Return-Path: <1axci4vo5ta0t0c8jjmviq03wf8vcxaeq131er-info=sterlingcal.com@bf10x.hubspotemail.net> Delivered-To: info@sterlingcal.com Received: from reseller401.webserversystems.com by reseller401.webserversystems.com with LMTP id A7NqHF8kN2gXsA0AchKAPA (envelope-from <1axci4vo5ta0t0c8jjmviq03wf8vcxaeq131er-info=sterlingcal.com@bf10x.hubspotemail.net>) for ; Wed, 28 May 2025 09:57:35 -0500 Return-path: <1axci4vo5ta0t0c8jjmviq03wf8vcxaeq131er-info=sterlingcal.com@bf10x.hubspotemail.net> Envelope-to: info@sterlingcal.com Delivery-date: Wed, 28 May 2025 09:57:35 -0500 Received: from bd77f85.bf10x.hubspotemail.net ([143.244.89.119]:8589) by reseller401.webserversystems.com with esmtps (TLS1.2) tls TLS_ECDHE_RSA_WITH_AES_128_GCM_SHA256 (Exim 4.98.1) (envelope-from <1axci4vo5ta0t0c8jjmviq03wf8vcxaeq131er-info=sterlingcal.com@bf10x.hubspotemail.net>) id 1uKIDm-00000003lJz-3116 for info@sterlingcal.com; Wed, 28 May 2025 09:57:35 -0500 Received: by 172.16.116.30 with SMTP id a089896hoz745zuce9dg0l2p4f9kcw1lmy8l4bpyn4; Wed, 28 May 2025 14:57:24 GMT DKIM-Signature: v=1; s=hs2; d=bf10x.hubspotemail.net; i=@bf10x.hubspotemail.net; h=sender:from:from:reply-to:to:to:cc:cc:subject:subject:list-unsubscribe:form-sub:feedback-id:list-unsubscribe-post; a=rsa-sha256; c=relaxed/relaxed; bh=xWug2yFXOQd+YL1rHcWSx3kHVA1UnE/hBWYSQdQbXuo=; b=b/A7UT9Pb8hGFOewO701uFtmQJ81NsxO2ZJ+pVv4fdzdzbVv8w2bbt6jX0O6EG /7s9vM7XtffDdBBs0UX4iilohQr26g3uVG0OPHWZkplALWdkVwaZEQX5TQ9+I5t EXwxUKkJGjqhIR/w7CQTFsf/eSTVyDUb+uip4UaBORQ9+5TVEJhP6NBcAgzyvwb 5x9edgTaWeN029y/jaCk9lOmKOFjXfzV0ZS1MdT516O1Yq5NTsa22FmHtYAEv2p w0W7Utbc3xMuo3wUcoCZIl7dnovNKFx9G3ihP4JXJPUVgo+4/y6U2mOExs2nBhR Op2ILR686GFQcYz6+nHSj/yq6Y2Q==; q=dns/txt; t=1748444243; x=1748707043; DKIM-Signature: v=1; s=hs2-2379881; d=blipbillboards.com; i=@blipbillboards.com; h=sender:from:from:reply-to:to:to:cc:cc:subject:subject:list-unsubscribe:form-sub:feedback-id:list-unsubscribe-post; a=rsa-sha256; c=relaxed/relaxed; bh=xWug2yFXOQd+YL1rHcWSx3kHVA1UnE/hBWYSQdQbXuo=; b=rtLWWSeCh7ADQ6m/9oaF0z29pKCI9V9EaGDcq6ykbf99MC04mj6YjMruEcNZA9 VyrUeIp10IgoPjeSq4N9KozvnCSXP8fxVQhuiPHu7NlBcoiZkHbEJSML3bvkwzl SLOaenDWpqwOK46KyO5i0rrzmAzNVATrI3q+gTdQrankpKwVv82VxGD0qDMa+4k +/JK3fSUaQab5W2n4dC0lccEROCZmXkVI2sj9QI+8dMjoxSDZvyZJXfcuLPoE9A kFAIH3JLU7xOxOqjt2C9lTN/zjX4VgfztRQoeKDDe1mPSXNMXCJLYsbTVDtM/WY Z9aD8AjTVskuoY5D7iEpGGjedckg==; q=dns/txt; t=1748444243; x=1748707043; X-HS-Cid: 1axfp6sgofitb1rzabrbv2h38fg16tavuvaqzn List-Unsubscribe: , Date: Wed, 28 May 2025 08:57:24 -0600 From: Blip Billboards Reply-To: marketing@blipbillboards.com To: info@sterlingcal.com Message-ID: <1748444243446.91febf79-6802-409a-afea-a0a2f4354bd6@bf10x.hubspotemail.net> Subject: =?utf-8?Q?95%_of_Ad_Spend_Is_Wasted._Here=E2=80=99s_How_to_Be_the_5%.?= MIME-Version: 1.0 Content-Type: multipart/alternative; boundary="----=_Part_193637_270332664.1748444243650" X-Report-Abuse-To: abuse@hubspot.com (see https://policy.hubspot.com/abuse-complaints) List-Unsubscribe-Post: List-Unsubscribe=One-Click X-Spam-Status: No, score=-4.1 X-Spam-Score: -40 X-Spam-Bar: ---- X-Spam-Flag: NO ------=_Part_193637_270332664.1748444243650 Content-Type: text/plain; charset=utf-8 Content-Transfer-Encoding: quoted-printable Tired of vague metrics and bloated budgets? Learn how to build an ad strate= gy that proves ROI, earns trust, and drives pipeline, without overspending = or guessing. Stay ahead with trusted OOH insights, inspiring ad creatives, and full-funn= el marketing tactics =E2=80=94 delivered straight to your inbox. The 2025 DOOH Budget Blueprint Figuring out how much to spend, where, and whether it=E2=80=99ll work can f= eel like trying to solve a Rubik=E2=80=99s Cube blindfolded. You test one c= hannel, results trickle in=E2=80=A6 slowly. Meanwhile, your team=E2=80=99s = asking for more budget, your CEO wants guarantees, and your audience? Well,= they=E2=80=99re everywhere but your funnel. We break down the exact steps to build an advertising budget that=E2=80=99s= grounded, goal-driven, and adaptable. You=E2=80=99ll learn: - Why 95% of ad spend gets wasted=E2=80=94and how to stay out of that stat - How to align spend with strategy, not guesswork - Which channels move the needle (and which eat budget) - How to avoid =E2=80=9Cset it and forget it=E2=80=9D budgeting mistakes Read the Blog: How to Set an Advertising Budget Without Wasting Another Dim= e (https://adkom.media/e3t/Ctc/OM+113/ch67V04/VWtVgr4ryptzW5Gcmb05Zx82hW7Rd= XLG5x6dVwN8_nRGx3l5QzW7Y8-PT6lZ3lhW6Zt4bS8rg5jMW5PqDKM3jB4wRN3X3gw1HrwgzW1P= fmLP1RZ_7SW9jmLgz5fPS1NW1jsdJP28vfMSN88KTzbbCBV5W3f1bjP1vWF0MW5kgHnv61RS6LW= 1864bq1qYGL-W84hZ7j2SKKDSN7rvWWQlBKKtW4J0dxr4g6jVmW4xNcB54gtjW-W8DgYLM7JjC5= LW4SjtFn8ZNJjCW7BlsM99cgjVCW8GrWvx3pRsgWW5K8NW434_4pPW89b32N89Llv2W5KdB1J4K= YTljW2GgLCN1WBdLVW3y_TPm4x3MZ3W3MVf225wwwY1W7rH5zW6VYW85W41_Fw94gtzzSf2_PNP= C04 ) Explore More Insights (https://adkom.media/e3t/Ctc/OM+113/ch67V04/VWtVgr4ryptzW5Gcmb05Zx82hW7RdXL= G5x6dVwN8_nRFF3l5QzW69sMD-6lZ3mPN4PV9tB_8LKhW8771Sp1M5_lHW6sCcRl4lG_4nW8vcr= B77sTZqlW7bbt3H4GWwL6W3wzqd38SYHNnN1pspKjzVTL6W78J4TH116mrTW5CLtj24xYPM-W7l= BQtl3XHrwbW74c6tY1sR0kZN5nqlR_VpfsRN1mtSM69R3K8W7pnr0G5lPYhZW2jyQ5s1zlJ90W2= CB05T3czTnHW6tDttR5NC9T9W4gYsN77W8T-2N7nHy_pnQ7GGM39_tPdKlbZf1TJB--04 ) =F0=9F=93=8D Location Spotlight: Phoenix, AZ Market Highlights - High traffic, low cost - Great for testing frequency + message refinement - Diverse audience =E2=80=93 families, commuters, tourists - 60+ Blip signs across Phoenix & surrounding areas Best Fit Businesses 1.HVAC, landscaping, and home services with steady year-round demand 2.Health clinics, urgent care, and dental offices in high-turnover areas 3.Quick-service restaurants and drive-thrus in car-heavy neighborhoods 4.Promoters of concerts, festivals, and local events with big foot traffic 5.Real estate agents and mortgage lenders in fast-growing markets Explore More Locations (https://adkom.media/e3t/Ctc/OM+113/ch67V04/VWtVgr4ryptzW5Gcmb05Zx82hW7RdXL= G5x6dVwN8_nRFY3l5QzW6N1vHY6lZ3q0W6x8vHJ5TxZSGVcnt9T56YWhRW3Jch1L7rSgNcW7t8M= pr38yFMZW4jHns87vFNnJW5kW28R4s5qq9W97PkwB1G0zy4W3_xRFx281wb9N11gQZKzqVgdW2B= sn5d3nQVTYVv5p5T5-kzB_W8ZcjtL2Tpyx_W2nkMM-4KN8K4W91TySR3YtTK9W4GG_3K7xJvR2W= 74r1K65nTJhcW726MbX7hxW-NV5Gn6X1s08tVVGqtdZ1xcxLZW5QYhFK8BtvwpW4Z71BF6_CQKs= V2D4sj58nWQvf24DlTR04 ) =F0=9F=93=8C Tactic of the Week: How to Build a Winning Billboard Strategy on a Starter Budget With Blip, you no longer need a massive budget to run an effective billboar= d campaign. The platform gives you full control, daily flexibility, and the= tools to scale only when you're ready. Here's how to start small and still= build a campaign that works. Start with $5=E2=80=93$20/day This range is ideal for testing messaging, monitoring performance, and gett= ing real impressions=E2=80=94without blowing your budget. Try the =E2=80=9CPlant & Expand=E2=80=9D Strategy Begin with one or two signs. As you collect data, expand by adding more loc= ations instead of raising your daily spend on the same signs. It=E2=80=99s = a smarter way to grow your reach and discover what works. How do you know you=E2=80=99re on track? Look for these early signals: - Consistent impressions day over day This suggests your ad timing aligns well with local traffic patterns=E2=80= =94great for reinforcing your brand. - Better performance from specific signs in the same metro area That=E2=80=99s your cue to add more signs nearby and create location densit= y, increasing the chance of repeated exposure. - Increased