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Date: Thu, 07 Nov 2024 10:07:46 -0500
From: "IBS Education" <BuildersShowMarketing@nahb.com>
To: <danny@sterlingcal.com>
Subject: Do You Have the Right Mindset?
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Stay up to date.=A0 =A0 =A0 =A0 =A0 =A0 =A0 =A0 =A0 =A0 =A0 =A0 =A0 =A0 =A0 =
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NAHB International Builders' Show=AE

February 25 - 27=A0|=A0Las Vegas=A0| #IBS2025

Get a Glimpse of

The New American Home=AE 2025

The New American Home (TNAH) is the official show home of the 2025 NAHB Int=
ernational Builders' Show=AE (IBS). Get a sneak peek at the home progress a=
nd learn about new products coming to the market through the products that =
go into building TNAH. https://blog.buildersshow.com/2024/06/get-a-glimpse-=
of-the-new-american-home-2025/?utm_source=3Dhigher_logic&utm_medium=3Demail=
&utm_term=3Dprospect_ibs&utm_content=3Dem25025-2701&utm_campaign=3Dibs25_at=
tendee_conversion

https://blog.buildersshow.com/2024/06/how-does-your-remodeling-business-mea=
sure-up/?utm_source=3Dhigher_logic&utm_medium=3Demail&utm_term=3Dprospect_i=
bs&utm_content=3Dem25025-2701&utm_campaign=3Dibs25_attendee_awareness

How Does Your Remodeling Business Measure Up? https://blog.buildersshow.com=
/2024/06/how-does-your-remodeling-business-measure-up/?utm_source=3Dhigher_=
logic&utm_medium=3Demail&utm_term=3Dprospect_ibs&utm_content=3Dem25025-2701=
&utm_campaign=3Dibs25_attendee_awareness

The NAHB publication Remodelers' Cost of Doing Business Study, 2023 Edition=
 https://www.builderbooks.com/remodelers-cost-of-doing-business-study--2023=
-edition-products-9780867188028.php?utm_source=3Dhigher_logic&utm_medium=3D=
email&utm_term=3Dprospect_ibs&utm_content=3Dem25025-2701&utm_campaign=3Dibs=
25_attendee_awareness reveals U.S. remodelers operating in the black so you=
 can see how your remodeling business compares to other U.S. remodelers.=A0=
=A0

https://blog.buildersshow.com/2024/06/13-reasons-to-exhibit-ibs-2025/?utm_s=
ource=3Dhigher_logic&utm_medium=3Demail&utm_term=3Dprospect_ibs&utm_content=
=3Dem25025-2701&utm_campaign=3Dibs25_attendee_awareness

13 Reasons to Exhibit

@IBS 2025 https://blog.buildersshow.com/2024/06/13-reasons-to-exhibit-ibs-2=
025/?utm_source=3Dhigher_logic&utm_medium=3Demail&utm_term=3Dprospect_ibs&u=
tm_content=3Dem25025-2701&utm_campaign=3Dibs25_attendee_awareness

Nothing replaces the face-to-face interaction with customers, suppliers, ma=
nufacturers, peers and more during the Builders' Show. Discover 13 reasons =
you to apply to exhibit today.

https://blog.buildersshow.com/2024/06/get-your-home-warranties-in-order-bef=
ore-something-goes-wrong/?utm_source=3Dhigher_logic&utm_medium=3Demail&utm_=
term=3Dprospect_ibs&utm_content=3Dem25025-2701&utm_campaign=3Dibs25_attende=
e_awareness

Get Your Home Warranties in Order Before Something Goes Wrong! https://blog=
.buildersshow.com/2024/06/get-your-home-warranties-in-order-before-somethin=
g-goes-wrong/?utm_source=3Dhigher_logic&utm_medium=3Demail&utm_term=3Dprosp=
ect_ibs&utm_content=3Dem25025-2701&utm_campaign=3Dibs25_attendee_awareness

