Return-Path: <bounces+37331125-2332-andrew=sterlingcal.com@em2003.mail.beehiiv.com>
Delivered-To: andrew@sterlingcal.com
Received: from reseller401.webserversystems.com
	by reseller401.webserversystems.com with LMTP
	id 0Ce/AiU7qWYUGQgAchKAPA
	(envelope-from <bounces+37331125-2332-andrew=sterlingcal.com@em2003.mail.beehiiv.com>)
	for <andrew@sterlingcal.com>; Tue, 30 Jul 2024 14:12:37 -0500
Return-path: <bounces+37331125-2332-andrew=sterlingcal.com@em2003.mail.beehiiv.com>
Envelope-to: andrew@sterlingcal.com
Delivery-date: Tue, 30 Jul 2024 14:12:37 -0500
Received: from o123.ptr6221.mail.beehiiv.com ([159.183.217.6]:35570)
	by reseller401.webserversystems.com with esmtps  (TLS1.2) tls TLS_ECDHE_RSA_WITH_AES_128_GCM_SHA256
	(Exim 4.96.2)
	(envelope-from <bounces+37331125-2332-andrew=sterlingcal.com@em2003.mail.beehiiv.com>)
	id 1sYsGy-002EPG-0w
	for andrew@sterlingcal.com;
	Tue, 30 Jul 2024 14:12:36 -0500
DKIM-Signature: v=1; a=rsa-sha256; c=relaxed/relaxed; d=mail.beehiiv.com;
	h=content-type:from:mime-version:subject:reply-to:list-unsubscribe-post:
	list-unsubscribe:to:cc:content-type:from:subject:to;
	s=s1; bh=KistBa95YbHWDJmhek1PRQTgZ8TfH1679MSpU6Ndnkg=;
	b=ISMjTitW1yyxoacPg1kiHwMwilbjZHH6CAZNEX24DG7zpl9Rd0dbB6E2dYDsDzpfRv31
	kCNqmfAwoVM7CdSpMHhff4u3vV3bhQSJKmArTFt/Pt4YqsUt640VNDmY5zGW+WZHiLHgr1
	slZEoym4YL6I44R/tbecBZIxuh3zUKWGqaH4GN6qRQbb9dmwz5MQQQ3iV4Nf3dAFO8Kf6G
	jnZ5ElD8Rhoh/OY5YvYtDmaenZnNPACnmXcxPV0n0mlK9xVIynsk08kxIzFKU0x3yEmHZG
	RmPHLsbruQo0EfsSvJhg1CpoI0lZXbNW3xTmNFBot86ecfoB9jwJ15KnIUXjMrZg==
Received: by recvd-64795bd7cf-kgf58 with SMTP id recvd-64795bd7cf-kgf58-1-66A93B0D-4A
	2024-07-30 19:12:13.29610058 +0000 UTC m=+78741.688366722
Received: from MzczMzExMjU (unknown)
	by geopod-ismtpd-9 (SG) with HTTP
	id tYcNbXOJScCN988LzikriQ
	Tue, 30 Jul 2024 19:12:13.174 +0000 (UTC)
Content-Type: multipart/alternative; boundary=267c72730e3e93b23617ed53ac9f421ea88539674e916239df4e8f78cc43
Date: Tue, 30 Jul 2024 19:12:25 +0000 (UTC)
From: Ryan Allis <saasrise@mail.beehiiv.com>
Mime-Version: 1.0
Message-ID: <tYcNbXOJScCN988LzikriQ@geopod-ismtpd-9>
Subject: SaaS Exit Readiness Dashboard
Reply-To: Ryan Allis <ryan@saasrise.com>
x-newsletter: https://saasrise.beehiiv.com/p/saas-exit-readiness-dashboard
x-newsletter-signup: https://saasrise.beehiiv.com/subscribe
x-beehiiv-ids: 
 =?us-ascii?Q?{=22account=5Fname=22=3A=22https=3A=2F=2Fsaasrise=2Ebeehiiv=2Ecom=2F=22=2C=22campaign=5Fid=22=3A?=
 =?us-ascii?Q?=22c42710f6-e2af-482d-b6b8-13f007d874a6=22=2C?=
 =?us-ascii?Q?=22category=22=3A=22newsletter=22=2C=22email=5Fgenerate?=
 =?us-ascii?Q?d=5Fat=22=3A1722366732=2C=22user=5Fid=22=3A=228a46fb20-5b?=
 =?us-ascii?Q?78-45e0-ae38-2525b17867ca=22}?=
x-newsletter-id: https://saasrise.beehiiv.com/
Feedback-ID: 
 =?us-ascii?Q?c42710f6-e2af-482d-b6b8-13f007d874a6=3Anewsletter=3A8a46fb20-5b78-?=
 =?us-ascii?Q?45e0-ae38-2525b17867ca=3Acfa52acda08d1fe?=
List-Unsubscribe-Post: List-Unsubscribe=One-Click
sId: 8a46fb20-5b78-45e0-ae38-2525b17867ca
x-list-owner: <mailto:ryan@saasrise.com>
List-Unsubscribe: 
 =?us-ascii?Q?=3Cmailto=3A8a46fb20-5b78-45e0-ae38-2525b17867ca+1d17dc26-c1df-44e?=
 =?us-ascii?Q?0-812a-883b6ad5b6bc+c42710f6-e2af-482d-?=
 =?us-ascii?Q?b6b8-13f007d874a6=40unsub=2Ebeehiiv=2Ecom=3E=2C?=
 =?us-ascii?Q?_=3Chttps=3A=2F=2Fsaasrise=2Ebeehiiv=2Ecom=2Funsubscribe=2FeyJ0eXAiOiJKV1QiLCJh?=
 =?us-ascii?Q?bGciOiJIUzI1NiJ9=2EeyJzdWJzY3JpYmVyX2lkIj?=
 =?us-ascii?Q?oiMWQxN2RjMjYtYzFkZi00NGUwLTgxMmEtODgzY?=
 =?us-ascii?Q?jZhZDViNmJjIiwicG9zdF9pZCI6ImM0MjcxMGY2?=
 =?us-ascii?Q?LWUyYWYtNDgyZC1iNmI4LTEzZjAwN2Q4NzRhNiI?=
 =?us-ascii?Q?sImxhc3RfcmVzb3VyY2VfZ3VpZCI6IlBvc3Q6Yz?=
 =?us-ascii?Q?QyNzEwZjYtZTJhZi00ODJkLWI2YjgtMTNmMDA3Z?=
 =?us-ascii?Q?Dg3NGE2In0=2EzcE1=5FsyRbzubhcWCqc8aYJsuaz69?=
 =?us-ascii?Q?ssYTzURHG6SejNg=3E?=
x-beehiiv-type: newsletter
x-list-id: 8a46fb20-5b78-45e0-ae38-2525b17867ca
X-SG-EID: 
 =?us-ascii?Q?u001=2Esr+Zi4HchtZiAIrGLItAkqAJLamgo33aet=2FuqlkyaJPf=2Fx4cfuqMKIwYl?=
 =?us-ascii?Q?dAofkCR68C2a3749fFAiIGPJkwLFVNPsh9npEcl?=
 =?us-ascii?Q?7PNQ21mxMb0LgaXkDXyU2gzCXymVP4JzGLJ3AgL?=
 =?us-ascii?Q?5Edea4OoKPVqOWb0WjSEa3ts1n5HlJTTGCDElyW?=
 =?us-ascii?Q?dzCB1=2FE7+F8sGpi2Kn=2Fl60r9USHynMin53EI6ng?=
 =?us-ascii?Q?pogbug5u9nGqwu=2F3Jv3W7EYeEiqdBJpwYY4lPfQ?= =?us-ascii?Q?yyDM?=
X-SG-ID: 
 =?us-ascii?Q?u001=2ESdBcvi+Evd=2FbQef8eZF3BpTL9BgbK5wfSJMJGMsmprAVgeiC8iaV7rEmQ?=
 =?us-ascii?Q?+cYi2k7nWIwlEblg0QN5kZ2N+Qoytitb12H2aFU?=
 =?us-ascii?Q?0zboEvySBctV+zotcDJKZ5ugmJ7jqzDISdbDvi5?=
 =?us-ascii?Q?+NBKDEbSwE8f1UlqC4MFrrH8IetzHkQ3aaa01Hg?=
 =?us-ascii?Q?StEjdMiqTCsFO8VW6IkoT8GQgS2QsWEob7FIq66?=
 =?us-ascii?Q?xPEkMhieorbI3Ucj5g6l96YTdc=2FNbcvWdr1XayS?=
 =?us-ascii?Q?AQZsTZj9dn6WDFX0yL9L3++FPw=3D=3D?=
To: "andrew@sterlingcal.com" <andrew@sterlingcal.com>
X-Entity-ID: u001.sWV69YT6CipfOgvvxr5vQg==
X-Spam-Status: No, score=-3.3
X-Spam-Score: -32
X-Spam-Bar: ---
X-Spam-Flag: NO

--267c72730e3e93b23617ed53ac9f421ea88539674e916239df4e8f78cc43
Content-Transfer-Encoding: quoted-printable
Content-Type: text/plain; charset=utf-8
Mime-Version: 1.0

View image: (https://media.beehiiv.com/cdn-cgi/image/fit=3Dscale-down,forma=
t=3Dauto,onerror=3Dredirect,quality=3D80/uploads/asset/file/df691be0-1427-4=
f0b-94ed-c0b9ba5ccefe/dashboard2.png?t=3D1722361793)
Follow image link: (https://docs.google.com/spreadsheets/d/1IZ_3_5IC53NtMao=
n3HiIajNLhkDFmkZunmpciMN93UY/copy)
Caption:=20

Today we have a new [SaaS Exit Readiness Dashboard](https://docs.google.com=
/spreadsheets/d/1IZ_3_5IC53NtMaon3HiIajNLhkDFmkZunmpciMN93UY/copy) from our=
 friends at M&A advisor [Aventis Advisors](https://aventis-advisors.com/) t=
hat you can use to quickly assess how ready your company is for an exit. Ju=
st **make a copy** of it and fill it out for your firm.=C2=A0

When we sold my company iContact, a public company CEO we were recruiting e=
nded up saying no to the job offer, but decided to buy our firm for $169M i=
nstead.