web traffic or engagement aligned with your locations This takes time, especially on a limited budget. But if you're a brick-and-= mortar business, ask walk-in customers if they've seen your billboard=E2=80= =94especially if you're advertising within distinct neighborhoods or region= s of the same city. Once you spot traction, focus your budget on the top-performing signs and s= cale with purpose. Your Questions, Solved. Is it better to run one ad in a single location or spread my budget to mult= iple locations? Imagine this: you have a billboard on the busiest highway in LA. Would you = pay more to show up more often in that one spot, or use the same budget to = appear in three other high-traffic areas? Blip recommends locking in on 3=E2=80=935 top-performing signs within a 10= =E2=80=9320 mile radius of your target area. Here=E2=80=99s why: - 70=E2=80=9380% of people who see your ad are local commuters=E2=80=94they= pass your signs daily. - The other 20=E2=80=9330% are just passing through. To make an impact, aim for 6=E2=80=937 impressions per commuter over a few = weeks. - Spend $10=E2=80=9315/day to reach over 4=E2=80=936 weeks - Spend $20=E2=80=9325/day to hit that in 3=E2=80=934 weeks Remember, OOH works when you show up consistently. The more familiar your b= rand feels, the more likely people are to act. LinkedIn (https://adkom.media/e3t/Ctc/OM+113/ch67V04/VWtVgr4ryptzW5Gcmb05Zx= 82hW7RdXLG5x6dVwN8_nRFY3l5QzW6N1vHY6lZ3mSW5HVKVJ8VjBcHW7GSN-Z5WK3LTW2_4lT-8= _TD3HW8t3HDc5ZXxwzW2q2hkN5RLR34W114rZX25gmC2W4hqJrv8S-hdfW87DjBg7tf1W6W3l44= X07_hPnjV2r2C76-pG1QW511zKk8CqSvdW6bfRJV5ZzzzjN2ytYpFtBBZRW62QkjL526D0TW5p_= S915YG0DvW1bH0sb6pwn8CW3nXWSn7h_trQW2mm7rw6-FbFjN2hJqlqw4dPHW47B54H8fvknZW9= 5zTdN7gPFx4W2T1Yxz7vQ52gf2fK4FH04 ) Instagram (https://adkom.media/e3t/Ctc/OM+113/ch67V04/VWtVgr4ryptzW5Gcmb05Z= x82hW7RdXLG5x6dVwN8_nRFF3l5QzW69sMD-6lZ3m7W4kYL7y7HBpYSW1s28xS1RjkL7W6s7l1H= 6lB_DPW42bB7-3X5qkmN3Sb_cFWWwW1W2kw0GL2FYPmKW9bFvmJ1F4d4wN1BrHVDHcqFqW5WnBd= H2sgFhMW9fldJf4Lt4pzW4cKC9s6L_XQdN2hhxmvQtHNpV2gKtY6w2QpBW2KXZ_25cnw3TW36D5= vW4-0040W69MQGT7DJCrFW3Mhn4x3HLQ4PVgG4_Q7DB_R6N2LDdV3J9Q-QW5YGDBr79WWgFf4hZ= H8804 ) Never miss a Blip! We love feedback! If you=E2=80=99ve got thoughts, we want to hear from you =E2=80=93 just rep= ly to this email. Did someone forward you this newsletter? Click here to cut out the middle person. Blip, 285 N Main Street, #849, Kaysville, UT 84037, United States Unsubscribe (https://adkom.media/hs/preferences-center/en/direct?data=3DW2n= XS-N30h-z_W3g8n3p49BkN7W24_wN136ldMGW4pK1Hd4mKg71W2TKTr_1LjGtVW36y4kt4hgYy1= W49vqc247m8cFW3H4P1d2CJl03W2TyKhn45x4b-W3z0Vx64hF5H5W1Bhl2t3_s74pW32B8JB1Nw= HkVW2RRts04fM-m3W1_qjR73j9MdXW21bnq_2MF3HzW1Lq0FK3M4QXQW1ZqRG61VsYFRW30yJDq= 2-Bx_WW3y_8yy1LnRXHW2MGksY3jftDtW47F-P53LPz16W4frZNN1NzzNSW1Vc9c-43xgSPW1BN= cqm3SZYm3W34BSz91_592wW4hNC2125pgHNW1YZYLD3_v8M1W1S8Zpt4frVHfW1NCcQ32sLvX5W= 2q-zMD2Ws3-GW3QW0xg2TPbfdW3QPDp-2MGmXKW4hgtJF3zjbJcW3DZV4T49QSTjW1NgLPz3DTz= QQW3df43b3DYgQbW49HSyg3JXX4-W3F5Sy94kKs9jW2w1tyj3jsn_bW3V_RbJ25j9QJW3dqHbZ2= TjlhJW2KMVQ4364-l-W3P8ppg2KxTf2W2CZYQ91_8-XyW3VHnm643FTRnW1YZ5PR38zZZB0&_hs= enc=3Dp2ANqtz-_p565gLB-xbEc7IS24M5gXvYO9U3L9nIkUHpPQXf3sn7vABeP4bZanhFQ2A8N= VAdIESNzVBl2Y6ExqAh0h5Vw43JUfZg&_hsmi=3D363539427 ) Manage preferences (https://adkom.media/hs/preferences-center/en/page?data= =3DW2nXS-N30h-z_W3g8n3p49BkN7W24_wN136ldMGW4pK1Hd4mKg71W2TKTr_1LjGtVW36y4kt= 4hgYy1W49vqc247m8cFW3H4P1d2CJl03W2TyKhn45x4b-W3z0Vx64hF5H5W1Bhl2t3_s74pW32B= 8JB1NwHkVW2RRts04fM-m3W1_qjR73j9MdXW21bnq_2MF3HzW1Lq0FK3M4QXQW1ZqRG61VsYFRW= 30yJDq2-Bx_WW3y_8yy1LnRXHW2MGksY3jftDtW47F-P53LPz16W4frZNN1NzzNSW1Vc9c-43xg= SPW1BNcqm3SZYm3W34BSz91_592wW4hNC2125pgHNW1YZYLD3_v8M1W1S8Zpt4frVHfW1NCcQ32= sLvX5W2q-zMD2Ws3-GW3QW0xg2TPbfdW3QPDp-2MGmXKW4hgtJF3zjbJcW3DZV4T49QSTjW1NgL= Pz3DTzQQW3df43b3DYgQbW49HSyg3JXX4-W3F5Sy94kKs9jW2w1tyj3jsn_bW3V_RbJ25j9QJW3= dqHbZ2TjlhJW2KMVQ4364-l-W3P8ppg2KxTf2W2CZYQ91_8-XyW3VHnm643FTRnW1YZ5PR38zZZ= B0&_hsenc=3Dp2ANqtz-_p565gLB-xbEc7IS24M5gXvYO9U3L9nIkUHpPQXf3sn7vABeP4bZanh= FQ2A8NVAdIESNzVBl2Y6ExqAh0h5Vw43JUfZg&_hsmi=3D363539427 ) ------=_Part_193637_270332664.1748444243650 Content-Type: text/html; charset="utf-8" Content-Transfer-Encoding: quoted-printable 95% of Ad Spend Is Wasted. Here=E2=80=99s How to Be the 5%.</tit= le> <meta property=3D"og:title" content=3D"95% of Ad Spend Is Wasted. Here= =E2=80=99s How to Be the 5%."> <meta name=3D"twitter:title" content=3D"95% of Ad Spend Is Wasted. Here= =E2=80=99s How to Be the 5%."> =20 =20 =20 <meta name=3D"x-apple-disable-message-reformatting"> <meta http-equiv=3D"Content-Type" content=3D"text/html; charset=3DUTF-8"> <meta http-equiv=3D"X-UA-Compatible" content=3D"IE=3Dedge"> <meta name=3D"viewport" content=3D"width=3Ddevice-width, initial-scale=3D1.= 0"> <!--[if gte mso 9]> <xml> <o:OfficeDocumentSettings> <o:AllowPNG/> <o:PixelsPerInch>96</o:PixelsPerInch> </o:OfficeDocumentSettings> <w:WordDocument xmlns:w=3D"urn:schemas-microsoft-com:office:word"> <w:DontUseAdvancedTypographyReadingMail/> </w:WordDocument> </xml> =20 <style> ul > li { text-indent: -1em; } </style> <![endif]--> <!--[if mso]> <style type=3D"text/css"> body, td {font-family: Arial, Helvetica, sans-serif;} .hse-body-wrapper-table {background-color: #EAF0F6;} </style> <![endif]--> <!--[if mso | IE]> <style type=3D"text/css"> .hse-column-container { border: none !important; padding: 0 !important;= } </style> <![endif]--> =20 =20 =20 =20 =20 <meta name=3D"generator" content=3D"HubSpot"><meta property=3D"og:url" co= ntent=3D"https://adkom.media/-temporary-slug-b48da894-8321-45fb-a2f2-de9126= 700fa0"><meta name=3D"robots" content=3D"noindex,follow"><!--[if !((mso)|(I= E))]><!-- --><style type=3D"text/css">@media only screen and (max-width:639= px){img.stretch-on-mobile,.hs_rss_email_entries_table img,.hs-stretch-cta .= hs-cta-img{height:auto !important;width:100% !important} .display_block_on_small_screens{display:block}.hs_padded{padding-left:20px = !important;padding-right:20px !important} .hs-hm,table.hs-hm{display:none}.hs-hd{display:block !important}table.hs-hd= {display:table !important} }@media only screen and (max-width:639px){ul,blockquote{margin:0;padding:1e= m 40px} }@media only screen and (max-width:639px){.hse-border-m{border-left:1px sol= id #eaf0f6 !important;border-right:1px solid #eaf0f6 !important;box-sizing:= border-box} .hse-border-bottom-m{border-bottom:1px solid #eaf0f6 !important}.hse-border= -top-m{border-top:1px solid #eaf0f6 !important} .hse-border-top-hm{border-top:none !important}.hse-border-bottom-hm{border-= bottom:none !important} }.moz-text-html .hse-column-container{max-width:600px !important;width:600p= x !important} .moz-text-html .hse-column{display:table-cell;vertical-align:top}.moz-text-= html .hse-section .hse-size-12{max-width:600px !important;width:600px !impo= rtant} @media only screen and (min-width:640px){.hse-column-container{max-width:60= 0px !important;width:600px !important} .hse-column{display:table-cell;vertical-align:top}.hse-section .hse-size-12= {max-width:600px !important;width:600px !important} }@media only screen and (max-width:639px){.hse-body-wrapper-td{padding-top:= 20px !important} #section_1727198386146 .hse-column-container{background-color:#181d3a !impo= rtant} }@media screen and (max-width:639px){.social-network-cell{display:inline-bl= ock} } @media only screen and (max-width:639px){.hse-body-wrapper-td{padding-botto= m:20px !important} #section_17146781322173 .hse-column-container{background-color:#fff !import= ant} }</style><!