Find tips, advice and guidelines from legal pros for putting your home buil=
ding and remodeling warranties in order before there's a problem in the 202=
4 Edition of Warranties for Builders

and Remodelers. https://www.builderbooks.com/warranties-for-builders-and-re=
modelers--third-edition-products-9780867188158.php/?utm_source=3Dhigher_log=
ic&utm_medium=3Demail&utm_term=3Dprospect_ibs&utm_content=3Dem25025-2701&ut=
m_campaign=3Dibs25_attendee_awareness

https://blog.buildersshow.com/2024/07/10-top-industry-beach-reads/?utm_sour=
ce=3Dhigher_logic&utm_medium=3Demail&utm_term=3Dprospect_ibs&utm_content=3D=
em25025-2701&utm_campaign=3Dibs25_attendee_awareness

10 Top Industry

Beach Reads https://blog.buildersshow.com/2024/07/10-top-industry-beach-rea=
ds/?utm_source=3Dhigher_logic&utm_medium=3Demail&utm_term=3Dprospect_ibs&ut=
m_content=3Dem25025-2701&utm_campaign=3Dibs25_attendee_awareness

Check out our curated collection of captivating industry books, where build=
ers transcend warranty limitations, implement eco-friendly strategies to sa=
ve money and seamlessly translate industry jargon. Use code: SUMMER50 to sa=
ve 50% during the NAHB BuilderBooks Summer Savings Sale.

IBS 2025 | February 25 - 27 | Las Vegas

Registration opens September 3.