We received a signed LOI within a week and the deal closed within 60 days, =
as the firm wanted to announce it with their next quarterly earnings report=
. Had we not already had audited financials, a strong data room, our metric=
s prepared from a prior =E2=80=9Calmost-exit=E2=80=9D to Salesforce for $10=
0M, we wouldn=E2=80=99t have gotten the transaction done in time.

We were ready in advance =E2=80=93 and it made the deal successful.

So **what do you need to do to prepare your firm to be ready for a sale**?

Get the SaaS Exit Readiness Dashboard =F0=9F=93=88 (https://docs.google.com=
/spreadsheets/d/1IZ_3_5IC53NtMaon3HiIajNLhkDFmkZunmpciMN93UY/copy)

Apply to Join the SaasRise Community =F0=9F=94=A5 (https://www.saasrise.com=
)

To help you prepare for a sale in advance of a fateful reachout or intentio=
nally-run process, [Aventis](https://aventis-advisors.com/) has created [th=
is very useful SaaS Exit dashboard](https://docs.google.com/spreadsheets/d/=
1IZ_3_5IC53NtMaon3HiIajNLhkDFmkZunmpciMN93UY/copy) to assess how well you a=
re prepared for an exit: a 40-point exit readiness checklist.=C2=A0

View image: (https://media.beehiiv.com/cdn-cgi/image/fit=3Dscale-down,forma=
t=3Dauto,onerror=3Dredirect,quality=3D80/uploads/asset/file/177cceee-650e-4=
72e-8eea-2b4fe119a5d2/Screenshot_2024-07-30_at_12.59.05_PM.png?t=3D17223623=
57)
Follow image link: (https://docs.google.com/spreadsheets/d/1IZ_3_5IC53NtMao=
n3HiIajNLhkDFmkZunmpciMN93UY/copy)
Caption: The SaaS Exit Readiness Dashboard

All you need to do is answer a few straightforward yes-or-no questions abou=
t different aspects of your business: Financial Processes, Product and tech=
nology, Sales and marketing, Customer Success, Operations and HR, Legal and=
 compliance, and Exit Prep. There are definitely many more factors to consi=
der than simply your revenue growth rate and EBITDA level.=20

At the end, you will receive an overall **Exit Readiness Score**, which wil=
l help you determine how prepared your business is for an exit and provide =
an estimate of how much time you will need to improve. Using the checklist,=
 you can also identify areas for improvement and take action to prepare.

You can [access the Google Sheet Dashboard here](https://docs.google.com/sp=
readsheets/d/1IZ_3_5IC53NtMaon3HiIajNLhkDFmkZunmpciMN93UY/copy).=20

The right exit prep can also make the difference between needing to use a d=
eal marketplace (like Acquire.com or Flippa) =E2=80=93 or whether you can g=
et picked up by an experienced M&A advisor who can help you manage the deal=
 process and optimize the terms and sale price. You can read more about thi=
s in our free [SaaS M&A Report 2024](https://saasrise.beehiiv.com/p/saas-m-=
and-a-report-2004).=C2=A0

## **Join Our Community of SaaS CEOs & Founders**

Thanks for reading. We hope this Exit Readiness Dashboard from [Aventis](ht=
tps://aventis-advisors.com/) will be helpful to you. Please take a moment t=
o learn more about [SaasRise](https://saasrise.com/), our community for **e=
xperienced **SaaS CEOs and Founders. We welcome all CEOs and Founders with =
$1M-$100M in ARR to join us. We hold five masterminds each week for our mem=
bers and provide an in-depth library of SaaS growth, sales, fundraising, an=
d exit resources. You can [apply here](https://www.saasrise.com/).=20

We are now up to 292 members representing $1.9 billion in ARR.

View image: (https://media.beehiiv.com/cdn-cgi/image/fit=3Dscale-down,forma=
t=3Dauto,onerror=3Dredirect,quality=3D80/uploads/asset/file/0728ace2-3dab-4=
c34-912d-cb9f61435b5d/members.jpg?t=3D1722362102)
Caption:=20

Apply to Join SaasRise Here (https://saasrise.com/)

See you next week with more killer SaaS scaling content! If you like this t=
ype of content, please apply to join [SaasRise](https://saasrise.com/) our =
community for SaaS CEOs with $1M-$100M in ARR here. It=E2=80=99s a mastermi=
nd community of growth-focused SaaS CEOs. Membership is $197 per month =E2=
=80=93 but might just be the difference between your firm making it across =
the chasm and getting to a successful nine figure outcome from a PE firm or=
 strategic acquirer.=20

> [Join us here.](http://The right exit prep can also make the difference b=
etween needing to use a deal marketplace (like Acquire.com or Flippa) =E2=
=80=93 or whether you can get picked up by an experienced M&A advisor who c=
an help you manage the deal process and optimize the terms and sale price. =
You can read more about this in our free SaaS M&A Report 2024.)

=E2=80=94=E2=80=94=E2=80=94=E2=80=94=E2=80=94=E2=80=94=E2=80=94=E2=80=94=E2=
=80=94=E2=80=94=E2=80=94=E2=80=94=E2=80=94=E2=80=94=E2=80=94=E2=80=94=E2=80=
=94=E2=80=94=E2=80=94=E2=80=94=E2=80=94=E2=80=94=E2=80=94=E2=80=94=E2=80=94=
=E2=80=94=E2=80=94

_We=E2=80=99ll see you next time with more killer SaaS growth and scaling c=
ontent!_


=E2=80=94=E2=80=94=E2=80=94

You are reading a plain text version of this post. For the best experience,=
 copy and paste this link in your browser to view the post online:
https://saasrise.beehiiv.com/p/saas-exit-readiness-dashboard

--267c72730e3e93b23617ed53ac9f421ea88539674e916239df4e8f78cc43
Content-Transfer-Encoding: quoted-printable
Content-Type: text/html; charset=utf-8
Mime-Version: 1.0

