, 28 May 2025 11:35:51 -0500
From: "Contractor University" <memberservices@egiainfo.com>
To: <info@sterlingcal.com>
Subject: Seizing the Summer Video Series Launches 6/2!
Date: Wed, 28 May 2025 10:35:39 -0600
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Expert guidance to ensure you capitalize on every opportunity this summer ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌  ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌  ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌  ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌  ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌  ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌  ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌  ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌  ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌  ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ 

As temperatures rise, so does the demand for HVAC services—making summer the busiest and most profitable season of the year for contractors. The majority of annual HVAC service calls happen during the summer months - meaning more opportunities than any other time of year. So how can you make sure your team is prepared to make the most out of every opportunity?

The new Seizing the Summer series launching June 2nd, is an exclusive bi-weekly video training series, available to all Contractor University members. Led by industry experts, each session targets one essential area of business improvement—offering proven, immediately applicable strategies to help you maximize performance while demand is at its peak. The Seizing the Summer 2025 episode schedule includes:

June 2
Summer Culture Code: Energize and Engage Your Team For Peak Season
Presented By Weldon Long

June 16
Extreme Weather, Extreme Profits: Capitalizing on the Heat
Presented By Gary Elekes

June 30
Heatwave Hustle: Turning Summer Service Calls Into Lifetime Customers
Presented By Drew Cameron

July 14
The Summer Sprint: Fast-Tracking Installations Without Sacrificing Quality
Presented By Gary Elekes

July 28
The Upgrade Playbook: Maximizing Revenue on Every Summer Call
Presented By Drew Cameron

August 11
The Social Media Heat Index: Using Online Buzz to Drive Summer Business
Presented By Gary Elekes

August 25
Beyond the Thermostat: Selling Whole-Home Solutions in the Heat
Presented By Drew Cameron

Contractor University members will receive each new episode via email every other Monday starting June 2nd. Not yet a Contractor University member? Click below to start a free 10-day trial now.

Request Free Trial
https://go.mycontractoruniversity.com/e/920873/ining-series-launching-june-2-/2l8dhf/1159193601/h/Ayry_ZYidcqUKNDjNz_QROZmevdF6w3vX_EiFB6ehB0


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<div style="display:none;max-height:0px;overflow:hidden;">Expert guidance to ensure you capitalize on every opportunity this summer
‌&nbsp;‌&nbsp;‌&nbsp;‌&nbsp;‌&nbsp;‌&nbsp;‌&nbsp;‌&nbsp;‌&nbsp;‌&nbsp;‌&nbsp;‌&nbsp;‌&nbsp;&nbsp;‌&nbsp;‌&nbsp;‌&nbsp;‌&nbsp;‌&nbsp;‌&nbsp;‌&nbsp;‌&nbsp;‌&nbsp;‌&nbsp;‌&nbsp;‌&nbsp;‌&nbsp;&nbsp;‌&nbsp;‌&nbsp;‌&nbsp;‌&nbsp;‌&nbsp;‌&nbsp;‌&nbsp;‌&nbsp;‌&nbsp;‌&nbsp;‌&nbsp;‌&nbsp;‌&nbsp;&nbsp;‌&nbsp;‌&nbsp;‌&nbsp;‌&nbsp;‌&nbsp;‌&nbsp;‌&nbsp;‌&nbsp;‌&nbsp;‌&nbsp;‌&nbsp;‌&nbsp;‌&nbsp;‌&nbsp;‌&nbsp;‌&nbsp;‌&nbsp;‌&nbsp;‌&nbsp;‌&nbsp;‌&nbsp;‌&nbsp;‌&nbsp;‌&nbsp;‌&nbsp;‌&nbsp;&nbsp;‌&nbsp;‌&nbsp;‌&nbsp;‌&nbsp;‌&nbsp;‌&nbsp;‌&nbsp;‌&nbsp;‌&nbsp;‌&nbsp;‌&nbsp;‌&nbsp;‌&nbsp;&nbsp;‌&nbsp;‌&nbsp;‌&nbsp;‌&nbsp;‌&nbsp;‌&nbsp;‌&nbsp;‌&nbsp;‌&nbsp;‌&nbsp;‌&nbsp;‌&nbsp;‌&nbsp;&nbsp;‌&nbsp;‌&nbsp;‌&nbsp;‌&nbsp;‌&nbsp;‌&nbsp;‌&nbsp;‌&nbsp;‌&nbsp;‌&nbsp;‌&nbsp;‌&nbsp;‌&nbsp;‌&nbsp;‌&nbsp;‌&nbsp;‌&nbsp;‌&nbsp;‌&nbsp;‌&nbsp;‌&nbsp;‌&nbsp;‌&nbsp;‌&nbsp;‌&nbsp;‌&nbsp;&nbsp;‌&nbsp;‌&nbsp;‌&nbsp;‌&nbsp;‌&nbsp;‌&nbsp;‌&nbsp;‌&nbsp;‌&nbsp;‌&nbsp;‌&nbsp;‌&nbsp;‌&nbsp;&nbsp;‌&nbsp;‌&nbsp;‌&nbsp;‌
&nbsp;‌&nbsp;‌&nbsp;‌&nbsp;‌&nbsp;‌&nbsp;‌&nbsp;‌&nbsp;‌&nbsp;‌&nbsp;&nbsp;‌&nbsp;‌&nbsp;‌&nbsp;‌&nbsp;‌&nbsp;‌&nbsp;‌&nbsp;‌&nbsp;‌&nbsp;‌&nbsp;‌&nbsp;‌&nbsp;‌&nbsp;</div>