--<![endif]--><style type=3D"text/css">#hs_body #hs_cos_wra= pper_main a[x-apple-data-detectors]{color:inherit !important;text-decoratio= n:none !important;font-size:inherit !important;font-family:inherit !importa= nt;font-weight:inherit !important;line-height:inherit !important} a{text-decoration:underline}p{margin:0}body{-ms-text-size-adjust:100%;-webk= it-text-size-adjust:100%;-webkit-font-smoothing:antialiased;moz-osx-font-sm= oothing:grayscale} table{border-spacing:0;mso-table-lspace:0;mso-table-rspace:0}table,td{borde= r-collapse:collapse} img{-ms-interpolation-mode:bicubic}p,a,li,td,blockquote{mso-line-height-rul= e:exactly}</style></head> <body id=3D"hs_body" bgcolor=3D"#EAF0F6" style=3D"margin:0 !important; pa= dding:0 !important; font-family:Arial, sans-serif; font-size:15px; color:#2= 3496d; word-break:break-word"> <div id=3D"preview_text" style=3D"display:none;font-size:1px;color:#EAF= 0F6;line-height:1px;max-height:0px;max-width:0px;opacity:0;overflow:hidden;= " lang=3D"en">Tired of vague metrics and bloated budgets? Learn how to buil= d an ad strategy that proves ROI, earns trust, and drives pipeline, without= overspending or guessing.</div> =20 <!--[if gte mso 9]> <v:background xmlns:v=3D"urn:schemas-microsoft-com:vml" fill=3D"t"> <v:fill type=3D"tile" size=3D"100%,100%" color=3D"#ffffff"/> </v:background> <![endif]--> <div class=3D"hse-body-background" lang=3D"en" style=3D"background-colo= r:#eaf0f6" bgcolor=3D"#eaf0f6"> <table role=3D"presentation" class=3D"hse-body-wrapper-table" cellpad= ding=3D"0" cellspacing=3D"0" style=3D"margin:0; padding:0; width:100% !impo= rtant; min-width:320px !important; height:100% !important" width=3D"100%" h= eight=3D"100%"> <tbody><tr> <td class=3D"hse-body-wrapper-td" valign=3D"top" style=3D"font-fa= mily:Arial, sans-serif; font-size:15px; color:#23496d; word-break:break-wor= d; padding-top:20px; padding-bottom:20px"> <div id=3D"hs_cos_wrapper_main" class=3D"hs_cos_wrapper hs_cos_= wrapper_widget hs_cos_wrapper_type_dnd_area" style=3D"color: inherit; font-= size: inherit; line-height: inherit;" data-hs-cos-general-type=3D"widget" d= ata-hs-cos-type=3D"dnd_area"> <div id=3D"section_1727198386146" class=3D"h= se-section hse-section-first" style=3D"padding-left:10px; padding-right:10p= x"> =20 =20 <div class=3D"hse-column-container" style=3D"min-width:280px; max-wid= th:600px; Margin-left:auto; Margin-right:auto; background-color:#181d3a" bg= color=3D"#181d3a"> =20 <!--[if (mso)|(IE)]> <table align=3D"center" style=3D"width:600px;" cellpadding=3D"0" cell= spacing=3D"0" role=3D"presentation" width=3D"600" bgcolor=3D"#181d3a"> <tr style=3D"background-color:#181d3a;"> <![endif]--> <!--[if (mso)|(IE)]> <td valign=3D"top" style=3D"width:600px;"> <![endif]--> <!--[if gte mso 9]> <table role=3D"presentation" width=3D"600" cellpadding=3D"0" cellspacing= =3D"0" style=3D"width:600px"> <![endif]--> <div id=3D"column_1727198386146_0" class=3D"hse-column hse-size-12"> <div id=3D"hs_cos_wrapper_module_17271968413081" class=3D"hs_cos_wrapper = hs_cos_wrapper_widget hs_cos_wrapper_type_module" style=3D"color: inherit; = font-size: inherit; line-height: inherit;" data-hs-cos-general-type=3D"widg= et" data-hs-cos-type=3D"module"><table class=3D"hse-image-wrapper" role=3D"= presentation" width=3D"100%" cellpadding=3D"0" cellspacing=3D"0"> <tbody> <tr> <td align=3D"center" valign=3D"top" style=3D"font-family:Arial, sans-= serif; color:#23496d; word-break:break-word; text-align:center; padding:0px= ; font-size:0px"> <img alt=3D"BeyondtheBillboard-1" src=3D"https://adkom.media/hs-fs/= hubfs/BeyondtheBillboard-1.jpg?width=3D1200&upscale=3Dtrue&name=3DB= eyondtheBillboard-1.jpg" style=3D"outline:none; text-decoration:none; max-w= idth:100%; font-size:16px" width=3D"600" align=3D"middle"> </td> </tr> </tbody> </table></div> <table role=3D"presentation" cellpadding=3D"0" cellspacing=3D"0" width=3D= "100%" class=3D"" style=3D""><tbody><tr><td class=3D"hs_padded" style=3D"fo= nt-family:Arial, sans-serif; font-size:15px; color:#23496d; word-break:brea= k-word; padding:15px 40px 16px"><div id=3D"hs_cos_wrapper_module_1714655058= 6466" class=3D"hs_cos_wrapper hs_cos_wrapper_widget hs_cos_wrapper_type_mod= ule" style=3D"color: inherit; font-size: inherit; line-height: inherit;" da= ta-hs-cos-general-type=3D"widget" data-hs-cos-type=3D"module"><div id=3D"hs= _cos_wrapper_module_17146550586466_" class=3D"hs_cos_wrapper hs_cos_wrapper= _widget hs_cos_wrapper_type_rich_text" style=3D"color: inherit; font-size: = inherit; line-height: inherit;" data-hs-cos-general-type=3D"widget" data-hs= -cos-type=3D"rich_text"><p style=3D"mso-line-height-rule:exactly; text-alig= n:center; line-height:133%; font-size:15px" align=3D"center"><span style=3D= "color: #ffffff; font-family: Helvetica, Arial, sans-serif; font-weight: no= rmal;">Stay ahead with trusted OOH insights, inspiring ad creatives, and fu= ll-funnel marketing tactics =E2=80=94<span style=3D"color: #ffffff; font-we= ight: bold;"> delivered straight to your inbox.</span></span></p></div></di= v></td></tr></tbody></table> </div> <!--[if gte mso 9]></table><![endif]--> <!--[if (mso)|(IE)]></td><![endif]--> <!--[if (mso)|(IE)]></tr></table><![endif]--> </div> =20 </div> <div id=3D"section_1714655098146" class=3D"hse-section" style=3D"padding-= left:10px; padding-right:10px"> =20 =20 <div class=3D"hse-column-container" style=3D"min-width:280px; max-wid= th:600px; Margin-left:auto; Margin-right:auto; background-color:#FFFFFF" bg= color=3D"#FFFFFF"> =20 <!--[if (mso)|(IE)]> <table align=3D"center" style=3D"width:600px;" cellpadding=3D"0" cell= spacing=3D"0" role=3D"presentation" width=3D"600" bgcolor=3D"#FFFFFF"> <tr style=3D"background-color:#FFFFFF;"> <![endif]--> <!--[if (mso)|(IE)]> <td valign=3D"top" style=3D"width:600px;"> <![endif]--> <!--[if gte mso 9]> <table role=3D"presentation" width=3D"600" cellpadding=3D"0" cellspacing= =3D"0" style=3D"width:600px"> <![endif]--> <div id=3D"column_1714655098146_0" class=3D"hse-column hse-size-12"> <table role=3D"presentation" cellpadding=3D"0" cellspacing=3D"0" width= =3D"100%" class=3D"" style=3D""><tbody><tr><td class=3D"hs_padded" style=3D= "font-family:Arial, sans-serif; font-size:15px; color:#23496d; word-break:b= reak-word; padding:22px 40px 6px"><div id=3D"hs_cos_wrapper_module_17271969= 915614" class=3D"hs_cos_wrapper hs_cos_wrapper_widget hs_cos_wrapper_type_m= odule" style=3D"color: inherit; font-size: inherit; line-height: inherit;" = data-hs-cos-general-type=3D"widget" data-hs-cos-type=3D"module"><div id=3D"= hs_cos_wrapper_module_17271969915614_" class=3D"hs_cos_wrapper hs_cos_wrapp= er_widget hs_cos_wrapper_type_rich_text" style=3D"color: inherit; font-size= : inherit; line-height: inherit;" data-hs-cos-general-type=3D"widget" data-= hs-cos-type=3D"rich_text"><p style=3D"mso-line-height-rule:exactly; text-al= ign:center; font-size:24px; line-height:125%; font-weight:bold" align=3D"ce= nter"><span style=3D"font-family: Helvetica, Arial, sans-serif; color: #181= d3a;"><strong>The 2025 DOOH Budget Blueprint </strong></span></p></div= ></div></td></tr></tbody></table> <div id=3D"hs_cos_wrapper_module_17271971813816" class=3D"hs_cos_wrapper hs= _cos_wrapper_widget hs_cos_wrapper_type_module" style=3D"color: inherit; fo= nt-size: inherit; line-height: inherit;" data-hs-cos-general-type=3D"widget= " data-hs-cos-type=3D"module"><table class=3D"hse-image-wrapper" role=3D"pr= esentation" width=3D"100%" cellpadding=3D"0" cellspacing=3D"0"> <tbody> <tr> <td