<!DOCTYPE html><html lang=3D"en" xmlns=3D"http://www.w3.org/1999/xhtml" xml=
ns:v=3D"urn:schemas-microsoft-com:vml" xmlns:o=3D"urn:schemas-microsoft-com=
:office:office" style=3D"font-size:16px;"><head></head><head><meta charset=
=3D"utf-8"/><!--[if !mso]><!--><meta http-equiv=3D"X-UA-Compatible" content=
=3D"IE=3Dedge"/><!--<![endif]--><meta name=3D"viewport" content=3D"width=3D=
device-width,initial-scale=3D1"/><meta name=3D"x-apple-disable-message-refo=
rmatting"/><meta name=3D"format-detection" content=3D"telephone=3Dno,addres=
s=3Dno,email=3Dno,date=3Dno,url=3Dno"/><meta name=3D"color-scheme" content=
=3D"light"/><meta name=3D"supported-color-schemes" content=3D"light"/><titl=
e>SaaS Exit Readiness Dashboard</title><!--[if mso]><xml><o:OfficeDocumentS=
ettings><o:AllowPNG/><o:PixelsPerInch>96</o:PixelsPerInch></o:OfficeDocumen=
tSettings></xml><![endif]--><style>
  :root { color-scheme: light; supported-color-schemes: light; }
  body { margin: 0; padding: 0; min-width: 100%!important; -ms-text-size-ad=
just: 100% !important; -webkit-transform: scale(1) !important; -webkit-text=
-size-adjust: 100% !important; -webkit-font-smoothing: antialiased !importa=
nt; }
  .body { word-wrap: normal; word-spacing:normal; }
  table.mso { width: 100%; border-collapse: collapse; padding: 0; table-lay=
out: fixed; }
  img { border: 0; outline: none; }
  table {  mso-table-lspace: 0px; mso-table-rspace: 0px; }
  td, a, span {  mso-line-height-rule: exactly; }
  #root [x-apple-data-detectors=3Dtrue],
  a[x-apple-data-detectors=3Dtrue],
  #MessageViewBody a { color: inherit !important; text-decoration: inherit =
!important; font-size: inherit !important; font-family: inherit !important;=
 font-weight: inherit !important; line-height: inherit !important; }
  span.MsoHyperlink { color: inherit !important; mso-style-priority: 99 !im=
portant; }
  span.MsoHyperlinkFollowed { color: inherit !important; mso-style-priority=
: 99 !important; }
  .a { background-color:#f8e4e4; }
  .b { background-color:#fe535e; }
  .c  { background-color:#f8e4e4; }
  .d { background-color:#ffd4b0; }
  .d2 { background-color:#FFFFFF; }
  .d3 { background-color:#FFFFFF; }
  h1 a { text-decoration:underline;color:#2A2A2A !important; }
  h2 a { text-decoration:underline;color:#2A2A2A !important; }
  h3 a { text-decoration:underline;color:#2A2A2A !important; }
  h4 a { text-decoration:underline;color:#2A2A2A !important; }
  h5 a { text-decoration:underline;color:#2A2A2A !important; }
  h6 a { text-decoration:underline;color:#2A2A2A !important; }
  h1, h1 a, h2, h2 a, h3, h3 a, h4, h4 a, h5, h5 a, h6, h6 a, ul, li, ol, p=
, p a { margin: 0;padding: 0; }
  h1 { font-family:'Roboto',-apple-system,BlinkMacSystemFont,Tahoma,sans-se=
rif;font-weight:normal;font-size:28px;color:#2A2A2A;line-height:42px;paddin=
g-bottom:4px;padding-top:16px;mso-margin-top-alt:16px;mso-margin-bottom-alt=
:4px }
  h2 { font-family:'Roboto',-apple-system,BlinkMacSystemFont,Tahoma,sans-se=
rif;font-weight:normal;font-size:24px;color:#2A2A2A;line-height:36px;paddin=
g-bottom:4px;padding-top:16px;mso-margin-top-alt:16px;mso-margin-bottom-alt=
:4px }
  h3 { font-family:'Roboto',-apple-system,BlinkMacSystemFont,Tahoma,sans-se=
rif;font-weight:normal;font-size:20px;color:#2A2A2A;line-height:30px;paddin=
g-bottom:4px;padding-top:16px;mso-margin-top-alt:16px;mso-margin-bottom-alt=
:4px }
  h4 { font-family:'Roboto',-apple-system,BlinkMacSystemFont,Tahoma,sans-se=
rif;font-weight:normal;font-size:18px;color:#2A2A2A;line-height:27px;paddin=
g-bottom:4px;padding-top:16px;mso-margin-top-alt:16px;mso-margin-bottom-alt=
:4px }
  h5 { font-family:'Roboto',-apple-system,BlinkMacSystemFont,Tahoma,sans-se=
rif;font-weight:normal;font-size:16px;color:#2A2A2A;line-height:24px;paddin=
g-bottom:4px;padding-top:16px;mso-margin-top-alt:16px;mso-margin-bottom-alt=
:4px }
  h6 { font-family:'Roboto',-apple-system,BlinkMacSystemFont,Tahoma,sans-se=
rif;font-weight:normal;font-size:14px;color:#2A2A2A;line-height:21px;paddin=
g-bottom:4px;padding-top:16px;mso-margin-top-alt:16px;mso-margin-bottom-alt=
:4px }
  p { font-family:'Helvetica',Arial,sans-serif;color:#2D2D2D;font-size:16px=
;line-height:24px;padding-bottom:12px;padding-top:12px;mso-margin-top-alt:1=
2px;mso-margin-bottom-alt:12px; }
  p a, .e a, ul a, li a, .h a, .h2 a, .h3 a { word-break:break-word;color:#=
fe535e !important;text-decoration:underline;text-decoration-color:#fe535e; =
}
  p a span, .e a span, ul a span, li a span { color: inherit }
  p .bold { font-weight:bold;color:#2D2D2D; }
  p span[style*=3D"font-size"] { line-height: 1.6; }
  .f p { font-size:12px;line-height:15px;color:#2D2D2D;padding:0; }
  .f p a { color:#2D2D2D !important; }
  .g p { font-family:'Helvetica',Arial,sans-serif;font-size:14px;line-heigh=
t:20px;font-weight:normal;margin:0; }
  .g p a  { text-decoration: underline; }
  .i p { font-family:'Helvetica',Arial,sans-serif;line-height:23px;font-siz=
e:15px;color:#2D2D2D; }
  .i p a { color:#2D2D2D !important; }
  .i2 p { font-family:'Helvetica',Arial,sans-serif;line-height:23px;font-si=
ze:15px;color:#2D2D2D; }
  .i2 p a { color:#2D2D2D !important; }
  .i3 p { font-family:'Helvetica',Arial,sans-serif;line-height:43px;font-si=
ze:24px;color:#2D2D2D; }
  .i3 p a { color:#2D2D2D !important; }
  .h p a { color:#595959 !important; }
  .h2 p a { color:#fe535e !important; }
  .h3 p a { color:#595959 !important; }
  .f p a, .i p a, .i2 p a, .i3 p a, .h p a, .h2 p a, .h3 p a { text-decorat=
ion:underline; }
  .j { border-top:3px solid #fe535e; }
  .k p { padding-left:15px;padding-bottom:0px;padding-top:6px;mso-margin-to=
p-alt:6px;mso-margin-bottom-alt:0px;mso-margin-left-alt:15px; }
  .o { background-color:#FFFFFF;border:1px solid #F1F1F1;border-radius:5px;=
 }
  .o p { font-family:'Helvetica',Arial,sans-serif;padding:0px;margin:0px; }
  .l p,
  .l p a { font-size:14px;line-height:20px;font-weight: bold;color:#2D2D2D;=
padding-bottom:6px;mso-margin-bottom-alt:6px;text-decoration:none; }
  .m p,
  .m p a { font-size:13px;line-height:18px;font-weight:400;color:#2D2D2D;pa=
dding-bottom:6px;mso-margin-bottom-alt:6px;text-decoration:none; }
  .n p,
  .n p a { font-size:12px;line-height:17px;font-weight:400;color:#2D2D2D;pa=
dding-bottom:6px;mso-margin-bottom-alt:6px;text-decoration:none; }
  .p { background-color:#FFFFFF;max-width:520px;border:1px solid #E1E8ED;bo=
rder:1px solid rgba(80, 80, 80, 0.3);border-radius:5px; }
  .q { font-size:16px;font-family:Helvetica,Roboto,Calibri,sans-serif !impo=
rtant;border:1px solid #e1e8ed;border:1px solid rgba(80, 80, 80, 0.3);borde=
r-radius:10px;background-color:#FFFFFF; }