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									<p style="margin: 0px; padding: 0px;">&nbsp;</p>

									<p style="margin: 0 0 0; padding: 0px;">As temperatures rise, so does the demand for HVAC services — making summer the busiest and most profitable season of the year for many contractors. The majority of annual HVAC service calls happen during the summer months - meaning more opportunities than any other time of year. So how can you make sure your team is prepared to make the most out of every single lead?</p>

									<p style="margin: 0px; padding: 0px;">&nbsp;</p>

									<p style="margin: 0 0 30px; padding: 0px;">The new season of <em>Seizing The Summer</em> launches June 2nd, an exclusive bi-weekly video training series available to all Contractor University members. Led by industry experts, each session targets one essential area of summer business improvement, offering proven, immediately applicable strategies to help you maximize performance while demand is at its peak. The <em>Seizing The Summer </em>2025 episode schedule includes:</p>
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																					<div style="margin: 0px; padding: 0px;">June</div>
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																					<div style="margin: 0 0 10px; padding: 0px;">Summer Culture Code: Energize and Engage Your Team For Peak Season</div>
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																					<div style="margin: 0px; padding: 0px;">Presented By Weldon Long</div>
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																					<div style="margin: 0px; padding: 0px;">June</div>
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																					<div style="margin: 0px; padding: 0px;">16</div>
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																					<td align="left" class="center-text" style="font-family:'poppins',Arial,Helvetica,sans-serif;font-size:18px;line-height:24px;font-weight:400;font-style:normal;color:#333333;text-decoration:none;letter-spacing:0px;">
																					<div style="margin: 0 0 10px; padding: 0px;">Extreme Weather, Extreme Profits: Capitalizing on the Heat</div>
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																					<td align="left" class="center-text" style="font-family:'poppins',Arial,Helvetica,sans-serif;font-size:12px;line-height:20px;font-weight:400;font-style:normal;color:#ea5b3b;text-decoration:none;letter-spacing:0px;">
																					<div style="margin: 0px; padding: 0px;">Presented By Gary Elekes</div>
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																				</tr>
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																		<table align="center" border="0" cellpadding="0" cellspacing="0" class="m-padding-20" role="presentation" style="width:100%;max-width:100%;" width="100%">
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																					<td align="center" class="center-text" style="font-family:'Poppins',Arial,Helvetica,sans-serif;font-size:24px;line-height:34px;font-weight:700;font-style:normal;color:#f5a22c;text-decoration:none;letter-spacing:0px;">
																					<div style="margin: 0px; padding: 0px;">June</div>
																					</td>
																				</tr>
																				<tr>
																					<td align="center" class="center-text" style="font-family:'Poppins',Arial,Helvetica,sans-serif;font-size:50px;line-height:67px;font-weight:300;font-style:normal;color:#f5a22c;text-decoration:none;letter-spacing:0px;">
																					<div style="margin: 0px; padding: 0px;">30</div>
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															<td align="center" bgcolor="#FFFFFF" class="rwd-col" style="width:70%;max-width:70%;" width="70%"><!-- column -->
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																		<td align="center"><!-- content -->
																		<table align="center" border="0" cellpadding="0" cellspacing="0" role="presentation" style="width:90.48%;max-width:90.48%;" width="90.48%">
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																					<td align="left" class="center-text" style="font-family:'poppins',Arial,Helvetica,sans-serif;font-size:18px;line-height:24px;font-weight:400;font-style:normal;color:#333333;text-decoration:none;letter-spacing:0px;">
																					<div style="margin: 0 0 10px; padding: 0px;">Heatwave Hustle: Turning Summer Service Calls Into Lifetime Customers</div>
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																					<td align="left" class="center-text" style="font-family:'poppins',Arial,Helvetica,sans-serif;font-size:12px;line-height:20px;font-weight:400;font-style:normal;color:#f5a22c;text-decoration:none;letter-spacing:0px;">
																					<div style="margin: 0px; padding: 0px;">Presented By Drew Cameron</div>
																					</td>
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																		<td align="center" class="autoheight" height="160" style="height:160px;">