class=3D"hs_padded" align=3D"center" valign=3D"top" style=3D"font= -family:Arial, sans-serif; color:#23496d; word-break:break-word; text-align= :center; padding:14px 40px 0px; font-size:0px"> <img alt=3D"05-22_BlogAdvertisingbudget-920x374" src=3D"https://adk= om.media/hs-fs/hubfs/05-22_BlogAdvertisingbudget-920x374.jpg?width=3D1040&a= mp;upscale=3Dtrue&name=3D05-22_BlogAdvertisingbudget-920x374.jpg" style= =3D"outline:none; text-decoration:none; max-width:100%; font-size:16px; bor= der-radius:6px" width=3D"520" align=3D"middle"> </td> </tr> </tbody> </table></div> <table role=3D"presentation" cellpadding=3D"0" cellspacing=3D"0" width=3D= "100%" class=3D"" style=3D""><tbody><tr><td class=3D"hs_padded" style=3D"fo= nt-family:Arial, sans-serif; font-size:15px; color:#23496d; word-break:brea= k-word; padding:8px 40px 15px"><div id=3D"hs_cos_wrapper_module_17271970459= 375" class=3D"hs_cos_wrapper hs_cos_wrapper_widget hs_cos_wrapper_type_modu= le" style=3D"color: inherit; font-size: inherit; line-height: inherit;" dat= a-hs-cos-general-type=3D"widget" data-hs-cos-type=3D"module"><div id=3D"hs_= cos_wrapper_module_17271970459375_" class=3D"hs_cos_wrapper hs_cos_wrapper_= widget hs_cos_wrapper_type_rich_text" style=3D"color: inherit; font-size: i= nherit; line-height: inherit;" data-hs-cos-general-type=3D"widget" data-hs-= cos-type=3D"rich_text"><p style=3D"mso-line-height-rule:exactly; line-heigh= t:175%"><br><span style=3D"font-family: Helvetica, Arial, sans-serif; font-= size: 15px; color: #444444;">Figuring out how much to spend, where, and whe= ther it=E2=80=99ll work can feel like trying to solve a Rubik=E2=80=99s Cub= e blindfolded. You test one channel, results trickle in=E2=80=A6 slowly. Me= anwhile, your team=E2=80=99s asking for more budget, your CEO wants guarant= ees, and your audience? Well, they=E2=80=99re everywhere <em>but</em> your = funnel.</span></p> <p style=3D"mso-line-height-rule:exactly; line-height:175%"><br><span style= =3D"font-family: Helvetica, Arial, sans-serif; font-size: 15px; color: #444= 444;">We break down the exact steps to build an advertising budget that=E2= =80=99s grounded, goal-driven, and adaptable. You=E2=80=99ll learn:</span><= /p> <ul style=3D"mso-line-height-rule:exactly; line-height:175%"> <li aria-level=3D"1"><span style=3D"font-family: Helvetica, Arial, sans-ser= if; font-size: 15px; color: #444444;">Why 95% of ad spend gets wasted=E2=80= =94and how to stay out of that stat</span></li> <li aria-level=3D"1"><span style=3D"font-family: Helvetica, Arial, sans-ser= if; font-size: 15px; color: #444444;">How to align spend with strategy, not= guesswork</span></li> <li aria-level=3D"1"><span style=3D"font-family: Helvetica, Arial, sans-ser= if; font-size: 15px; color: #444444;">Which channels move the needle (and w= hich eat budget)</span></li> <li aria-level=3D"1"><span style=3D"font-family: Helvetica, Arial, sans-ser= if; font-size: 15px; color: #444444;">How to avoid =E2=80=9Cset it and forg= et it=E2=80=9D budgeting mistakes</span></li> </ul> <p style=3D"mso-line-height-rule:exactly; font-size:13px; line-height:175%"= ><span style=3D"font-family: Helvetica, Arial, sans-serif; font-size: 15px;= "><strong>Read the Blog: </strong></span><a href=3D"https://adkom.medi= a/e3t/Ctc/OM+113/ch67V04/VWtVgr4ryptzW5Gcmb05Zx82hW7RdXLG5x6dVwN8_nRGx3lYMR= W7Y8-PT6lZ3pzN5P87jK6Nx7tW2blBYT8g-BSdW2FXFgN2Q3vr3W52PX8h44WvrKN6DK677lZf9= 2W5lQ1rV8yfM2nW3tQymk5LrrX5W6HCJRR2hqtP0W2FK3fd7GdL1XW5jlVR44x--rqW1vJLC_10= mFJSW4jwnqh3_hgcqW464GT4500PzrW2rpY6t2MXy75W4Wgxq28-GTlxW4_B_Fn1cWbLqW8rlH7= y27pBRhW5dKr_Q6N2B6yW32FPh292pg_BW4tW2mG1QDX_LW3VHg5V2dDymfW4ygV2W8H_6g5W10= WDj34Y2S6YW39HYw65Rf3DsW6f4mvC8hD468W3SRf6h6jhsrlf4RRvtY04" style=3D"color:= #00a4bd; text-decoration:none; font-style:italic" data-hs-link-id=3D"0" dat= a-hs-link-id-v2=3D"OA2g4Vgn" target=3D"_blank"><strong><span style=3D"font-= family: Helvetica, Arial, sans-serif;"><span style=3D"font-size: 15px;">How= to Set an Advertising Budget Without Wasting Another Dime</span></span></s= trong></a></p></div></div></td></tr></tbody></table> <table role=3D"presentation" cellpadding=3D"0" cellspacing=3D"0" width=3D= "100%" class=3D"" style=3D""><tbody><tr><td class=3D"hs_padded" style=3D"fo= nt-family:Arial, sans-serif; font-size:15px; color:#23496d; word-break:brea= k-word; padding:10px 20px 27px"><div id=3D"hs_cos_wrapper_module_1727878381= 0851" class=3D"hs_cos_wrapper hs_cos_wrapper_widget hs_cos_wrapper_type_mod= ule" style=3D"color: inherit; font-size: inherit; line-height: inherit;" da= ta-hs-cos-general-type=3D"widget" data-hs-cos-type=3D"module"><table align= =3D"center" border=3D"0" cellpadding=3D"0" cellspacing=3D"0" role=3D"presen= tation" style=3D"border-collapse:separate!important"> <tbody><tr> <td align=3D"center" valign=3D"middle" bgcolor=3D"#ED1F45" style=3D"f= ont-family:Arial, sans-serif; font-size:15px; color:#23496d; word-break:bre= ak-word; border-radius:25px; cursor:auto; background-color:#ED1F45; mso-pad= ding-alt:12px 18px"> <a href=3D"https://adkom.media/e3t/Ctc/OM+113/ch67V04/VWtVgr4ryptzW= 5Gcmb05Zx82hW7RdXLG5x6dVwN8_nRFF3lYMRW69sMD-6lZ3lFW1X0qQ25sXfCQW49r58M6n9wQ= HW3BmBxj5gDmbdW8W1C8J28Q5-DW4H7QsZ6rQZwtN2kbn_xshTc4W790kyy5Z9d08MsVR71H-HM= tW4-1wVj7d6R43W2NsH881l5G_CV2TXmM3Sc1rdW7XsgfR192rR6W4vgbKf3T-vPcW1qhFHF1y6= WNLW72DPJS3Hhzc3W1_gZwb2Fg0bNW3LYGp827bVYvN4NcPVzpr45kW4BYkTP9lgDn-W2-yNZD9= lc9bcf7jpP4M04" target=3D"_blank" style=3D"color:#00a4bd; font-size:18px; f= ont-family:Helvetica,Arial,sans-serif; Margin:0; text-transform:none; text-= decoration:none; padding:12px 18px; display:block" data-hs-link-id=3D"0" da= ta-hs-link-id-v2=3D"2dNnDgn7"> <strong style=3D"color:#ffffff;font-weight:bold;text-decoration:n= one;font-style:normal;">Explore More Insights</strong> </a> </td> </tr> </tbody></table></div></td></tr></tbody></table> </div> <!--[if gte mso 9]></table><![endif]--> <!--[if (mso)|(IE)]></td><![endif]--> <!--[if (mso)|(IE)]></tr></table><![endif]--> </div> =20 </div> <div id=3D"section_1730905296351" class=3D"hse-section" style=3D"padding-= left:10px; padding-right:10px"> =20 =20 <div class=3D"hse-column-container" style=3D"min-width:280px; max-wid= th:600px; Margin-left:auto; Margin-right:auto; background-color:#FFFFFF" bg= color=3D"#FFFFFF"> =20 <!--[if (mso)|(IE)]> <table align=3D"center" style=3D"width:600px;" cellpadding=3D"0" cell= spacing=3D"0" role=3D"presentation" width=3D"600" bgcolor=3D"#FFFFFF"> <tr style=3D"background-color:#FFFFFF;"> <![endif]--> <!--[if (mso)|(IE)]> <td valign=3D"top" style=3D"width:600px;"> <![endif]--> <!--[if gte mso 9]> <table role=3D"presentation" width=3D"600" cellpadding=3D"0" cellspacing= =3D"0" style=3D"width:600px"> <![endif]--> <div id=3D"column_1733589857529_0" class=3D"hse-column hse-size-12"> <div id=3D"hs_cos_wrapper_module_17309015896075" class=3D"hs_cos_wrapper = hs_cos_wrapper_widget hs_cos_wrapper_type_module" style=3D"color: inherit; = font-size: inherit; line-height: inherit;" data-hs-cos-general-type=3D"widg= et" data-hs-cos-type=3D"module"><table role=3D"none" border=3D"0" cellpaddi= ng=3D"0" cellspacing=3D"0" style=3D"vertical-align:top" width=3D"100%"> <tbody><tr> <td align=3D"center" style=3D"font-family:Arial, sans-serif; color:#234= 96d; font-size:0; word-break:break-word"> <p style=3D"font-size:1px;border-top:1px solid #EEEEEE;width:100%;mar= gin:0 auto;"></p> <!