  .q p { font-size:16px;font-family:system-ui,Helvetica,Roboto,Calibri,sans=
-serif !important;color:#222222;padding:4px 0; }
  .r { border:1px solid #E1E8ED !important;border-radius:5px; }
  .s p { font-size: 14px; line-height: 17px; font-weight: 400; color: #6978=
82; text-decoration: none; }
  .t p { font-family:'Helvetica',Arial,sans-serif;font-size:12px;line-heigh=
t:18px;font-weight:400;color:#000000;font-style:italic;padding:4px 0px 0px;=
}
  .v { border-radius:10px;border:solid 0px #222222;background-color:#fe535e=
;font-family:'Verdana',Geneva,sans-serif;color:#FFFFFF; }
  .v a { text-decoration:none;display:block;color:#FFFFFF; }
  .w p { font-size:12px;line-height:15px;font-weight:400;color:#FFFFFF; }
  .w p a { text-decoration: underline !important;color:#FFFFFF !important; =
}
  ul { font-family:'Helvetica',Arial,sans-serif;margin:0px 0px 0px 25px !im=
portant;padding:0px !important;color:#2D2D2D;line-height:24px;list-style:di=
sc;font-size:16px; }
  ul > li { font-family:'Helvetica',Arial,sans-serif;margin:10px 0px 0px 0p=
x !important;padding: 0px 0px 0px 0px !important; color: #2D2D2D; list-styl=
e:disc; }
  ol { font-family:'Helvetica',Arial,sans-serif;margin: 0px 0px 0px 25px !i=
mportant;padding:0px !important;color:#2D2D2D;line-height:24px;list-style:d=
ecimal;font-size:16px; }
  ol > li { font-family:'Helvetica',Arial,sans-serif;margin:10px 0px 0px 0p=
x !important;padding: 0px 0px 0px 0px !important; color: #2D2D2D; list-styl=
e:decimal; }
  .e h3,
  .e p,
  .e span { padding-bottom:0px;padding-top:0px;mso-margin-top-alt:0px;mso-m=
argin-bottom-alt:0px; }
  .e span,
  .e li { font-family:'Helvetica',Arial,sans-serif;font-size:16px;color:#2D=
2D2D;line-height:24px; }
  .rec { font-family:  ui-sans-serif, system-ui, -apple-system, BlinkMacSys=
temFont, "Segoe UI", Roboto, "Helvetica Neue", Arial, "Noto Sans", sans-ser=
if, "Apple Color Emoji", "Segoe UI Emoji", "Segoe UI Symbol", "Noto Color E=
moji" !important; }
  .rec__button:hover { background-color: #f9fafb !important; }
  .copyright a {color: inherit !important; text-decoration: none !important=
; font-size: inherit !important; font-family: inherit !important; font-weig=
ht: inherit !important; line-height: inherit !important;}
  .txt_social p { padding: 0; }
  .table, .table-c, .table-h { border: 1px solid #C0C0C0; }
  .table-c { padding:5px; background-color:#FFFFFF; }
  .table-c p { color: #2D2D2D; font-family:'Helvetica',Arial,sans-serif !im=
portant;overflow-wrap: break-word; }
  .table-h { padding:5px; background-color:#F1F1F1; }
  .table-h p { color: #2A2A2A; font-family:'Trebuchet MS','Lucida Grande',T=
ahoma,sans-serif !important;overflow-wrap: break-word; }
  @media only screen and (max-width:667px) {
    .aa { width: 100% !important; }
    .bb img { width: 100% !important; height: auto !important; max-width: n=
one !important; }
    .cc { padding: 0px 8px !important; }
    .ee { padding-top:10px !important;padding-bottom:10px !important; }
    .ff ul, .ff ol { margin: 0px 0px 0px 10px !important;padding: 0px !impo=
rtant; }
    .ff li { margin:10px 0px 0px 10px !important; }
    .r {height:140px !important;}
    .s p { font-size:13px !important;line-height:15px !important; }
    .mob-hide {display:none !important;}
    .mob-stack {display:block !important;width:100% !important;}
    .mob-w-full {width:100% !important;}
    .mob-block {display:block !important;}
    .embed-img {padding:0px 0px 12px 0px !important;}
    .socialShare {padding-top:15px !important;}
    .rec { padding-left:15px!important;padding-right:15px!important; }
    .bodyWrapper { padding:10px 4px 10px 4px !important; }
    .social-mobile {float:left !important;margin-top:10px !important;}
  }
  @media screen and (max-width: 480px) {
    u + .a .gg { width: 100% !important; width: 100vw !important; }
    .tok-heart { padding-top:75% !important; }
    .tok-play { padding-top: 250px !important; }
  }
  @media screen and (max-width: 320px) {
    .tok-heart { padding-top:65% !important; }
  }
  .u { border: 1px solid #CACACA !important; border-radius: 2px !important;=
 background-color: #ffffff !important; padding: 0px 13px 0px 13px !importan=
t; font-family:ui-sans-serif,system-ui,-apple-system,BlinkMacSystemFont,"Se=
goe UI",Roboto,"Helvetica Neue",Arial,"Noto Sans",sans-serif !important;fon=
t-size: 12px !important; color: #767676 !important; }
  .u a { text-decoration: none; display: block !important; color: #767676 !=
important; margin: 0px !important; }
  .u span, .u img { color: #767676 !important;margin:0px !important; max-he=
ight:32px !important;background-color:#ffffff !important; }
</style><!--[if mso]><style type=3D"text/css">
    sup { font-size: 100% !important;vertical-align: .5em !important;mso-te=
xt-raise: -1.5% !important;line-height: 0 !important; }
    ul { margin-left:0px !important; margin-right:10px !important; margin-t=
op:20px !important; margin-bottom:20px !important; }
    ul li { margin-left: 0px !important; mso-special-format: decimal; }
    ol { margin-left:0px !important; margin-right:10px !important; margin-t=
op:20px !important; margin-bottom:20px !important; }
    ol li { margin-left: 0px !important; mso-special-format: decimal; }
    li.listItem { margin-left:15px !important; margin-top:0px !important; }
    .paddingDesktop { padding: 10px 0 !important; }
    .edm_outlooklist { margin-left: -20px !important; }
    .embedImage { display:none !important; }
</style><![endif]--><style>
  @font-face {
    font-family: 'Roboto';
    font-style: normal;
    font-weight: 400;
    src: url('https://fonts.gstatic.com/s/roboto/v29/KFOmCnqEu92Fr1Mu4mxKKT=
U1Kg.woff2') format('woff2');
  }
  @font-face {
    font-family: 'Roboto';
    font-style: normal;
    font-weight: 700;
    src: url('https://fonts.gstatic.com/s/roboto/v29/KFOlCnqEu92Fr1MmWUlfBB=
c4AMP6lQ.woff2') format('woff2');
  }
  @font-face {
    font-family: 'Roboto';
    font-style: italic;
    font-weight: 400;
    src: url('https://fonts.gstatic.com/s/roboto/v29/KFOkCnqEu92Fr1Mu51xIIz=
IXKMny.woff2') format('woff2');
  }
  @font-face {
    font-family: 'Roboto';
    font-style: italic;
    font-weight: 700;
    src: url('https://fonts.gstatic.com/s/roboto/v29/KFOjCnqEu92Fr1Mu51TzBi=
c6CsTYl4BO.woff2') format('woff2');
  }
</style></head><body class=3D"a" style=3D"margin:0px auto;padding:0px;word-=
wrap:normal;word-spacing:normal;background-color:#f8e4e4;"><div role=3D"art=
icle" aria-roledescription=3D"email" aria-label=3D"email_name" lang=3D"en" =
style=3D"font-size:1rem"><div style=3D"display:none;max-height:0px;overflow=
:hidden;"> A 40-point Exit Readiness Checklist for Software Firms &#160;&#8=