																		<table align="center" border="0" cellpadding="0" cellspacing="0" class="m-padding-20" role="presentation" style="width:100%;max-width:100%;" width="100%">
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																					<td align="center" class="center-text" style="font-family:'Poppins',Arial,Helvetica,sans-serif;font-size:24px;line-height:34px;font-weight:700;font-style:normal;color:#ea5b3b;text-decoration:none;letter-spacing:0px;">
																					<div style="margin: 0px; padding: 0px;">July</div>
																					</td>
																				</tr>
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																					<td align="center" class="center-text" style="font-family:'Poppins',Arial,Helvetica,sans-serif;font-size:50px;line-height:67px;font-weight:300;font-style:normal;color:#ea5b3b;text-decoration:none;letter-spacing:0px;">
																					<div style="margin: 0px; padding: 0px;">14</div>
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															<td align="center" bgcolor="#f9fafc" class="rwd-col" style="width:70%;max-width:70%;" width="70%"><!-- column -->
															<table align="center" border="0" cellpadding="0" cellspacing="0" class="m-padding-30" role="presentation" style="width:100%;max-width:100%;" width="100%">
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																		<td align="center"><!-- content -->
																		<table align="center" border="0" cellpadding="0" cellspacing="0" role="presentation" style="width:90.48%;max-width:90.48%;" width="90.48%">
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																					<td align="left" class="center-text" style="font-family:'poppins',Arial,Helvetica,sans-serif;font-size:18px;line-height:24px;font-weight:400;font-style:normal;color:#333333;text-decoration:none;letter-spacing:0px;">
																					<div style="margin: 0 0 10px; padding: 0px;">The Summer Sprint: Fast-Tracking Installations Without Sacrificing Quality</div>
																					</td>
																				</tr>
																				<tr>
																					<td align="left" class="center-text" style="font-family:'poppins',Arial,Helvetica,sans-serif;font-size:12px;line-height:20px;font-weight:400;font-style:normal;color:#ea5b3b;text-decoration:none;letter-spacing:0px;">
																					<div style="margin: 0px; padding: 0px;">Presented By Gary Elekes</div>
																					</td>
																				</tr>
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																		<!-- content --></td>
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												<table align="center" border="0" cellpadding="0" cellspacing="0" role="presentation" style="width:100%;max-width:100%;" width="100%">
													<tbody>
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															<td align="center" bgcolor="#ffffff" class="rwd-col" style="width:30%;max-width:30%;" width="30%"><!-- column -->
															<table align="center" border="0" cellpadding="0" cellspacing="0" role="presentation" style="width:100%;max-width:100%;" width="100%">
																<tbody>
																	<tr>
																		<td align="center" class="autoheight" height="160" style="height:160px;">
																		<table align="center" border="0" cellpadding="0" cellspacing="0" class="m-padding-20" role="presentation" style="width:100%;max-width:100%;" width="100%">
																			<tbody>
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																					<td align="center" class="center-text" style="font-family:'Poppins',Arial,Helvetica,sans-serif;font-size:24px;line-height:34px;font-weight:700;font-style:normal;color:#f5a22c;text-decoration:none;letter-spacing:0px;">
																					<div style="margin: 0px; padding: 0px;">July</div>
																					</td>
																				</tr>
																				<tr>
																					<td align="center" class="center-text" style="font-family:'Poppins',Arial,Helvetica,sans-serif;font-size:50px;line-height:67px;font-weight:300;font-style:normal;color:#f5a22c;text-decoration:none;letter-spacing:0px;">
																					<div style="margin: 0px; padding: 0px;">28</div>
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																		<td align="center"><!-- content -->
																		<table align="center" border="0" cellpadding="0" cellspacing="0" role="presentation" style="width:90.48%;max-width:90.48%;" width="90.48%">
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																					<td align="left" class="center-text" style="font-family:'poppins',Arial,Helvetica,sans-serif;font-size:18px;line-height:24px;font-weight:400;font-style:normal;color:#333333;text-decoration:none;letter-spacing:0px;">
																					<div style="margin: 0 0 10px; padding: 0px;">The Upgrade Playbook: Maximizing Revenue on Every Summer Call</div>
																					</td>
																				</tr>
																				<tr>
																					<td align="left" class="center-text" style="font-family:'poppins',Arial,Helvetica,sans-serif;font-size:12px;line-height:20px;font-weight:400;font-style:normal;color:#f5a22c;text-decoration:none;letter-spacing:0px;">