--[if mso]> <table role=3D"none" align=3D"center" border=3D"0" cellpadding=3D"0= " cellspacing=3D"0" style=3D"font-size:1px;border-top:1px solid #EEEEEE;wid= th:600px;"> <tr> <td style=3D"height:0;line-height:0"> </td> </tr> </table> <![endif]--> </td> </tr> </tbody></table></div> <div id=3D"hs_cos_wrapper_module_17392867936281" class=3D"hs_cos_wrapper hs= _cos_wrapper_widget hs_cos_wrapper_type_module" style=3D"color: inherit; fo= nt-size: inherit; line-height: inherit;" data-hs-cos-general-type=3D"widget= " data-hs-cos-type=3D"module"><table class=3D"hse-image-wrapper" role=3D"pr= esentation" width=3D"100%" cellpadding=3D"0" cellspacing=3D"0"> <tbody> <tr> <td class=3D"hs_padded" align=3D"center" valign=3D"top" style=3D"font= -family:Arial, sans-serif; color:#23496d; word-break:break-word; text-align= :center; padding:14px 40px 0px; font-size:0px"> <img alt=3D"SignPhoto-4hawsh-resized" src=3D"https://adkom.media/hs= -fs/hubfs/SignPhoto-4hawsh-resized.jpg?width=3D1040&upscale=3Dtrue&= name=3DSignPhoto-4hawsh-resized.jpg" style=3D"outline:none; text-decoration= :none; max-width:100%; font-size:16px; border-radius:6px" width=3D"520" ali= gn=3D"middle"> </td> </tr> </tbody> </table></div> <table role=3D"presentation" cellpadding=3D"0" cellspacing=3D"0" width=3D= "100%" class=3D"" style=3D""><tbody><tr><td class=3D"hs_padded" style=3D"fo= nt-family:Arial, sans-serif; font-size:15px; color:#23496d; word-break:brea= k-word; padding:10px 40px"><div id=3D"hs_cos_wrapper_module_17457935568751"= class=3D"hs_cos_wrapper hs_cos_wrapper_widget hs_cos_wrapper_type_module" = style=3D"color: inherit; font-size: inherit; line-height: inherit;" data-hs= -cos-general-type=3D"widget" data-hs-cos-type=3D"module"><div id=3D"hs_cos_= wrapper_module_17457935568751_" class=3D"hs_cos_wrapper hs_cos_wrapper_widg= et hs_cos_wrapper_type_rich_text" style=3D"color: inherit; font-size: inher= it; line-height: inherit;" data-hs-cos-general-type=3D"widget" data-hs-cos-= type=3D"rich_text"><h2 style=3D"margin:0; mso-line-height-rule:exactly; fon= t-size:24px; line-height:438%; text-align:center" align=3D"center"><span st= yle=3D"font-family: Helvetica, Arial, sans-serif; color: #181d3a;"><strong>= =F0=9F=93=8D Location Spotlight: Phoenix, AZ</strong></span></h2> <p style=3D"mso-line-height-rule:exactly; line-height:175%; font-weight:nor= mal" data-start=3D"35" data-end=3D"108"><span style=3D"text-decoration: und= erline; color: #444444;"><span>Market Highlights</span></span></p> <ul style=3D"mso-line-height-rule:exactly; line-height:175%"> <li data-start=3D"35" data-end=3D"108"><span style=3D"font-size: 15px; colo= r: #444444;">High traffic, low cost</span></li> <li data-start=3D"35" data-end=3D"108"><span style=3D"font-size: 15px; colo= r: #444444;">Great for testing frequency + message refinement</span></li> <li data-start=3D"35" data-end=3D"108"><span style=3D"font-size: 15px; colo= r: #444444;">Diverse audience =E2=80=93 families, commuters, tourists</span= ></li> <li data-start=3D"35" data-end=3D"108"><span style=3D"font-size: 15px; colo= r: #444444;">60+ Blip signs across Phoenix & surrounding areas</span></= li> </ul> <h2 style=3D"margin:0; mso-line-height-rule:exactly; line-height:175%; font= -size:22px; font-weight:normal"><span style=3D"text-decoration: underline; = color: #444444;"><span style=3D"font-size: 15px;"><span>Best Fit Businesses= </span></span></span></h2> <p data-start=3D"70" data-end=3D"138" style=3D"mso-line-height-rule:exactly= ; line-height:175%"><span style=3D"font-size: 15px; color: #444444;">1.HVAC= , landscaping, and home services with steady year-round demand</span></p> <p data-start=3D"142" data-end=3D"214" style=3D"mso-line-height-rule:exactl= y; line-height:175%"><span style=3D"font-size: 15px; color: #444444;">2.Hea= lth clinics, urgent care, and dental offices in high-turnover areas</span><= /p> <p data-start=3D"218" data-end=3D"288" style=3D"mso-line-height-rule:exactl= y; line-height:175%"><span style=3D"font-size: 15px; color: #444444;">3.Qui= ck-service restaurants and drive-thrus in car-heavy neighborhoods</span></p= > <p data-start=3D"292" data-end=3D"366" style=3D"mso-line-height-rule:exactl= y; line-height:175%"><span style=3D"font-size: 15px; color: #444444;">4.Pro= moters of concerts, festivals, and local events with big foot traffic</span= ></p> <p data-start=3D"370" data-end=3D"433" data-is-last-node=3D"" style=3D"mso-= line-height-rule:exactly; line-height:175%"><span style=3D"font-size: 15px;= color: #444444;">5.Real estate agents and mortgage lenders in fast-growing= markets</span></p></div></div></td></tr></tbody></table> <table role=3D"presentation" cellpadding=3D"0" cellspacing=3D"0" width=3D= "100%" class=3D"" style=3D""><tbody><tr><td class=3D"hs_padded" style=3D"fo= nt-family:Arial, sans-serif; font-size:15px; color:#23496d; word-break:brea= k-word; padding:10px 20px 26px"><div id=3D"hs_cos_wrapper_module_1727197478= 0902" class=3D"hs_cos_wrapper hs_cos_wrapper_widget hs_cos_wrapper_type_mod= ule" style=3D"color: inherit; font-size: inherit; line-height: inherit;" da= ta-hs-cos-general-type=3D"widget" data-hs-cos-type=3D"module"><table align= =3D"center" border=3D"0" cellpadding=3D"0" cellspacing=3D"0" role=3D"presen= tation" style=3D"border-collapse:separate!important"> <tbody><tr> <td align=3D"center" valign=3D"middle" bgcolor=3D"#ED1F45" style=3D"f= ont-family:Arial, sans-serif; font-size:15px; color:#23496d; word-break:bre= ak-word; border-radius:25px; cursor:auto; background-color:#ED1F45; mso-pad= ding-alt:12px 18px"> <a href=3D"https://adkom.media/e3t/Ctc/OM+113/ch67V04/VWtVgr4ryptzW= 5Gcmb05Zx82hW7RdXLG5x6dVwN8_nRFY3lYMRW6N1vHY6lZ3nwW19rDQx2YtC3tN4QbQXmXGyTq= N15ffNPLJJgrW74TNKS13X3-lV7lsRm2ftlfFW2wzwys3X1zsbW6jts-W64hy5zW34vVw46Js4g= YW4k6bNL6FCbHHW2RtLm33Mssp5W5cQ-Z57gH4q0W8dPcXh5QR2yXW1qfznR5J2W2kV89nJM2Sc= wCWW6Ntljw2Y2QPFW7RBS-n4Pt2PBW14-zpM96NldlW15dGbw1-dm31W1kLrcs8zvkDtW1FVGNN= 97GFjkW3BS-n75BjbVYW7s2MJM6MpJp8f2JpG6804" target=3D"_blank" style=3D"color= :#00a4bd; font-size:18px; font-family:Helvetica,Arial,sans-serif; Margin:0;= text-transform:none; text-decoration:none; padding:12px 18px; display:bloc= k" data-hs-link-id=3D"0" data-hs-link-id-v2=3D"1sO87E/Y"> <strong style=3D"color:#ffffff;font-weight:bold;text-decoration:n= one;font-style:normal;">Explore More Locations</strong> </a> </td> </tr> </tbody></table></div></td></tr></tbody></table> </div> <!--[if gte mso 9]></table><![endif]--> <!--[if (mso)|(IE)]></td><![endif]--> <!--[if (mso)|(IE)]></tr></table><![endif]--> </div> =20 </div> <div id=3D"module_1745856711443" class=3D"hse-section" style=3D"padding-l= eft:10px; padding-right:10px"> =20 =20 <div class=3D"hse-column-container" style=3D"min-width:280px; max-wid= th:600px; Margin-left:auto; Margin-right:auto; background-color:#FAFAFA" bg= color=3D"#FAFAFA"> =20 <!--[if (mso)|(IE)]> <table align=3D"center" style=3D"width:600px;" cellpadding=3D"0" cell= spacing=3D"0" role=3D"presentation" width=3D"600" bgcolor=3D"#FAFAFA"> <tr style=3D"background-color:#FAFAFA;"> <![endif]--> <!--[if (mso)|(IE)]> <td valign=3D"top" style=3D"width:600px;"> <![endif]--> <!--[if gte mso 9]> <table role=3D"presentation" width=3D"600" cellpadding=3D"0" cellspacing= =3D"0" style=3D"width:600px"> <![endif]--> <div id=3D"module_1745856711443_0" class=3D"hse-column hse-size-12"> <div id=3D"hs_cos_wrapper_module_174585671143810" class=3D"hs_cos_wrapper= hs_cos_wrapper_widget hs_cos_wrapper_type_module" style=3D"color: inherit;= font-size: inherit; line-height: inherit;" data-hs-cos-general-type=3D"wid= get" data-hs-cos-type=3D"module"><table role=3D"none" border=3D"0" cellpadd= ing=3D"0" cellspacing=3D"0" style=3D"vertical-align:top" width=3D"100%"> <tbody><tr> <td align=3D"center" style=3D"font-family:Arial, sans-serif; color:#234= 96d; font-size:0; word-break:break-word"> <p style=3D"font-size:1px;border-top:1px solid #EEEEEE;width:100%;mar= gin:0 auto;"></p> <!