204;&#160;&#8204;&#160;&#8204;&#160;&#8204;&#160;&#8204;&#160;&#8204;&#160;=
&#8204;&#160;&#8204;&#160;&#8204;&#160;&#8204;&#160;&#8204;&#160;&#8204;&#1=
60;&#8204;&#160;&#8204;&#160;&#8204;&#160;&#8204;&#160;&#8204;&#160;&#8204;=
&#160;&#8204;&#160;&#8204;&#160;&#8204;&#160;&#8204;&#160;&#8204;&#160;&#82=
04;&#160;&#8204;&#160;&#8204;&#160;&#8204;&#160;&#8204;&#160;&#8204;&#160;&=
#8204;&#160;&#8204;&#160;&#8204;&#160;&#8204;&#160;&#8204;&#160;&#8204;&#16=
0;&#8204;&#160;&#8204;&#160;&#8204;&#160;&#8204;&#160;&#8204;&#160;&#8204;&=
#160;&#8204;&#160;&#8204;&#160;&#8204;&#160;&#8204;&#160;&#8204;&#160;&#820=
4;&#160;&#8204;&#160;&#8204;&#160;&#8204;&#160;&#8204;&#160;&#8204;&#160;&#=
8204;&#160;&#8204;&#160;&#8204;&#160;&#8204;&#160;&#8204;&#160;&#8204;&#160=
;&#8204;&#160;&#8204;&#160;&#8204;&#160;&#8204;&#160;&#8204;&#160;&#8204;&#=
160;&#8204;&#160;&#8204;&#160;&#8204;&#160;&#8204;&#160;&#8204;&#160;&#8204=
;&#160;&#8204;&#160;&#8204;&#160;&#8204;&#160;&#8204;&#160;&#8204;&#160;&#8=
204;&#160;&#8204;&#160;&#8204;&#160;&#8204;&#160;&#8204;&#160;&#8204;&#160;=
&#8204;&#160;&#8204;&#160;&#8204;&#160;&#8204;&#160;&#8204;&#160;&#8204;&#1=
60;&#8204;&#160;&#8204;&#160;&#8204;&#160;&#8204;&#160;&#8204;&#160;&#8204;=
&#160;&#8204;&#160;&#8204;&#160;&#8204;&#160;&#8204;&#160;&#8204;&#160;&#82=
04;&#160;&#8204;&#160;&#8204;&#160;&#8204;&#160;&#8204;&#160;&#8204;&#160;&=
#8204;&#160;&#8204;&#160;&#8204;&#160;&#8204;&#160;&#8204;&#160;&#8204;&#16=
0;&#8204;&#160;&#8204;&#160;&#8204;&#160;&#8204;&#160;&#8204;&#160;&#8204;&=
#160;&#8204;&#160;&#8204;&#160;&#8204;&#160;&#8204;&#160;&#8204;&#160;&#820=
4;&#160;&#8204;&#160;&#8204;&#160;&#8204;&#160;&#8204;&#160;&#8204;&#160;&#=
8204;&#160;&#8204;&#160;&#8204;&#160;&#8204;&#160;&#8204;&#160;&#8204;&#160=
;&#8204;&#160;&#8204;&#160;&#8204;&#160;&#8204;&#160;&#8204;&#160;&#8204;&#=
160;&#8204;&#160;&#8204;&#160;&#8204;&#160;&#8204;&#160;&#8204;&#160;&#8204=
;&#160;&#8204;&#160;&#8204;&#160;&#8204;&#160;&#8204;&#160;&#8204;&#160;&#8=
204;&#160;&#8204;&#160;&#8204;&#160;&#8204;&#160;&#8204;&#160;&#8204;&#160;=
&#8204;&#160;&#8204;&#160;&#8204;&#160;&#8204;&#160;&#8204;&#160;&#8204;&#1=
60;&#8204;&#160;&#8204;&#160;&#8204;&#160;&#8204;&#160;&#8204;&#160;&#8204;=
&#160;&#8204;&#160;&#8204;&#160;&#8204;&#160;&#8204;&#160;&#8204;&#160;&#82=
04;&#160;&#8204;&#160;&#8204;&#160;&#8204;&#160;&#8204;&#160;&#8204;&#160;&=
#8204;&#160;&#8204;&#160;&#8204;&#160;&#8204;&#160;&#8204;&#160;&#8204;&#16=
0;&#8204;&#160;&#8204;&#160;&#8204;&#160;&#8204;&#160;&#8204;&#160;&#8204;&=
#160;&#8204;&#160;&#8204;&#160;&#8204;&#160;&#8204;&#160;&#8204;&#160;&#820=
4;&#160;&#8204;&#160;&#8204;&#160;&#8204; </div><table role=3D"none" width=
=3D"100%" border=3D"0" cellspacing=3D"0" align=3D"center" cellpadding=3D"0"=
 class=3D"gg"><tr><td align=3D"center" valign=3D"top"><table role=3D"none" =
width=3D"670" border=3D"0" cellspacing=3D"0" cellpadding=3D"0" class=3D"aa"=
 style=3D"width:670px;table-layout:fixed;"><tr><td class=3D"bodyWrapper" al=
ign=3D"center" valign=3D"top" style=3D"padding:10px 5px 10px 5px;"><table r=
ole=3D"none" width=3D"100%" border=3D"0" cellspacing=3D"0" cellpadding=3D"0=
" align=3D"center"><tr><td align=3D"center" valign=3D"top" style=3D"border:=
0px solid #FFFFFF;border-radius:10px;background-color:#f8e4e4;" class=3D"c"=
><table role=3D"none" width=3D"100%" border=3D"0" cellspacing=3D"0" cellpad=
ding=3D"0" align=3D"center"><tr><td class=3D"f" align=3D"right" valign=3D"t=
op" style=3D"padding:20px 15px;"><p> July 30, 2024 &nbsp; | &nbsp; <a href=
=3D"https://link.mail.beehiiv.com/ss/c/u001.UXwWVAixgZ-oyJn_0myWASEqQKbhO9q=
j3LqYEK6wKei7Kn282zv4WaoFyl75kSzOSOrilxv0dTnqCKQaCVJIoNPcZRjNGPdcFG9hwcJXwM=
xWhCTXsG_WpTKxw4oezVubHYZ2V-U64zrCbKMTpQ3m7yoi4Hh_3XWUmUeIBa6dcWnVLlFT7y9H2=
NzFPUir64z_ra_LFEtTU0MWp05RRY9SxV-hTxkjb3lhct2IxmKZvGOFcKU-9FaB6FjqRnDFRHkK=
lbnujj_gmZSm55DrNpPKj7RPmjsm9GFx6JTezkuJFPOXcw_usLtGq6_qnsTBYDvICmcp6XxImVI=
xflMLfCnBPWkI79YppoIY4P6gc_n2Aqxkj58fWKRO5MshsdIwW932wGE5f0R4YZBNZVGjGYShPV=
uwbHw_sp-lM0yvnjQWnnGj21YKU8fqs94ml-c2gsCmohBTkYWTuM_QuedpLrgjr9GQwH_decpAV=
UMkFwtc5qNSWFqfzBFiPqzET3qb3stFZS183fxRFn33aXaHT9MXA4F3EtO_N7mvamIcabXyA4jZ=
630ZOTcbd6Umymfn9r2rqOS8ON0jFAW3OrSOEkJ1Ytebr_w__aQ19vZYRquG0Daooi8q6bLwZmX=
oRGyAp46mOwaAwDIl2SWUz_vfxMQM0Q/48h/6v0uo3T_Rl-pgqTTR_JEiw/h0/h001.mMsygco7=
uKXnxU7cJAYPTYaUGe9kwjA3zoajG-S8j2Q">Read Online</a></p></td></tr><tr><td c=
lass=3D"dd" align=3D"center" valign=3D"top" style=3D"padding:0px 15px 20px;=
"><table role=3D"none" width=3D"100%" border=3D"0" cellspacing=3D"0" cellpa=
dding=3D"0" align=3D"center"><tr><td align=3D"center" valign=3D"top"><h1 st=
yle=3D"text-align:left;font-family:'Trebuchet MS','Lucida Grande',Tahoma,sa=
ns-serif;font-weight:Bold;font-size:32px;color:#2A2A2A;padding:2px 0;line-h=
eight:38px;"> SaaS Exit Readiness Dashboard </h1><p style=3D"text-align:lef=
t;font-family:'Helvetica',Arial,sans-serif;font-weight:normal;font-size:20p=
x;color:#3E3E3E;padding:5px 0;line-height:24px;"> A 40-point Exit Readiness=
 Checklist for Software Firms </p></td></tr></table></td></tr><tr><td style=
=3D"height:0px;width:0px;"><div style=3D"height:1px;" data-open-tracking=3D=
"true"> <img src=3D"https://link.mail.beehiiv.com/ss/o/u001.Ml-dsXohzBMjQzb=
Zp_R5UA/48h/6v0uo3T_Rl-pgqTTR_JEiw/ho.gif" alt=3D"" width=3D"1" height=3D"1=
" border=3D"0" style=3D"height:1px !important;width:1px !important;border-w=
idth:0 !important;margin-top:0 !important;margin-bottom:0 !important;margin=
-right:0 !important;margin-left:0 !important;padding-top:0 !important;paddi=
ng-bottom:0 !important;padding-right:0 !important;padding-left:0 !important=
;"/> </div></td></tr><tr id=3D"content-blocks"><td class=3D"email-card-body=
" align=3D"center" valign=3D"top" style=3D"padding-bottom:15px;"><table rol=
e=3D"none" width=3D"100%" border=3D"0" cellspacing=3D"0" cellpadding=3D"0" =
align=3D"center"><tr><td align=3D"center" valign=3D"top" style=3D"padding: =
20px 15px 20px; " class=3D"dd"><table role=3D"none" border=3D"0" cellspacin=
g=3D"0" cellpadding=3D"0" style=3D"margin:0 auto 0 auto;"><tr><td align=3D"=
center" valign=3D"top" style=3D"width:630px;"><a href=3D"https://link.mail.=
beehiiv.com/ss/c/u001.FFZtJeQpwndDgTRpDqFJvP34CjWryES5fztgLyVRajUdMj126xHFI=
-nOCfKfcGUe87qqPaFPF0koWb0aSEw9Oiy3URaXDTqfItWnQ3B6LpYbpGqz5N_L4h6eBuz9ocQs=
U8ReaX0FLCFdQWZ0nNyTCa_JfJEvYMHMYuh99VNi9ZpM8NZW5KQId44gkRj8pDTFuiME1Z8P_vB=
oIHgNThujP26ZXtqbJXo2kCpvHP2rFH0INhXjqp6qeeXKsvA_BFErvfP8pv11jf0xUNCIW1HRBA=
/48h/6v0uo3T_Rl-pgqTTR_JEiw/h1/h001.2nA_QiiX7wLMGvHj7Cgxt1Z1uE-k4E1T5KXlkFb=
ydOE" rel=3D"noopener noreferrer nofollow" style=3D"text-decoration:none;" =