Source Code: em25025-2701

1201 15th Street, NW, Washington, DC 20005

Privacy Policy https://www.nahb.org/en/privacy-policy.aspx?utm_source=3DRea=
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ble =0Aborder=3D"0" cellpadding=3D"0" cellspacing=3D"0" width=3D"100%">=0A =
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td =0Aalign=3D"right" class=3D"stackcenter" style=3D"font-family: 'Tahoma B=
old', Tahoma, sans-serif; font-size: 13px; color: #333333;"><strong =0Astyle=
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g> =0A=0A                                                   =0A =0A<br> <sp=
an =0Astyle=3D"font-size: 10px; color: #333333;">January 10-12</span><img =
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il.net/images/clients/NAHB_Show/2017/header_bullet_orange.jpg" style=3D"dis=
play: inline-block;" width=3D"22"> <span =0Astyle=3D"font-size: 10px;">Orla=
ndo</span><img =0Aalt=3D"-" draggable=3D"false" height=3D"6" src=3D"http://=
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g" style=3D"display: inline-block;" width=3D"22"> <span =0Astyle=3D"font-si=
ze: 10px;">#IBSORLANDO</span> =0A                                          =
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yle=3D"font-family: Tahoma, sans-serif; font-size: 10px; color: #666666;"><=
span =0Astyle=3D"font-size:14px;"><span =0Astyle=3D"font-size:12px;">Nov 13=
 FREE webinar. &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbs=
p; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; </span></=
span>&nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; =
&nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp=
; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nb=
sp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &=
nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp;&nbsp;</td>=0A=
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ns-serif; font-size: 10px; color: #c0c0c0;">&nbsp;</td>=0A		</tr>=0A	</tbod=
y>=0A</table>=0A</td>=0A              </tr>=0A             =0A <tr>=0A     =
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ass=3D"stack"><img =0Aalign=3D"center" alt=3D"IBS 2025" border=3D"0" dragga=
ble=3D"false" height=3D"45" hspace=3D"0" src=3D"https://maassets.higherlogi=
c.com/image/NAHB_Show/new_logo_11_1275435.png" style=3D"width: 116px; heigh=
t: 45px;" vspace=3D"0" width=3D"116">&nbsp;<img =0Aalign=3D"center" alt=3D"=
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" width=3D"93"></td>=0A			<td =0Aalign=3D"right" class=3D"stackcenter" style=
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Tahoma, sans-serif;"><strong =0Astyle=3D"font-size: 13px; color: rgb(51, 51=
, 51);">NAHB International Builders' Show<sup>=AE</sup></strong>=0A<br>=0A	=
		<span =0Astyle=3D"font-size: 10px; color: rgb(51, 51, 51);">February 25 &=
#8211; 27</span>&nbsp;|&nbsp;<span =0Astyle=3D"font-size: 10px;">Las Vegas&=
nbsp;</span>| <span =0Astyle=3D"font-size: 10px;">#IBS2025</span></td>=0A		=
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dth: 600px; left: 0px; top: 0px; font-family: tahoma, sans-serif; font-size=
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M9Ag~~&amp;t=3DgYIjf89TpGObcuQJR9UD9A~~" target=3D"_blank"><img =0Aalign=3D"ce=
nter" alt=3D"FREE NAHB | IBS Education Webinar with Meredith Oliver" border=
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ets.higherlogic.com/image/NAHB_Show/Webinar_header_600x400_20241105_2947176=
.jpg" style=3D"display: block; width: 600px; height: 400px;" vspace=3D"0" w=
idth=3D"600"></a></div>=0A</td>=0A              </tr>=0A             =0A <t=
r>=0A                <td =0Aclass=3D"stack" data-zone=3D"text" style=3D"pad=
ding: 15px 45px; width: 510px; left: 0px; top: 0px; font-family: tahoma, sa=
ns-serif; font-size: 13px; height: auto;" valign=3D"top"><table =0Aborder=
=3D"0" cellpadding=3D"0" cellspacing=3D"0" width=3D"100%">=0A	<tbody>=0A		<=
tr>=0A			<td =0Astyle=3D"font-family: Tahoma, sans-serif; font-size: 28px; =
line-height: 34px; color: #003e75; font-weight: bold; text-align: center; p=
adding-bottom: 12px;">Master the Modern Marketer Mindset with Meredith Oliv=