--[if mso]> <table role=3D"none" align=3D"center" border=3D"0" cellpadding=3D"0= " cellspacing=3D"0" style=3D"font-size:1px;border-top:1px solid #EEEEEE;wid= th:600px;"> <tr> <td style=3D"height:0;line-height:0"> </td> </tr> </table> <![endif]--> </td> </tr> </tbody></table></div> <div id=3D"hs_cos_wrapper_module_174585671143814" class=3D"hs_cos_wrapper h= s_cos_wrapper_widget hs_cos_wrapper_type_module" style=3D"color: inherit; f= ont-size: inherit; line-height: inherit;" data-hs-cos-general-type=3D"widge= t" data-hs-cos-type=3D"module"><table class=3D"hse-image-wrapper" role=3D"p= resentation" width=3D"100%" cellpadding=3D"0" cellspacing=3D"0"> <tbody> <tr> <td class=3D"hs_padded" align=3D"center" valign=3D"top" style=3D"font= -family:Arial, sans-serif; color:#23496d; word-break:break-word; text-align= :center; padding:25px 40px 0px; font-size:0px"> <img alt=3D"Screenshot 2025-05-27 at 15.45.37" src=3D"https://adkom= .media/hs-fs/hubfs/Screenshot%202025-05-27%20at%2015.45.37.png?width=3D1040= &upscale=3Dtrue&name=3DScreenshot%202025-05-27%20at%2015.45.37.png"= style=3D"outline:none; text-decoration:none; max-width:100%; font-size:16p= x; border-radius:6px" width=3D"520" align=3D"middle"> </td> </tr> </tbody> </table></div> <table role=3D"presentation" cellpadding=3D"0" cellspacing=3D"0" width=3D= "100%" class=3D"" style=3D""><tbody><tr><td class=3D"hs_padded" style=3D"fo= nt-family:Arial, sans-serif; font-size:15px; color:#23496d; word-break:brea= k-word; padding:21px 40px 10px"><div id=3D"hs_cos_wrapper_module_1745856711= 43815" class=3D"hs_cos_wrapper hs_cos_wrapper_widget hs_cos_wrapper_type_mo= dule" style=3D"color: inherit; font-size: inherit; line-height: inherit;" d= ata-hs-cos-general-type=3D"widget" data-hs-cos-type=3D"module"><div id=3D"h= s_cos_wrapper_module_174585671143815_" class=3D"hs_cos_wrapper hs_cos_wrapp= er_widget hs_cos_wrapper_type_rich_text" style=3D"color: inherit; font-size= : inherit; line-height: inherit;" data-hs-cos-general-type=3D"widget" data-= hs-cos-type=3D"rich_text"><p style=3D"mso-line-height-rule:exactly; text-al= ign:center; line-height:175%" align=3D"center"><span style=3D"font-size: 24= px; font-family: Helvetica, Arial, sans-serif;"><strong><span style=3D"colo= r: #000000;">=F0=9F=93=8C Tactic of the Week:<br>How to Build a Winning&nbs= p;Billboard Strategy on a Starter Budget</span></strong></span></p> <p style=3D"mso-line-height-rule:exactly; text-align:center; line-height:17= 5%" align=3D"center"> </p> <p data-start=3D"160" data-end=3D"302" style=3D"mso-line-height-rule:exactl= y; line-height:175%"><span style=3D"font-family: Helvetica, Arial, sans-ser= if; color: #444444;">With Blip, you no longer need a massive budget to run = an effective billboard campaign. The platform gives you full control, daily= flexibility, and the tools to scale only when you're ready. Here's how to = start small and still build a campaign that works.</span></p> <p data-start=3D"304" data-end=3D"456" style=3D"mso-line-height-rule:exactl= y; line-height:175%"><span style=3D"font-family: Helvetica, Arial, sans-ser= if; color: #444444;"><strong data-start=3D"304" data-end=3D"329"><br>Start = with $5=E2=80=93$20/day</strong></span><br data-start=3D"329" data-end=3D"3= 32"><span style=3D"font-family: Helvetica, Arial, sans-serif; color: #44444= 4;">This range is ideal for testing messaging, monitoring performance, and = getting real impressions=E2=80=94without blowing your budget.</span></p> <p data-start=3D"458" data-end=3D"679" style=3D"mso-line-height-rule:exactl= y; line-height:175%"><span style=3D"font-family: Helvetica, Arial, sans-ser= if; color: #444444;"><strong data-start=3D"458" data-end=3D"495"><br>Try th= e =E2=80=9CPlant & Expand=E2=80=9D Strategy</strong></span><br data-sta= rt=3D"495" data-end=3D"498"><span style=3D"font-family: Helvetica, Arial, s= ans-serif; color: #444444;">Begin with one or two signs. As you collect dat= a, expand by adding more locations instead of raising your daily spend on t= he same signs. It=E2=80=99s a smarter way to grow your reach and discover w= hat works.</span><br><br></p> <p data-start=3D"681" data-end=3D"749" style=3D"mso-line-height-rule:exactl= y; line-height:175%"><span style=3D"font-family: Helvetica, Arial, sans-ser= if; color: #444444;"><strong data-start=3D"681" data-end=3D"717">How do you= know you=E2=80=99re on track?</strong></span><br data-start=3D"717" data-e= nd=3D"720"><span style=3D"font-family: Helvetica, Arial, sans-serif; color:= #444444;">Look for these early signals:</span></p> <ul data-start=3D"751" data-end=3D"1398" style=3D"mso-line-height-rule:exac= tly; line-height:175%"> <li data-start=3D"751" data-end=3D"899"> <p data-start=3D"753" data-end=3D"899" style=3D"mso-line-height-rule:exactl= y; line-height:175%"><span style=3D"font-family: Helvetica, Arial, sans-ser= if; color: #444444;"><strong data-start=3D"753" data-end=3D"792">Consistent= impressions day over day</strong></span><br data-start=3D"792" data-end=3D= "795"><span style=3D"font-family: Helvetica, Arial, sans-serif; color: #444= 444;">This suggests your ad timing aligns well with local traffic patterns= =E2=80=94great for reinforcing your brand.</span></p> </li> <li data-start=3D"901" data-end=3D"1086"> <p data-start=3D"903" data-end=3D"1086" style=3D"mso-line-height-rule:exact= ly; line-height:175%"><span style=3D"font-family: Helvetica, Arial, sans-se= rif; color: #444444;"><strong data-start=3D"903" data-end=3D"968">Better pe= rformance from specific signs in the same metro area</strong></span><br dat= a-start=3D"968" data-end=3D"971"><span style=3D"font-family: Helvetica, Ari= al, sans-serif; color: #444444;">That=E2=80=99s your cue to add more signs = nearby and create location density, increasing the chance of repeated expos= ure.</span></p> </li> <li data-start=3D"1088" data-end=3D"1398"> <p data-start=3D"1090" data-end=3D"1398" style=3D"mso-line-height-rule:exac= tly; line-height:175%"><span style=3D"font-family: Helvetica, Arial, sans-s= erif; color: #444444;"><strong data-start=3D"1090" data-end=3D"1157">Increa= sed web traffic or engagement aligned with your locations</strong></span><b= r data-start=3D"1157" data-end=3D"1160"><span style=3D"font-family: Helveti= ca, Arial, sans-serif; color: #444444;">This takes time, especially on a li= mited budget. But if you're a brick-and-mortar business, ask walk-in custom= ers if they've seen your billboard=E2=80=94especially if you're advertising= within distinct neighborhoods or regions of the same city.</span></p> </li> </ul> <p data-start=3D"1400" data-end=3D"1493" style=3D"mso-line-height-rule:exac= tly; line-height:175%"><span style=3D"font-family: Helvetica, Arial, sans-s= erif; color: #444444;">Once you spot traction, focus your budget on the top= -performing signs and scale with purpose.</span></p></div></div></td></tr><= /tbody></table> </div> <!--[if gte mso 9]></table><![endif]--> <!--[if (mso)|(IE)]></td><![endif]--> <!