target=3D"_blank"><img src=3D"https://media.beehiiv.com/cdn-cgi/image/fit=
=3Dscale-down,format=3Dauto,onerror=3Dredirect,quality=3D80/uploads/asset/f=
ile/df691be0-1427-4f0b-94ed-c0b9ba5ccefe/dashboard2.png?t=3D1722361793" alt=
=3D"" height=3D"auto" width=3D"630" style=3D"display:block;width:100%;" bor=
der=3D"0"/></a></td></tr></table></td></tr><tr><td class=3D"dd" align=3D"le=
ft" style=3D"padding:0px 15px;text-align:left;word-break:break-word;"><p st=
yle=3D"color: ;"> Today we have a new <a class=3D"link" href=3D"https://lin=
k.mail.beehiiv.com/ss/c/u001.FFZtJeQpwndDgTRpDqFJvP34CjWryES5fztgLyVRajUdMj=
126xHFI-nOCfKfcGUe87qqPaFPF0koWb0aSEw9Oiy3URaXDTqfItWnQ3B6LpYbpGqz5N_L4h6eB=
uz9ocQsU8ReaX0FLCFdQWZ0nNyTCa_JfJEvYMHMYuh99VNi9ZpM8NZW5KQId44gkRj8pDTFuiME=
1Z8P_vBoIHgNThujP26ZXtqbJXo2kCpvHP2rFH0INhXjqp6qeeXKsvA_BFErvfP8pv11jf0xUNC=
IW1HRBA/48h/6v0uo3T_Rl-pgqTTR_JEiw/h2/h001.HmzY30zsL7y7FXES31SzHTKP1N2byajR=
hSPFGE1IiGk" target=3D"_blank" rel=3D"noopener noreferrer nofollow"><span>S=
aaS Exit Readiness Dashboard</span></a> from our friends at M&A advisor <a =
class=3D"link" href=3D"https://link.mail.beehiiv.com/ss/c/u001.yTcVxWPge-vX=
w2OCR1lxgv1eVit9JJeoJimAkEDtnsmKWopIvoZCOxoT1Wo_9C8K5UFMQHa0VepqfZxHNSY2V9B=
HGTL1Xie8YFkzI9Pz7UFrpleXR5gxPCDIc5yh0VZSfFA9Y0qnYjqmhucFXqhNWEaujIV82KlSS8=
_uDRdslXiYBRv2sAyR9ddpvJJKVjFI/48h/6v0uo3T_Rl-pgqTTR_JEiw/h3/h001.lR9300WRV=
M_GGFmmVhUq98SqPNZsz43SQIXEsi-KWpg" target=3D"_blank" rel=3D"noopener noref=
errer nofollow"><span>Aventis Advisors</span></a> that you can use to quick=
ly assess how ready your company is for an exit. Just <b>make a copy</b> of=
 it and fill it out for your firm.=C2=A0 </p></td></tr><tr><td class=3D"dd"=
 align=3D"left" style=3D"padding:0px 15px;text-align:left;word-break:break-=
word;"><p style=3D"color: ;"> When we sold my company iContact, a public co=
mpany CEO we were recruiting ended up saying no to the job offer, but decid=
ed to buy our firm for $169M instead. </p></td></tr><tr><td class=3D"dd" al=
ign=3D"left" style=3D"padding:0px 15px;text-align:left;word-break:break-wor=
d;"><p style=3D"color: ;"> We received a signed LOI within a week and the d=
eal closed within 60 days, as the firm wanted to announce it with their nex=
t quarterly earnings report. Had we not already had audited financials, a s=
trong data room, our metrics prepared from a prior =E2=80=9Calmost-exit=E2=
=80=9D to Salesforce for $100M, we wouldn=E2=80=99t have gotten the transac=
tion done in time. </p></td></tr><tr><td class=3D"dd" align=3D"left" style=
=3D"padding:0px 15px;text-align:left;word-break:break-word;"><p style=3D"co=
lor: ;"> We were ready in advance =E2=80=93 and it made the deal successful=
. </p></td></tr><tr><td class=3D"dd" align=3D"left" style=3D"padding:0px 15=
px;text-align:left;word-break:break-word;"><p style=3D"color: ;"> So <span =
style=3D""><b>what do you need to do to prepare your firm to be ready for a=
 sale</b></span>? </p></td></tr><tr><td align=3D"center" valign=3D"top" sty=
le=3D"padding-bottom:14px;padding-left:15px;padding-right:15px;padding-top:=
14px;text-align:center;width:100%;word-break:break-word;" class=3D"dd"><tab=
le role=3D"none" border=3D"0" cellspacing=3D"0" cellpadding=3D"0" align=3D"=
center"><tr><td class=3D"v" align=3D"center" valign=3D"middle" height=3D"52=
" style=3D"height:52px;"><a href=3D"https://link.mail.beehiiv.com/ss/c/u001=
.FFZtJeQpwndDgTRpDqFJvP34CjWryES5fztgLyVRajUdMj126xHFI-nOCfKfcGUe87qqPaFPF0=
koWb0aSEw9Oiy3URaXDTqfItWnQ3B6LpYbpGqz5N_L4h6eBuz9ocQsU8ReaX0FLCFdQWZ0nNyTC=
a_JfJEvYMHMYuh99VNi9ZpM8NZW5KQId44gkRj8pDTFuiME1Z8P_vBoIHgNThujP26ZXtqbJXo2=
kCpvHP2rFH0INhXjqp6qeeXKsvA_BFErvfP8pv11jf0xUNCIW1HRBA/48h/6v0uo3T_Rl-pgqTT=
R_JEiw/h4/h001.ZuwZqPw34xUqAgky-rST6JtzXUKu6vYw9850jBvDZUY" target=3D"_blan=
k" rel=3D"noopener noreferrer nofollow" style=3D"color:#FFFFFF;font-size:18=
px;padding:0px 22px;text-decoration:none;"> Get the SaaS Exit Readiness Das=
hboard =F0=9F=93=88 </a></td></tr></table></td></tr><tr><td align=3D"center=
" valign=3D"top" style=3D"padding-bottom:14px;padding-left:15px;padding-rig=
ht:15px;padding-top:14px;text-align:center;width:100%;word-break:break-word=
;" class=3D"dd"><table role=3D"none" border=3D"0" cellspacing=3D"0" cellpad=
ding=3D"0" align=3D"center"><tr><td class=3D"v" align=3D"center" valign=3D"=
middle" height=3D"52" style=3D"height:52px;"><a href=3D"https://link.mail.b=
eehiiv.com/ss/c/u001.d1Y1-FGtvkksf5D-7I1gfWkGw11k4H7s6J5NJaZfZSc5a6QmDzeenv=
yygyHkslhv-FeSShxxbjkdZcfHrqXP0p8VBMN8M-2kztQH8wEPHqfSwdbnbTFfBEBc3-smYa8Fj=
SwDjvY7N3oj_qZijECcoOC6J1zxmQQEm8XVSdYECorVG2YGQLXCrieKJbVx6Z9n/48h/6v0uo3T=
_Rl-pgqTTR_JEiw/h5/h001.AdApHJLpAh_5KgTmVVuQfKSOhGQKJUc8fXf6xCMF6f4" target=
=3D"_blank" rel=3D"noopener noreferrer nofollow" style=3D"color:#FFFFFF;fon=
t-size:18px;padding:0px 22px;text-decoration:none;"> Apply to Join the Saas=
Rise Community =F0=9F=94=A5 </a></td></tr></table></td></tr><tr><td class=
=3D"dd" align=3D"left" style=3D"padding:0px 15px;text-align:left;word-break=
:break-word;"><p style=3D"color: ;"> To help you prepare for a sale in adva=
nce of a fateful reachout or intentionally-run process, <a class=3D"link" h=
ref=3D"https://link.mail.beehiiv.com/ss/c/u001.yTcVxWPge-vXw2OCR1lxgv1eVit9=
JJeoJimAkEDtnsmKWopIvoZCOxoT1Wo_9C8K5UFMQHa0VepqfZxHNSY2V9BHGTL1Xie8YFkzI9P=
z7UFrpleXR5gxPCDIc5yh0VZSfFA9Y0qnYjqmhucFXqhNWEaujIV82KlSS8_uDRdslXiYBRv2sA=
yR9ddpvJJKVjFI/48h/6v0uo3T_Rl-pgqTTR_JEiw/h6/h001.vGM95Rfkwb57Ze-DwOAWlhVLB=
dRLaQYnOMhY87lu_rY" target=3D"_blank" rel=3D"noopener noreferrer nofollow">=
<span>Aventis</span></a> has created <a class=3D"link" href=3D"https://link=
.mail.beehiiv.com/ss/c/u001.FFZtJeQpwndDgTRpDqFJvP34CjWryES5fztgLyVRajUdMj1=
26xHFI-nOCfKfcGUe87qqPaFPF0koWb0aSEw9Oiy3URaXDTqfItWnQ3B6LpYbpGqz5N_L4h6eBu=
z9ocQsU8ReaX0FLCFdQWZ0nNyTCa_JfJEvYMHMYuh99VNi9ZpM8NZW5KQId44gkRj8pDTFuiME1=
Z8P_vBoIHgNThujP26ZXtqbJXo2kCpvHP2rFH0INhXjqp6qeeXKsvA_BFErvfP8pv11jf0xUNCI=
W1HRBA/48h/6v0uo3T_Rl-pgqTTR_JEiw/h7/h001.6CXBo3WjhOI3GEq0nXtfPeKaCQd9dyhtf=
dwD5zGTDss" target=3D"_blank" rel=3D"noopener noreferrer nofollow"><span>th=
is very useful SaaS Exit dashboard</span></a> to assess how well you are pr=
epared for an exit: a 40-point exit readiness checklist.=C2=A0 </p></td></t=
r><tr><td align=3D"center" valign=3D"top" style=3D"padding: 20px 15px 20px;=
 " class=3D"dd"><table role=3D"none" border=3D"0" cellspacing=3D"0" cellpad=
ding=3D"0" style=3D"margin:0 auto 0 auto;"><tr><td align=3D"center" valign=
=3D"top" style=3D"width:630px;"><a href=3D"https://link.mail.beehiiv.com/ss=
/c/u001.FFZtJeQpwndDgTRpDqFJvP34CjWryES5fztgLyVRajUdMj126xHFI-nOCfKfcGUe87q=
qPaFPF0koWb0aSEw9Oiy3URaXDTqfItWnQ3B6LpYbpGqz5N_L4h6eBuz9ocQsU8ReaX0FLCFdQW=