er&nbsp;</td>=0A		</tr>=0A		<tr>=0A			<td =0Astyle=3D"font-family: Tahoma, =
sans-serif; font-size: 15px; line-height: 26px; color: #333333;text-align: =
center; padding-bottom: 12px;">=0A			<div><strong><span =0Astyle=3D"font-si=
ze:16px;"><a =0Ahref=3D"http://www.mmsend10.com/link.cfm?r=3D=
cgMFqEy6NZvwvq4DHcfylA~~&amp;pe=3DFQ1NOyY93_MczwrGrtTSq9zpxk1Q9VJ6dDGbxD2oNUMPoQ8TOBVXmXb0G=
Yw-R0e5wbmiTrJEwWNeRKJ_XN-cYQ~~&amp;t=3DgYIjf89TpGObcuQJR9UD9A~~" style=3D"tex=
t-decoration: underline;" target=3D"_blank">The Modern Marketer: Mastering =
the Mindset, Actions &amp; Resilience for Success</a></span></strong>=0A<br>=
=0A			<strong>Wednesday, Nov 13&nbsp;| 1&nbsp;PM ET&nbsp;(10 AM PT) | FREE<=
/strong></div>=0A=0A			<div>Discover how modern marketers think, act and fe=
el to drive real results in a fast-paced industry with communications veter=
an and IBS-favorite Meredith Oliver. Gain the strategies to enhance your pe=
rformance and results as you prepare for 2025. Explore data-driven, actiona=
ble steps to increase leads and conversions.&nbsp;</div>=0A=0A			<div>&nbsp=
;</div>=0A=0A			<div =0Aclass=3D"styled-button" data-button-type=3D"1" data=
-custom-bg-color=3D"true">=0A			<table =0Aborder=3D"0" cellpadding=3D"0" ce=
llspacing=3D"0" style=3D"min-width: 100%;border-collapse: collapse;mso-tabl=
e-lspace: 0;mso-table-rspace: 0;-ms-text-size-adjust: 100%;-webkit-text-siz=
e-adjust: 100%;" width=3D"100%">=0A				<tbody>=0A					<tr>=0A						<td =0Aa=
lign=3D"center" style=3D"padding: 0;mso-line-height-rule: exactly;-ms-text-=
size-adjust: 100%;-webkit-text-size-adjust: 100%;" valign=3D"top">=0A						=
<table =0Aborder=3D"0" cellpadding=3D"0" cellspacing=3D"0" class=3D"bg-tabl=
e" style=3D"border-radius: 30px; border-collapse: separate !important; back=
ground-color: #04c0df; border: 1px solid #04c0df; overflow: hidden;">=0A			=
				<tbody>=0A								<tr>=0A									<td =0Aalign=3D"center" style=3D"padd=
ing: 12px 20px;mso-line-height-rule: exactly;-ms-text-size-adjust: 100%;-we=
bkit-text-size-adjust: 100%;" valign=3D"middle"><a =0Ahref=3D"http://www.mm=
send10.com/link.cfm?r=3DcgMFqEy6NZvwvq4DHcfylA~~&amp;pe=3D6D3Xh51Yb9lX4mHK75A=
jwLxc9_CCoGqvzrQilquNDxjEgg8QoyuWDPY2pK6tMSfZWik72fguoeVrPS1DGOAzEA~~&amp;t=
=3DgYIjf89TpGObcuQJR9UD9A~~" style=3D"display: block; font-weight: normal;lett=
er-spacing: normal;line-height: 100%;text-align: center;text-decoration: no=
ne;color: #ffffff;mso-line-height-rule: exactly;-ms-text-size-adjust: 100%;=
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</tbody>=0A						</table>=0A						</td>=0A					</tr>=0A				</tbody>=0A			</=
table>=0A			</div>=0A			</td>=0A		</tr>=0A		<tr>=0A			<td =0Aalign=3D"cente=
r"><!--Button Table--></td>=0A		</tr>=0A	</tbody>=0A</table>=0A</td>=0A    =
          </tr>=0A              =0A                =0A              =0A    =
          =0A                =0A              =0A              =0A         =
       =0A              =0A             =0A <tr><td =0Aclass=3D"" data-zone=
=3D"text" style=3D"padding: 30px 40px 0px; width: 520px; left: 0px; top: 0p=
x; font-family: tahoma, sans-serif; font-size: 13px; height: auto;" align=
=3D"left" bgcolor=3D"#ededed" valign=3D"top"><table =0Aborder=3D"0" cellpad=
ding=3D"0" cellspacing=3D"0" width=3D"100%">=0A	<tbody>=0A		<tr>=0A			<td =
=0Astyle=3D"font-family: Tahoma, sans-serif; font-size: 20px; line-height: =
24px; color: #003e75; font-weight: bold; padding-bottom: 20px; text-align: =
center;">Register to attend 120+ IBS Education sessions.</td>=0A		</tr>=0A	=
	<tr>=0A			<td =0Astyle=3D"font-family: Tahoma, sans-serif; font-size: 13px=
; line-height: 22px; color: #333333; padding-bottom: 20px; text-align: cent=
er;">=0A			<div>IBS 2025 is Feb 25 &#8211; 27 in Las Vegas featuring top-no=
tch education and expertise you expect from the Builders' Show! Register fo=
r an Expo+Education Pass to attend 120+ IBS Education sessions to learn from=
=0A <strong>speakers</strong> =0Alike <a =0Ahref=3D"http://www.mmsend10.com=
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gYIjf89TpGObcuQJR9UD9A~~" style=3D"text-decoration: underline;" target=3D"_blank">Mer=