--[if (mso)|(IE)]></tr></table><![endif]--> </div> =20 </div> <div id=3D"section_1741549870856" class=3D"hse-section" style=3D"padding-= left:10px; padding-right:10px"> =20 =20 <div class=3D"hse-column-container" style=3D"min-width:280px; max-wid= th:600px; Margin-left:auto; Margin-right:auto; background-color:#FFFFFF" bg= color=3D"#FFFFFF"> =20 <!--[if (mso)|(IE)]> <table align=3D"center" style=3D"width:600px;" cellpadding=3D"0" cell= spacing=3D"0" role=3D"presentation" width=3D"600" bgcolor=3D"#FFFFFF"> <tr style=3D"background-color:#FFFFFF;"> <![endif]--> <!--[if (mso)|(IE)]> <td valign=3D"top" style=3D"width:600px;"> <![endif]--> <!--[if gte mso 9]> <table role=3D"presentation" width=3D"600" cellpadding=3D"0" cellspacing= =3D"0" style=3D"width:600px"> <![endif]--> <div id=3D"column_1741549870856_0" class=3D"hse-column hse-size-12"> <table role=3D"presentation" cellpadding=3D"0" cellspacing=3D"0" width= =3D"100%" class=3D"" style=3D""><tbody><tr><td class=3D"hs_padded" style=3D= "font-family:Arial, sans-serif; font-size:15px; color:#23496d; word-break:b= reak-word; padding:14px 40px 21px"><div id=3D"hs_cos_wrapper_module_1742594= 4451271" class=3D"hs_cos_wrapper hs_cos_wrapper_widget hs_cos_wrapper_type_= module" style=3D"color: inherit; font-size: inherit; line-height: inherit;"= data-hs-cos-general-type=3D"widget" data-hs-cos-type=3D"module"><div id=3D= "hs_cos_wrapper_module_17425944451271_" class=3D"hs_cos_wrapper hs_cos_wrap= per_widget hs_cos_wrapper_type_rich_text" style=3D"color: inherit; font-siz= e: inherit; line-height: inherit;" data-hs-cos-general-type=3D"widget" data= -hs-cos-type=3D"rich_text"><h2 style=3D"margin:0; mso-line-height-rule:exac= tly; font-size:24px; line-height:175%; text-align:center" align=3D"center">= <span style=3D"color: #444444; font-family: Helvetica, Arial, sans-serif;">= Your Questions, Solved. </span></h2> <h2 style=3D"margin:0; mso-line-height-rule:exactly; font-size:15px; line-h= eight:125%"> </h2> <p style=3D"mso-line-height-rule:exactly; line-height:175%"><span style=3D"= color: #ff0201;"><strong>Is it better to run one ad in a single location or= spread my budget to multiple locations?</strong></span></p> <h2 style=3D"margin:0; mso-line-height-rule:exactly; font-size:15px; line-h= eight:125%"><span style=3D"color: #ff0201; font-family: Lexend, 'Trebuchet = MS', sans-serif;"><strong> </strong></span></h2> <p style=3D"mso-line-height-rule:exactly; line-height:175%"><span style=3D"= color: #444444;"><span style=3D"font-weight: bold;">Imagine this:</span> yo= u have a billboard on the busiest highway in LA. Would you pay more to show= up <em>more often</em> in that one spot, or use the same budget to appear = in <em>three other high-traffic areas</em>? </span><br><br><span style=3D"c= olor: #444444;">Blip recommends locking in on <strong>3=E2=80=935 top-perfo= rming signs within a 10=E2=80=9320 mile radius</strong> of your target area= . Here=E2=80=99s why:</span></p> <ul style=3D"mso-line-height-rule:exactly; line-height:175%"> <li aria-level=3D"1"><span style=3D"color: #444444;"><strong>70=E2=80=9380%= </strong> of people who see your ad are <strong>local commuters</strong>=E2= =80=94they pass your signs daily.</span></li> <li aria-level=3D"1"><span style=3D"color: #444444;">The other <strong>20= =E2=80=9330%</strong> are just passing through.</span></li> </ul> <p style=3D"mso-line-height-rule:exactly; line-height:175%"><span style=3D"= color: #444444;">To make an impact, aim for <strong>6=E2=80=937 impressions= per commuter</strong> over a few weeks.</span></p> <ul style=3D"mso-line-height-rule:exactly; line-height:175%"> <li aria-level=3D"1"><span style=3D"color: #444444;">Spend <strong>$10=E2= =80=9315/day</strong> to reach over <strong>4=E2=80=936 weeks</strong></spa= n></li> <li aria-level=3D"1"><span style=3D"color: #444444;">Spend <strong>$20=E2= =80=9325/day</strong> to hit that in <strong>3=E2=80=934 weeks</strong></sp= an></li> </ul> <p style=3D"mso-line-height-rule:exactly; line-height:175%"><span style=3D"= font-size: 15px; color: #444444;"><strong><strong>Remember, OOH works when = you show up consistently.</strong><span style=3D"font-weight: normal;"> The= more familiar your brand feels, the more likely people are to act.</span><= /strong></span></p></div></div></td></tr></tbody></table> <div id=3D"hs_cos_wrapper_module_17472327872452" class=3D"hs_cos_wrapper hs= _cos_wrapper_widget hs_cos_wrapper_type_module" style=3D"color: inherit; fo= nt-size: inherit; line-height: inherit;" data-hs-cos-general-type=3D"widget= " data-hs-cos-type=3D"module"><table class=3D"hse-image-wrapper" role=3D"pr= esentation" width=3D"100%" cellpadding=3D"0" cellspacing=3D"0"> <tbody> <tr> <td class=3D"hs_padded" align=3D"center" valign=3D"top" style=3D"font= -family:Arial, sans-serif; color:#23496d; word-break:break-word; text-align= :center; padding:10px 40px; font-size:0px"> <img alt=3D"1746730029692" src=3D"https://adkom.media/hs-fs/hubfs/1= 746730029692.jpeg?width=3D1040&upscale=3Dtrue&name=3D1746730029692.= jpeg" style=3D"outline:none; text-decoration:none; max-width:100%; font-siz= e:16px; border-radius:2%" width=3D"520" align=3D"middle"> </td> </tr> </tbody> </table></div> </div> <!--[if gte mso 9]></table><![endif]--> <!--[if (mso)|(IE)]></td><![endif]--> <!--[if (mso)|(IE)]></tr></table><![endif]--> </div> =20 </div> <div id=3D"section_1727180618301" class=3D"hse-section" style=3D"padding-= left:10px; padding-right:10px"> =20 =20 <div class=3D"hse-column-container" style=3D"min-width:280px; max-wid= th:600px; Margin-left:auto; Margin-right:auto; background-color:#181d3a; ba= ckground-image:url('https://adkom.media/hubfs/Asset%204@2x.png'); backgroun= d-position:center; background-repeat:no-repeat; background-size:100% 100%" = bgcolor=3D"#181d3a"> =20 <!--[if (mso)|(IE)]> <table align=3D"center" style=3D"width:600px;" cellpadding=3D"0" cell= spacing=3D"0" role=3D"presentation" width=3D"600" bgcolor=3D"#181d3a"> <tr style=3D"background-color:#181d3a; background-image:url('https://= 2379881.fs1.hubspotusercontent-na1.net/hubfs/2379881/Asset%204@2x.png'); ba= ckground-position:center; background-repeat:no-repeat; background-size:100%= 100%;"> <![endif]--> <!--[if (mso)|(IE)]> <td valign=3D"top" style=3D"width:600px;"> <![endif]--> <!--[if gte mso 9]> <table role=3D"presentation" width=3D"600" cellpadding=3D"0" cellspacing= =3D"0" style=3D"width:600px"> <![endif]--> <div id=3D"column_1727180618301_0" class=3D"hse-column hse-size-12"> <table role=3D"presentation" cellpadding=3D"0" cellspacing=3D"0" width= =3D"100%" class=3D"" style=3D""><tbody><tr><td class=3D"hs_padded" style=3D= "font-family:Arial, sans-serif; font-size:15px; color:#23496d; word-break:b= reak-word; padding:10px 40px 10px 32px"><div id=3D"hs_cos_wrapper_module_17= 2719785695212" class=3D"hs_cos_wrapper hs_cos_wrapper_widget hs_cos_wrapper= _type_module" style=3D"color: inherit; font-size: inherit; line-height: inh= erit;" data-hs-cos-general-type=3D"widget" data-hs-cos-type=3D"module"><tab= le role=3D"presentation" align=3D"left" style=3D"width: auto; text-align: l= eft;" class=3D"hs_cos_wrapper_type_social_module"> <tbody> <tr align=3D"left"> <td class=3D"social-network-cell" style=3D"font-family:Arial, sans-se= rif; font-size:15px; color:#23496d; word-break:break-word"> <table role=3D"presentation" align=3D"left" style=3D"width: auto; t= ext-align: left;" class=3D"hs_cos_wrapper_type_social_module_single"> <tbody> <tr align=3D"left"> <td class=3D"display_block_on_small_screens" style=3D"font-fa= mily:Arial, sans-serif; font-size:15px; color:#23496d; word-break:break-wor= d; padding:8px 