Z0nNyTCa_JfJEvYMHMYuh99VNi9ZpM8NZW5KQId44gkRj8pDTFuiME1Z8P_vBoIHgNThujP26ZX=
tqbJXo2kCpvHP2rFH0INhXjqp6qeeXKsvA_BFErvfP8pv11jf0xUNCIW1HRBA/48h/6v0uo3T_R=
l-pgqTTR_JEiw/h8/h001.a0yBf_7J5bksV5gnnG-Ja27NZrW-HhIlTnws-U3VGGg" rel=3D"n=
oopener noreferrer nofollow" style=3D"text-decoration:none;" target=3D"_bla=
nk"><img src=3D"https://media.beehiiv.com/cdn-cgi/image/fit=3Dscale-down,fo=
rmat=3Dauto,onerror=3Dredirect,quality=3D80/uploads/asset/file/177cceee-650=
e-472e-8eea-2b4fe119a5d2/Screenshot_2024-07-30_at_12.59.05_PM.png?t=3D17223=
62357" alt=3D"" height=3D"auto" width=3D"630" style=3D"display:block;width:=
100%;" border=3D"0"/></a></td></tr><tr><td align=3D"center" valign=3D"top" =
class=3D"t" style=3D"width:630px;"><a href=3D"https://link.mail.beehiiv.com=
/ss/c/u001.FFZtJeQpwndDgTRpDqFJvP34CjWryES5fztgLyVRajUdMj126xHFI-nOCfKfcGUe=
87qqPaFPF0koWb0aSEw9Oiy3URaXDTqfItWnQ3B6LpYbpGqz5N_L4h6eBuz9ocQsU8ReaX0FLCF=
dQWZ0nNyTCa_JfJEvYMHMYuh99VNi9ZpM8NZW5KQId44gkRj8pDTFuiME1Z8P_vBoIHgNThujP2=
6ZXtqbJXo2kCpvHP2rFH0INhXjqp6qeeXKsvA_BFErvfP8pv11jf0xUNCIW1HRBA/48h/6v0uo3=
T_Rl-pgqTTR_JEiw/h9/h001.UIN6wwpCqaPdBgQa6OJIVonK3wB7YiZUAPt0l1EQsbs" targe=
t=3D"_blank" rel=3D"noopener noreferrer nofollow" style=3D"text-decoration:=
underline;text-decoration-color:#000000;"><p>The SaaS Exit Readiness Dashbo=
ard</p></a></td></tr></table></td></tr><tr><td class=3D"dd" align=3D"left" =
style=3D"padding:0px 15px;text-align:left;word-break:break-word;"><p style=
=3D"color: ;"> All you need to do is answer a few straightforward yes-or-no=
 questions about different aspects of your business: Financial Processes, P=
roduct and technology, Sales and marketing, Customer Success, Operations an=
d HR, Legal and compliance, and Exit Prep. There are definitely many more f=
actors to consider than simply your revenue growth rate and EBITDA level. <=
/p></td></tr><tr><td class=3D"dd" align=3D"left" style=3D"padding:0px 15px;=
text-align:left;word-break:break-word;"><p style=3D"color: ;"> At the end, =
you will receive an overall <b>Exit Readiness Score</b>, which will help yo=
u determine how prepared your business is for an exit and provide an estima=
te of how much time you will need to improve. Using the checklist, you can =
also identify areas for improvement and take action to prepare. </p></td></=
tr><tr><td class=3D"dd" align=3D"left" style=3D"padding:0px 15px;text-align=
:left;word-break:break-word;"><p style=3D"color: ;"> You can <a class=3D"li=
nk" href=3D"https://link.mail.beehiiv.com/ss/c/u001.FFZtJeQpwndDgTRpDqFJvP3=
4CjWryES5fztgLyVRajUdMj126xHFI-nOCfKfcGUe87qqPaFPF0koWb0aSEw9Oiy3URaXDTqfIt=
WnQ3B6LpYbpGqz5N_L4h6eBuz9ocQsU8ReaX0FLCFdQWZ0nNyTCa_JfJEvYMHMYuh99VNi9ZpM8=
NZW5KQId44gkRj8pDTFuiME1Z8P_vBoIHgNThujP26ZXtqbJXo2kCpvHP2rFH0INhXjqp6qeeXK=
svA_BFErvfP8pv11jf0xUNCIW1HRBA/48h/6v0uo3T_Rl-pgqTTR_JEiw/h10/h001.S6IUI_GD=
bAbWJSRfMi_aBen_KMZteQSNTUfJRqRSMDo" target=3D"_blank" rel=3D"noopener nore=
ferrer nofollow"><span>access the Google Sheet Dashboard here</span></a>. <=
/p></td></tr><tr><td class=3D"dd" align=3D"left" style=3D"padding:0px 15px;=
text-align:left;word-break:break-word;"><p style=3D"color: ;"> The right ex=
it prep can also make the difference between needing to use a deal marketpl=
ace (like Acquire.com or Flippa) =E2=80=93 or whether you can get picked up=
 by an experienced M&A advisor who can help you manage the deal process and=
 optimize the terms and sale price. You can read more about this in our fre=
e <a class=3D"link" href=3D"https://link.mail.beehiiv.com/ss/c/u001.UXwWVAi=
xgZ-oyJn_0myWASEqQKbhO9qj3LqYEK6wKegKNeZdyg4iWNxaxUTLDjj0E80cAUsTEfFmfFyyaZ=
NnAPGWQ3LoU7ltkIcQeWTRCMziTCwMLcL53IJQefWChar34kwQeVE_wZxxSHqZfUeeycLMOajwh=
hWvR5Pm5otYBGyeja_ZhmeupFEyh3QYDASE3Uu8LaPGG9FSIfoVCXnHHj8fkvCrK4X7ChIda0PR=
PlTFoGCP5WwvWz9KOZL3TKJcoVbjomqGOdQ5-gIG1sFo1TpDFjeiPRpzPSp7Rlw_COAKp9dn_7s=
cvjywLyYkWiKuxmqE1GZcIAF2HOWCv2Br6o8goEb9AMSjScTDAjucXDaUNWhHdjGHtNRaljWV14=
45RHfxhKnuVNcuA1kX10IJmptFGXvVvmr5Z_00AbZ4vW4XVPYgW0YN1qxaRHYwx_Z3TyDp9VaQ-=
nw5vav_v8l78o0M0uS_ZjE6XR0ij3lfyuaoFu4n9IFuG-DNTceVUBTraIcBGc0Wu6_fOMxGUYfX=
WsxUQqI5aGxb8pARzwormizlI9SrZvhZv4VYH6Spv69dglo4QR1fl9ivIcvWnQSLkeYtniniTbW=
cjcwKPtyNFILieSqq_cggVwQcIQnBy5Ov/48h/6v0uo3T_Rl-pgqTTR_JEiw/h11/h001.UI2SX=
NpxUb2zPgY_ZR8DLRyaJCXn2fRH90jJbO1Hqgw" target=3D"_blank" rel=3D"noopener n=
oreferrer nofollow"><span>SaaS M&A Report 2024</span></a>.=C2=A0 </p></td><=
/tr><tr><td id=3D"join-our-community-of-saa-s-ce-os-f" class=3D"dd" align=
=3D"left" valign=3D"top" style=3D"color:#2A2A2A;font-weight:normal;padding:=
0px 15px;text-align:left;"><h2 style=3D"color:#2A2A2A;font-weight:normal;">=
<span style=3D""><b>Join Our Community of SaaS CEOs & Founders</b></span></=
h2></td></tr><tr><td class=3D"dd" align=3D"left" style=3D"padding:0px 15px;=
text-align:left;word-break:break-word;"><p style=3D"color: ;"> Thanks for r=
eading. We hope this Exit Readiness Dashboard from <a class=3D"link" href=
=3D"https://link.mail.beehiiv.com/ss/c/u001.yTcVxWPge-vXw2OCR1lxgv1eVit9JJe=
oJimAkEDtnsmKWopIvoZCOxoT1Wo_9C8K5UFMQHa0VepqfZxHNSY2V9BHGTL1Xie8YFkzI9Pz7U=
FrpleXR5gxPCDIc5yh0VZSfFA9Y0qnYjqmhucFXqhNWEaujIV82KlSS8_uDRdslXiYBRv2sAyR9=
ddpvJJKVjFI/48h/6v0uo3T_Rl-pgqTTR_JEiw/h12/h001.YNTigwDcUYOgnsSCKrCfYz7tYIA=
J0rnym9XgAyJwzHM" target=3D"_blank" rel=3D"noopener noreferrer nofollow"><s=
pan>Aventis</span></a> will be helpful to you. Please take a moment to lear=
n more about <a class=3D"link" href=3D"https://link.mail.beehiiv.com/ss/c/u=
001.UXwWVAixgZ-oyJn_0myWAb-AJ0Mu__w4425SAq3JxfAdg2rLip74na7V4zcI1CkkJWIfWT5=
aFX5_Fx7fXo8ejlCd6r85AumOZ-XJue940kXm-L8lf7EofgroUvKFoINN-L1SdBdICBZrfFT4tS=
AGqFZFDIfD5zyKhX_KgG6Tgtc/48h/6v0uo3T_Rl-pgqTTR_JEiw/h13/h001.3FH8HWkmfivIq=
aZi17spbDSprVrIHAWZfp4ZPhS9HvU" target=3D"_blank" rel=3D"noopener noreferre=
r nofollow"><span>SaasRise</span></a>, our community for <b>experienced </b=
>SaaS CEOs and Founders. We welcome all CEOs and Founders with $1M-$100M in=
 ARR to join us. We hold five masterminds each week for our members and pro=
vide an in-depth library of SaaS growth, sales, fundraising, and exit resou=
rces. You can <a class=3D"link" href=3D"https://link.mail.beehiiv.com/ss/c/=
u001.d1Y1-FGtvkksf5D-7I1gfZhEIMvX8vXWZQqHB6MecCmldFEGWIfXbiB7IEQRFnIsha5rIF=
ETtHnh3LUBfe3DycIVyDbQGcAs6hfCDHmwVG7XXrcX8IQwdICfm8dsC_VPJVkd3KUxVip6KYB1h=
D2063pN8CEh7z2f0a3Mhgy2dFvgYJengXfVNp5ULi4GjlXI/48h/6v0uo3T_Rl-pgqTTR_JEiw/=
h14/h001.jJ4twJerGECEYY2dB4YCgF1Q0SIy9NmVHfOH-k1TSK0" target=3D"_blank" rel=
=3D"noopener noreferrer nofollow"><span>apply here</span></a>. </p></td></t=
r><tr><td class=3D"dd" align=3D"left" style=3D"padding:0px 15px;text-align:=