																					<div style="margin: 0px; padding: 0px;">Presented By Drew Cameron</div>
																					</td>
																				</tr>
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															<td align="center" bgcolor="#f9fafc" class="rwd-col" style="width:30%;max-width:30%;" width="30%"><!-- column -->
															<table align="center" border="0" cellpadding="0" cellspacing="0" role="presentation" style="width:100%;max-width:100%;" width="100%">
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																		<td align="center" class="autoheight" height="160" style="height:160px;">
																		<table align="center" border="0" cellpadding="0" cellspacing="0" class="m-padding-20" role="presentation" style="width:100%;max-width:100%;" width="100%">
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																					<td align="center" class="center-text" style="font-family:'Poppins',Arial,Helvetica,sans-serif;font-size:24px;line-height:34px;font-weight:700;font-style:normal;color:#ea5b3b;text-decoration:none;letter-spacing:0px;">
																					<div style="margin: 0px; padding: 0px;">August</div>
																					</td>
																				</tr>
																				<tr>
																					<td align="center" class="center-text" style="font-family:'Poppins',Arial,Helvetica,sans-serif;font-size:50px;line-height:67px;font-weight:300;font-style:normal;color:#ea5b3b;text-decoration:none;letter-spacing:0px;">
																					<div style="margin: 0px; padding: 0px;">11</div>
																					</td>
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																		<td align="center"><!-- content -->
																		<table align="center" border="0" cellpadding="0" cellspacing="0" role="presentation" style="width:90.48%;max-width:90.48%;" width="90.48%">
																			<tbody>
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																					<td align="left" class="center-text" style="font-family:'poppins',Arial,Helvetica,sans-serif;font-size:18px;line-height:24px;font-weight:400;font-style:normal;color:#333333;text-decoration:none;letter-spacing:0px;">
																					<div style="margin: 0 0 10px; padding: 0px;">The Social Media Heat Index: Using Online Buzz to Drive Summer Business</div>
																					</td>
																				</tr>
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																					<td align="left" class="center-text" style="font-family:'poppins',Arial,Helvetica,sans-serif;font-size:12px;line-height:20px;font-weight:400;font-style:normal;color:#ea5b3b;text-decoration:none;letter-spacing:0px;">
																					<div style="margin: 0px; padding: 0px;">Presented By Gary Elekes</div>
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																		<td align="center" class="autoheight" height="160" style="height:160px;">
																		<table align="center" border="0" cellpadding="0" cellspacing="0" class="m-padding-20" role="presentation" style="width:100%;max-width:100%;" width="100%">
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																					<td align="center" class="center-text" style="font-family:'Poppins',Arial,Helvetica,sans-serif;font-size:24px;line-height:34px;font-weight:700;font-style:normal;color:#f5a22c;text-decoration:none;letter-spacing:0px;">
																					<div style="margin: 0px; padding: 0px;">August</div>
																					</td>
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																					<td align="center" class="center-text" style="font-family:'Poppins',Arial,Helvetica,sans-serif;font-size:50px;line-height:67px;font-weight:300;font-style:normal;color:#f5a22c;text-decoration:none;letter-spacing:0px;">
																					<div style="margin: 0px; padding: 0px;">25</div>
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																		<table align="center" border="0" cellpadding="0" cellspacing="0" role="presentation" style="width:90.48%;max-width:90.48%;" width="90.48%">
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																					<td align="left" class="center-text" style="font-family:'poppins',Arial,Helvetica,sans-serif;font-size:18px;line-height:24px;font-weight:400;font-style:normal;color:#333333;text-decoration:none;letter-spacing:0px;">
																					<div style="margin: 0 0 10px; padding: 0px;">Beyond the Thermostat: Selling Whole-Home Solutions in the Heat</div>
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																				</tr>
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																					<td align="left" class="center-text" style="font-family:'poppins',Arial,Helvetica,sans-serif;font-size:12px;line-height:20px;font-weight:400;font-style:normal;color:#f5a22c;text-decoration:none;letter-spacing:0px;">
																					<div style="margin: 0px; padding: 0px;">Presented By Drew Cameron</div>
																					</td>
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