5px; line-height:1; vertical-align:middle" valign=3D"middle"= > <a href=3D"https://adkom.media/e3t/Ctc/OM+113/ch67V04/VWtVg= r4ryptzW5Gcmb05Zx82hW7RdXLG5x6dVwN8_nRFY3lYMRW6N1vHY6lZ3mrW45RwxD7yrfx8VfN2= ly2B7k2GW7x6jcY10qd2sW7YmJC99cqPgmN48V51CZgV3KW3tB1wZ7gxYD8W3jh9Kz82k689W6F= BWsV7fDNzqW30cbgL2QxSFMN4gwhNQ95Rh_W2C-nCh6VkmnrW22T7WL5zKgBZN8flRRxJSYwnW1= KB8Nl7j3ty7W1DPNt21thVJ9W6XqjXM5lcdnQW4TBGbN90jsS7W2n8qS82sgRMlW1twYtJ2y35L= TW48ch0648y0b6W2pCTbv7q5NpRW843x9m7HxyDzf38CZp604" style=3D"color:#00a4bd; = text-decoration:none !important" data-hs-link-id=3D"0" data-hs-link-id-v2= =3D"/cs4NqQG" target=3D"_blank"><img src=3D"https://adkom.media/hs/hsstatic= /TemplateAssets/static-1.262/img/hs_default_template_images/modules/Follow+= Me+-+Email/linkedin_circle_color.png" alt=3D"LinkedIn" height=3D"25" style= =3D"outline:none; text-decoration:none; border:none; width:auto!important; = height:25px!important; vertical-align:middle" valign=3D"middle" width=3D"au= to"> </a> </td> </tr> </tbody> </table> </td><td class=3D"social-network-cell" style=3D"font-family:Arial, sa= ns-serif; font-size:15px; color:#23496d; word-break:break-word"> <table role=3D"presentation" align=3D"left" style=3D"width: auto; t= ext-align: left;" class=3D"hs_cos_wrapper_type_social_module_single"> <tbody> <tr align=3D"left"> <td class=3D"display_block_on_small_screens" style=3D"font-fa= mily:Arial, sans-serif; font-size:15px; color:#23496d; word-break:break-wor= d; padding:8px 5px; line-height:1; vertical-align:middle" valign=3D"middle"= > <a href=3D"https://adkom.media/e3t/Ctc/OM+113/ch67V04/VWtV= gr4ryptzW5Gcmb05Zx82hW7RdXLG5x6dVwN8_nRFF3lYMRW69sMD-6lZ3pNW1JYLT9508-lXW94= _Z8031N1K9W4Nmg1_21p6wVW89LWKB2zTvKlW5hXYxx4rpgZSW6mqnss4XFhhqW5BnzwF3WKj1_= W9gbFQH4P4hB9W4F97Xr1TMFC2W69MFLg7Vs2QKW3WFNdT4gq0XcW48VNvG8XC1slW3Fr-4T6Qh= x8BW4_w-s54xcKN5W6c7T1Y2kmRXgW486fVj2Y9S-2W4jHk_m70xHvmW3ndqFC59ZkqTW1fbMRB= 3Kx0_WW73S8Y54fCydpf8flJmb04" style=3D"color:#00a4bd; text-decoration:none = !important" data-hs-link-id=3D"0" data-hs-link-id-v2=3D"MMzE1EHQ" target=3D= "_blank"><img src=3D"https://adkom.media/hs/hsstatic/TemplateAssets/static-= 1.262/img/hs_default_template_images/modules/Follow+Me+-+Email/instagram_ci= rcle_color.png" alt=3D"Instagram" height=3D"25" style=3D"outline:none; text= -decoration:none; border:none; width:auto!important; height:25px!important;= vertical-align:middle" valign=3D"middle" width=3D"auto"> </a> </td> </tr> </tbody> </table> </td> </tr> </tbody> </table> </div></td></tr></tbody></table> <table role=3D"presentation" cellpadding=3D"0" cellspacing=3D"0" width=3D= "100%" class=3D"" style=3D""><tbody><tr><td class=3D"hs_padded" style=3D"fo= nt-family:Arial, sans-serif; font-size:15px; color:#23496d; word-break:brea= k-word; padding:8px 40px 20px"><div id=3D"hs_cos_wrapper_module_17271804276= 601" class=3D"hs_cos_wrapper hs_cos_wrapper_widget hs_cos_wrapper_type_modu= le" style=3D"color: inherit; font-size: inherit; line-height: inherit;" dat= a-hs-cos-general-type=3D"widget" data-hs-cos-type=3D"module"><div id=3D"hs_= cos_wrapper_module_17271804276601_" class=3D"hs_cos_wrapper hs_cos_wrapper_= widget hs_cos_wrapper_type_rich_text" style=3D"color: inherit; font-size: i= nherit; line-height: inherit;" data-hs-cos-general-type=3D"widget" data-hs-= cos-type=3D"rich_text"><p style=3D"mso-line-height-rule:exactly; line-heigh= t:115%; font-size:28px; font-weight:bold"><span style=3D"font-family: Helve= tica, Arial, sans-serif; color: #ffffff;">Never miss a Blip!</span></p></di= v></div></td></tr></tbody></table> <table role=3D"presentation" cellpadding=3D"0" cellspacing=3D"0" width=3D= "100%" class=3D"" style=3D""><tbody><tr><td class=3D"hs_padded" style=3D"fo= nt-family:Arial, sans-serif; font-size:15px; color:#23496d; word-break:brea= k-word; padding:10px 40px 20px"><div id=3D"hs_cos_wrapper_module_1727180694= 1594" class=3D"hs_cos_wrapper hs_cos_wrapper_widget hs_cos_wrapper_type_mod= ule" style=3D"color: inherit; font-size: inherit; line-height: inherit;" da= ta-hs-cos-general-type=3D"widget" data-hs-cos-type=3D"module"><div id=3D"hs= _cos_wrapper_module_17271806941594_" class=3D"hs_cos_wrapper hs_cos_wrapper= _widget hs_cos_wrapper_type_rich_text" style=3D"color: inherit; font-size: = inherit; line-height: inherit;" data-hs-cos-general-type=3D"widget" data-hs= -cos-type=3D"rich_text"><p style=3D"mso-line-height-rule:exactly; font-fami= ly:Lexend, Roboto, Lato, Tahoma, sans-serif; font-weight:bold; font-size:15= px; line-height:160%"><span style=3D"font-family: Helvetica, Arial, sans-se= rif;"><span style=3D"color: #ffffff;">We love feedback! </span></span></p> <p style=3D"mso-line-height-rule:exactly; font-family:Lexend, Roboto, Lato,= Tahoma, sans-serif; font-weight:bold; font-size:15px; line-height:160%">&n= bsp;</p> <p style=3D"mso-line-height-rule:exactly; font-family:Lexend, Roboto, Lato,= Tahoma, sans-serif; font-weight:bold; font-size:15px; line-height:160%"><s= pan style=3D"font-family: Helvetica, Arial, sans-serif;"><span style=3D"col= or: #ffffff;">If you=E2=80=99ve got thoughts, we want to hear from you =E2= =80=93 just reply to this email. </span><span style=3D"color: #ffffff;">Did= someone forward you this newsletter?</span></span></p> <p style=3D"mso-line-height-rule:exactly; 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padding-top:= 20px;"> <![endif]--> <!--[if gte mso 9]> <table role=3D"presentation" width=3D"600" cellpadding=3D"0" cellspacing= =3D"0" style=3D"width:600px"> <![endif]--> <div id=3D"column-1714678132217-0" class=3D"hse-column hse-size-12"> <div id=3D"hs_cos_wrapper_module_17146781322172" class=3D"hs_cos_wrapper = hs_cos_wrapper_widget hs_cos_wrapper_type_module" style=3D"color: inherit; = font-size: inherit; line-height: inherit;" data-hs-cos-general-type=3D"widg= et" data-hs-cos-type=3D"module"><table role=3D"presentation" class=3D"hse-f= ooter hse-secondary" width=3D"100%" cellpadding=3D"0" cellspacing=3D"0" sty= le=3D"font-family:Arial, sans-serif; font-size:12px; line-height:135%; colo= r:#23496d; margin-bottom:0; padding:0"> <tbody> <tr> <td align=3D"center" valign=3D"top" style=3D"font-family:Arial, sans-= serif; font-size:15px; color:#23496d; word-break:break-word; text-align:cen= ter; margin-bottom:0; line-height:135%; padding:10px 20px"> <p style=3D"font-family:Arial, sans-serif;font-size:12px;font-weigh= t:normal;text-decoration:none;font-style:normal;color:#444444"> Blip, 285 N Main Street, #849, Kaysville, UT 84037, United States </p> <p> <a data-unsubscribe=3D"true" href=3D"https://adkom.media/hs/prefe= rences-center/en/direct?data=3DW2nXS-N30h-z_W3g8n3p49BkN7W24_wN136ldMGW4pK1= Hd4mKg71W2TKTr_1LjGtVW36y4kt4hgYy1W49vqc247m8cFW3H4P1d2CJl03W2TyKhn45x4b-W3= z0Vx64hF5H5W1Bhl2t3_s74pW32B8JB1NwHkVW2RRts04fM-m3W1_qjR73j9MdXW21bnq_2MF3H= zW1Lq0FK3M4QXQW1ZqRG61VsYFRW30yJDq2-Bx_WW3y_8yy1LnRXHW2MGksY3jftDtW47F-P53L= Pz16W4frZNN1NzzNSW1Vc9c-43xgSPW1BNcqm3SZYm3W34BSz91_592wW4hNC2125pgHNW1YZYL= D3_v8M1W1S8Zpt4frVHfW1NCcQ32sLvX5W2q-zMD2Ws3-GW3QW0xg2TPbfdW3QPDp-2MGmXKW4h= gtJF3zjbJcW3DZV4T49QSTjW1NgLPz3DTzQQW3df43b3DYgQbW49HSyg3JXX4-W3F5Sy94kKs9j= W2w1tyj3jsn_bW3V_RbJ25j9QJW3dqHbZ2TjlhJW2KMVQ4364-l-W3P8ppg2KxTf2W2CZYQ91_8= -XyW3VHnm643FTRnW1YZ5PR38zZZB0&utm_source=3Dhs_email&utm_medium=3De= mail&utm_content=3D363539427&_hsenc=3Dp2ANqtz-8v3JEBvuPM7CLcgNlVA13= sOCyWumiVHiO97GeV9ku4Ig3x8uuAgPqXit08lsib_tbdUD7RYoXKVZWZhNhhekxFrqUbnQ&= ;_hsmi=3D363539427" style=3D"font-family:Helvetica,Arial,sans-serif; 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