left;word-break:break-word;"><p style=3D"color: ;"> We are now up to 292 me=
mbers representing $1.9 billion in ARR. </p></td></tr><tr><td align=3D"cent=
er" valign=3D"top" style=3D"padding: 20px 15px 20px; " class=3D"dd"><table =
role=3D"none" border=3D"0" cellspacing=3D"0" cellpadding=3D"0" style=3D"mar=
gin:0 auto 0 auto;"><tr><td align=3D"center" valign=3D"top" style=3D"width:=
630px;"><img src=3D"https://media.beehiiv.com/cdn-cgi/image/fit=3Dscale-dow=
n,format=3Dauto,onerror=3Dredirect,quality=3D80/uploads/asset/file/0728ace2=
-3dab-4c34-912d-cb9f61435b5d/members.jpg?t=3D1722362102" alt=3D"" height=3D=
"auto" width=3D"630" style=3D"display:block;width:100%;" border=3D"0"/></td=
></tr></table></td></tr><tr><td align=3D"center" valign=3D"top" style=3D"pa=
dding-bottom:14px;padding-left:15px;padding-right:15px;padding-top:14px;tex=
t-align:center;width:100%;word-break:break-word;" class=3D"dd"><table role=
=3D"none" border=3D"0" cellspacing=3D"0" cellpadding=3D"0" align=3D"center"=
><tr><td class=3D"v" align=3D"center" valign=3D"middle" height=3D"52" style=
=3D"height:52px;"><a href=3D"https://link.mail.beehiiv.com/ss/c/u001.UXwWVA=
ixgZ-oyJn_0myWAb-AJ0Mu__w4425SAq3JxfAdg2rLip74na7V4zcI1CkkJWIfWT5aFX5_Fx7fX=
o8ejlCd6r85AumOZ-XJue940kXm-L8lf7EofgroUvKFoINN-L1SdBdICBZrfFT4tSAGqFZFDIfD=
5zyKhX_KgG6Tgtc/48h/6v0uo3T_Rl-pgqTTR_JEiw/h15/h001.ts2QFwVbSsTOPRFoFcanwCB=
StjsdLQzvXjSfzwuGslI" target=3D"_blank" rel=3D"noopener noreferrer nofollow=
" style=3D"color:#FFFFFF;font-size:18px;padding:0px 22px;text-decoration:no=
ne;"> Apply to Join SaasRise Here </a></td></tr></table></td></tr><tr><td c=
lass=3D"dd" align=3D"left" style=3D"padding:0px 15px;text-align:left;word-b=
reak:break-word;"><p style=3D"color: ;"> See you next week with more killer=
 SaaS scaling content! If you like this type of content, please apply to jo=
in <a class=3D"link" href=3D"https://link.mail.beehiiv.com/ss/c/u001.UXwWVA=
ixgZ-oyJn_0myWAb-AJ0Mu__w4425SAq3JxfAdg2rLip74na7V4zcI1CkkJWIfWT5aFX5_Fx7fX=
o8ejlCd6r85AumOZ-XJue940kXm-L8lf7EofgroUvKFoINN-L1SdBdICBZrfFT4tSAGqFZFDIfD=
5zyKhX_KgG6Tgtc/48h/6v0uo3T_Rl-pgqTTR_JEiw/h16/h001.IdNwhJqoGwExu7h66YSjm4t=
GzQeB7K1CQ6YyJWJuVxo" target=3D"_blank" rel=3D"noopener noreferrer nofollow=
"><span>SaasRise</span></a> our community for SaaS CEOs with $1M-$100M in A=
RR here. It=E2=80=99s a mastermind community of growth-focused SaaS CEOs. M=
embership is $197 per month =E2=80=93 but might just be the difference betw=
een your firm making it across the chasm and getting to a successful nine f=
igure outcome from a PE firm or strategic acquirer. </p></td></tr><tr><td c=
lass=3D"dd" align=3D"left" style=3D"padding:0px 15px;text-align:left;word-b=
reak:break-word;"><p style=3D"color: ;"> &gt; <a class=3D"link" href=3D"htt=
ps://link.mail.beehiiv.com/ss/c/u001.9aByzY7BH86ah4jUiWry06B9RmEEQaB4uyINf1=
MbdncvvwZkVXIjH0rg9r-BqZtd5rS27kWrMfEwnsbqNK46n8kbsrhPpoKrtLgkPb06Mw_z0E4hI=
zKYCeW3NfDhS0f6iKsrEI_f44Pn-NoFALLl6pyxYRu6cY5SYkn3uZjDrm6X1CTztnV_oo2TOcmU=
vfnLUA9HXtH98AeW8NK394ERF_tFnKoCG4-HKTIdleqDTHzoKmr1Us6u7c8J4c--Y0CFmWZql5Z=
ImmaalK8yaB9OgRVYXBTTTGkKD7EbcGS2EgqYwVfRrgFJs4qEw5FypwaCABVk-3xHnkMNQwB9a1=
hY4w8RZnlcoQr3ZtweAvcrea7_XK9MMXWSOTtdpoT1BMKJK7MwdI3dswFpIWrAfR_lZCwuMqr0v=
k7PMB2pBLa4epiplz-2V8-A19Kh1y6FzLPW_5ESkLsEm4CVjcM0RqoM_Q/48h/6v0uo3T_Rl-pg=
qTTR_JEiw/h17/h001._w_msVSyi0H0IkdMO10YoAV_GWlxXBdYoOkbAKqcWOM" target=3D"_=
blank" rel=3D"noopener noreferrer nofollow"><span>Join us here.</span></a><=
/p></td></tr><tr><td align=3D"center" valign=3D"top" style=3D"font-size:0px=
;line-height:0px;padding:30px 0px;" class=3D"dd"><table class=3D"j" role=3D=
"none" width=3D"50%" border=3D"0" cellspacing=3D"0" cellpadding=3D"0" align=
=3D"center"><tr><td> &nbsp; </td></tr></table></td></tr><tr><td class=3D"dd=
" align=3D"left" style=3D"padding:0px 15px;text-align:left;word-break:break=
-word;"><p style=3D"color: ;"><i>We=E2=80=99ll see you next time with more =
killer SaaS growth and scaling content!</i></p></td></tr></table></td></tr>=
<tr><td class=3D"b" align=3D"center" valign=3D"top" bgcolor=3D"#fe535e" sty=
le=3D"padding:0px;border-bottom-left-radius:10px;border-bottom-right-radius=
:10px;"><table role=3D"none" width=3D"100%" border=3D"0" cellspacing=3D"0" =
cellpadding=3D"0" align=3D"center"><tr><td height=3D"10" style=3D"line-heig=
ht:1px;font-size:1px;height:10px;"> &nbsp; </td></tr><tr><td class=3D"w" al=
ign=3D"center" valign=3D"top" style=3D"padding:15px;"><table role=3D"none" =
width=3D"100%" border=3D"0" cellspacing=3D"0" cellpadding=3D"0" align=3D"ce=
nter"><tr><td align=3D"center" valign=3D"top"><p style=3D"font-family:'Verd=
ana',Geneva,sans-serif;color:#FFFFFF!important;"> Update your email prefere=
nces or unsubscribe <a class=3D"link" href=3D"https://link.mail.beehiiv.com=
/ss/c/u001.UXwWVAixgZ-oyJn_0myWASEqQKbhO9qj3LqYEK6wKegth7yYTG3UzvnA8BgWJ2Cf=
QzawxDa88Qf2f75m7qyiOHBMBYuNRhrUGUKZrdBnO1KvlOwAI64Y4Ge939wwqv2aQJTDMuFoPjo=
6H_zDzAWJaQg5loVszChQLUJSKq-9m6QDw506HGfGy6UXIzW6bqnEcIgHi2cQPuV7SxYKC45mAt=
dSYryWbRg_cpDQS6izhFa_qa64CnJT1yz4VxsBFlRReUCO3Z10srM1nKPnzeqrQFwH9Z6MKDZDg=
GGskL3-ylM6UVpTBpUKYkWLmnffR3nWxNxX068KJPhbgV-mZZtnxLmt7dCphPV_JGtthYnUk4C3=
hvSzknUycmm9hpcbaYnuIkXV4n8GtK7VMD5RFG8dZ29MvNFPVRq6Sn7YiS0qP9UQHFEqHsv2B4T=
cpFslRLMgk6DJgwQABvLWl3fmyVJ5lyHT1GLGJf7KYJMqPgAciM5mppiC9j51iyiiujkEYX61-U=
tz5H-rltkowMa4x9-1p8NSNh4Nta5v_L_BpC7KCOLLiubBOlFVmk4t3esQUqYkns-vSrAgAvwxv=
sIuGaSQV5jsGIuEpfD5EaTyS88h1rquiophxcMozpLQK_1rjgyMgTzVGJDnMb9EKEisXuclPB3R=
ZwW0TwB7eCVKbH69s4iCI8fDOBswsVCyDovQS8Q_/48h/6v0uo3T_Rl-pgqTTR_JEiw/h18/h00=
1.Md-AlK6Ni7vR68noMUPxhPkx0fkPN57VHEj9H9CSz-M" style=3D"text-decoration:und=
erline;text-decoration-color:#FFFFFF!important;color:#FFFFFF!important;"> h=
ere</a></p><p class=3D"copyright" style=3D"font-family:'Verdana',Geneva,san=
s-serif;color:#FFFFFF!important;"> &copy; 2024 SaasRise </p><p style=3D"fon=
t-family:'Verdana',Geneva,sans-serif;color:#FFFFFF!important;"> Outpost Gui=
ones<br>Nosara, Guanacaste 50206, Costa Rica </p></td></tr><tr><td align=3D=
"left" valign=3D"top" height=3D"2" style=3D"height:2px;"><a href=3D'https:/=
/link.mail.beehiiv.com/ss/c/u001.86fJyfJNnBW8odx61o_vQnQ47vbAVp0e0_rC5DlQ21=
ad4nCL1LmX27O4PTGC7mr2ufnmjn3rAg9O0-X2JkJ104mcjLvoiF3et56czgL71XM/48h/6v0uo=
3T_Rl-pgqTTR_JEiw/h19/h001.2OF8sHHpoZuTHrI_R7Al_DYnfSLS_ZY7tfSXHS-pa8s' sty=
le=3D"color: #fe535e !important; cursor: default; font-size: 1px; text-deco=
ration: none;"> Terms of Service </a></td></tr></table></td></tr></table></=
td></tr></table></td></tr></table></td></tr></table></td></tr></table></div=
></body></html>
--267c72730e3e93b23617ed53ac9f421ea88539674e916239df4e8f78cc43--