edith Oliver</a>. <a =0Ahref=3D"http://www.mmsend10.com/link.cfm?r=3D=
cgMFqEy6NZvwvq4DHcfylA~~&amp;pe=3DV8CBhVUryIisNVyWrc1_icviQJuC0WzFAz_iGDrTlt2aU15XD=
lh2AXJHcwRPEwQ9yaVPgbX55dpCnHeolVGmAg~~&amp;t=3DgYIjf89TpGObcuQJR9UD9A~~" style=
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cgMFqEy6NZvwvq4DHcfylA~~&amp;pe=3DIcbQvk73pWZuAotOwXMcyJ5fv5QetnFbvjyKMwFu9_TUDjqPzSPKnmImfn0gzsd=
ubisldyRuEgX0SGp1-qAiPg~~&amp;t=3DgYIjf89TpGObcuQJR9UD9A~~" style=3D"text-deco=
ration: underline;" target=3D"_blank"> sessions</a> for the full line-up, i=
ncluding super-sized Super Sessions and our popular Learning Labs.&nbsp;</d=
iv>=0A=0A			<div>&nbsp;</div>=0A=0A			<div>=0A			<table =0Aborder=3D"0" cel=
lpadding=3D"0" cellspacing=3D"0" style=3D"min-width: 100%;border-collapse: =
collapse;mso-table-lspace: 0;mso-table-rspace: 0;-ms-text-size-adjust: 100%=
;-webkit-text-size-adjust: 100%;" width=3D"100%">=0A				<tbody>=0A					<tr>=
=0A						<td =0Aalign=3D"center" style=3D"padding: 0;mso-line-height-rule: =
exactly;-ms-text-size-adjust: 100%;-webkit-text-size-adjust: 100%;" valign=
=3D"top">=0A						<table =0Aborder=3D"0" cellpadding=3D"0" cellspacing=3D"0=
" class=3D"bg-table" style=3D"border-radius: 30px; border-collapse: separat=
e !important; background-color: #04c0df; border: 1px solid #04c0df; overflo=
w: hidden;">=0A							<tbody>=0A								<tr>=0A									<td =0Aalign=3D"cen=
ter" style=3D"padding: 12px 20px;mso-line-height-rule: exactly;-ms-text-siz=
e-adjust: 100%;-webkit-text-size-adjust: 100%;" valign=3D"middle"><a =0Ahref=
=3D"http://www.mmsend10.com/link.cfm?r=3DcgMFqEy6NZvwvq4DHcfylA~~&amp;pe=3DSH=
Y2zNbc2RyUxNiBlqdRXsiIVnmXEeCVIrknRV1JTpLSv4yC_h16OQciNWWG5MMu61VwhRxgusu8T=
Hl6PtTzgw~~&amp;t=3DgYIjf89TpGObcuQJR9UD9A~~" style=3D"display: block; font-we=
ight: normal;letter-spacing: normal;line-height: 100%;text-align: center;te=
xt-decoration: none;color: #ffffff;mso-line-height-rule: exactly;-ms-text-s=
ize-adjust: 100%;-webkit-text-size-adjust: 100%;" target=3D"_blank"><span =
=0Astyle=3D"font-size:18px;">Register for IBS 2025</span></a></td>=0A						=
		</tr>=0A							</tbody>=0A						</table>=0A						</td>=0A					</tr>=0A			=
	</tbody>=0A			</table>=0A			</div>=0A			</td>=0A		</tr>=0A		<tr>=0A			<td =
=0Aalign=3D"center"><!--Button Table--></td>=0A		</tr>=0A	</tbody>=0A</tabl=
e>=0A</td></tr><tr>=0A                <td =0Aclass=3D"" data-zone=3D"text" =
style=3D"padding: 10px 40px; width: 520px; left: 0px; top: 0px; font-family=
: tahoma, sans-serif; font-size: 13px; height: auto;" align=3D"left" bgcolor=
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acing=3D"0" width=3D"100%">=0A	<tbody>=0A		<tr>=0A			<td =0Astyle=3D"font-f=
amily: Tahoma, sans-serif; font-size: 20px; line-height: 24px; color: #003e=
75; font-weight: bold; padding-bottom: 20px; text-align: center;">IBS 2025 =
| February 25 &#8211; 27 | Las Vegas</td>=0A		</tr>=0A	</tbody>=0A</table>=
=0A</td>=0A              </tr>=0A             =0A <tr><td =0Aclass=3D"" dat=
a-zone=3D"text" style=3D"padding: 10px; width: 580px; font-family: tahoma, =
sans-serif; font-size: 13px; height: auto;" valign=3D"top"><table =0Aborder=
=3D"0" cellpadding=3D"0" cellspacing=3D"0" width=3D"100%">=0A	<tbody>=0A		<=
tr>=0A			<td =0Aalign=3D"left" class=3D"hide" style=3D"font-family: Tahoma,=
 sans-serif; font-size: 10px; color: #c0c0c0;">&nbsp;</td>=0A			<td =0Aclass=
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r: rgb(51, 51, 51); text-align: center;">=0A			<div><span =0Astyle=3D"font-=
size:12px;"><em>IBS Education sessions require an IBS Expo+Education regist=
ration to attend. &nbsp;</em></span></div>=0A			</td>=0A		</tr>=0A	</tbody>=
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erif; font-size: 13px; height: auto;" valign=3D"top"><table =0Aborder=3D"0"=
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serif; font-size: 10px; color: #c0c0c0;">&nbsp;</td>=0A			<td =0Aalign=3D"r=
ight" class=3D"center" style=3D"font-family: Tahoma, sans-serif; font-size:=
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