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To: "Andrew Sterling" <andrew@sterlingcal.com>
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Subject: What got you here, won't get you there
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Andrew,

Last week, I received more than 500 bounceback replies from law firms saying that they closed their doors. 

And I know that they did not want to layoff team members or disappoint clients who trusted the firm to represent their cases.

The harsh reality: the reasons for their firm's closure did not suddenly appear in April. Usually, the firm experiences a slow decline in business performance over time that often goes ignored, especially if you are not tracking performance metrics daily. 

With a recession looming on the horizon, it's more important now than ever before that your firm is secure for the future. 

This requires a roadmap with strategies for key scenarios: what to do if a star team member leaves, how to delegate time-draining tasks, and how to enhance your intake process for an A+ client experience.

We've helped 1,000+ law firm owners recession-proof their law firms so they do not fall victim to economic shifts.

Here's what we offer to growth-minded law firm owners who are serious about running a profitable law firm:

* Quarterly in-person workshops designed to give you the resources you need to address the areas of your firm that are holding you back from succeeding.

* A dedicated coach who understands the legal landscape and can help you navigate it.

* Networking with the nation's top performing law firm owners to expand your referral network.

* World-class videos that help boost your firm's brand so you can attract the best cases.

* Team training aimed to align your people and streamline your firm's culture to produce better results.

Take 2 minutes to connect with our team  and take the first step to changing your firm's trajectory.

Stop being complacent about your law firm's success, and start being intentional about setting up the framework for running a sustainable practice that doesn't require your input in every matter.

Lindsey Southers
Senior Law Firm Growth Strategist | CRISP
_________________

Sent to andrew@sterlingcal.com

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150%; mso-line-height-rule: exactly; margin: 0; outline: none; padding: 0; =
color: inherit; font-size: 12px; font-weight: inherit; line-height: 1.5; te=
xt-decoration: inherit;=0Afont-family: arial;"> <div style=3D"line-height: =
150%; margin: 0; outline: none; padding: 0; color: inherit; font-size: 14px=
; font-weight: inherit; line-height: 1.5; text-decoration: inherit; mso-lin=
e-height-rule: exactly;" data-line-height=3D"1.5"> <span style=3D"color: in=
herit; font-size: 14px; font-weight: inherit; line-height: inherit; text-de=
coration: inherit;" class=3D"">Andrew,<br><br>Last week, I received more th=
an 500 bounceback replies from law firms saying that <span style=3D"color: =
inherit; font-size: inherit; font-weight: bold; line-height: inherit; text-=
decoration: inherit;" class=3D"">they closed their doors</span>. <br><br>An=
d I know that they did not want to layoff team members or disappoint client=
s who trusted the firm to represent their cases.<br><br>The harsh reality: =
the reasons for their firm's closure did not suddenly appear in April. Usua=
lly, the firm experiences a slow decline in business performance over time =
that often goes ignored, especially if=0Ayou are not tracking performance m=
etrics daily. <br><br>With a recession looming on the horizon, it=E2=80=
=99s more important now than ever before that your firm is secure for the f=
uture. <span style=3D"color: #000000; font-size: 14px; font-weight: 400; li=
ne-height: inherit; text-decoration: inherit; font-family: arial; font-styl=
e: normal;"><br><br></span><span style=3D"color: #000000; font-size: 14px; =
font-weight: 400; line-height: inherit; text-decoration: inherit; --tw-shad=
ow: 0 0 transparent; --tw-ring-inset: var(--tw-empty, ); --tw-ring-offset-w=
idth: 0px; --tw-ring-offset-color: #fff; --tw-ring-color: rgba(59,130,246,0=
.5); --tw-ring-offset-shadow: 0 0 transparent; --tw-ring-shadow: 0 0 transp=
arent; font-family: arial; font-style: normal;">This requires a roadmap wit=
h strategies for key scenarios: what to do if a star team member leaves, ho=
w to delegate time-draining tasks, and how to enhance your intake process f=
or an A+ client experience.</span><br><br>We=E2=80=99ve helped=0A1,000+ law=
 firm owners recession-proof their law firms so they do not fall victim to =
economic shifts.<br><br>Here=E2=80=99s what we offer to growth-minded law f=
irm owners who are serious about running a profitable law firm:<br><br></sp=
an><p style=3D"margin: 0; outline: none; padding: 0; color: inherit; font-s=
ize: 14px; font-weight: inherit; line-height: inherit; text-decoration: inh=
erit;"></p>=0A<ul style=3D"margin: 0 0 0 40px; padding: 0;"><li style=3D"di=
splay: list-item; line-height: inherit; list-style-type: disc; margin: 0 0 =
0 3px;"><span style=3D"color: inherit; font-size: inherit; font-weight: bol=
d; line-height: inherit; text-decoration: inherit;" class=3D"">Quarterly in=
-person workshops</span> designed to give you the resources you need to add=
ress the areas of your firm that are holding you back from succeeding.</li>=
<li style=3D"display: list-item; line-height: inherit; list-style-type: dis=
c; margin: 0 0 0 3px;">A <span style=3D"color: inherit; font-size: inherit;=
 font-weight: bold; line-height: inherit; text-decoration: inherit;" class=
=3D"">dedicated coach</span> who understands the legal landscape and can he=
lp you navigate it.</li><li style=3D"display: list-item; line-height: inher=
it; list-style-type: disc; margin: 0 0 0 3px;"><span style=3D"color: inheri=
t; font-size: inherit; font-weight: bold; line-height: inherit; text-decora=
tion: inherit;" class=3D"">Networking=0Awith the nation=E2=80=99s top perfo=
rming law firm owners</span> to expand your referral network.</li><li style=
=3D"display: list-item; line-height: inherit; list-style-type: disc; margin=
: 0 0 0 3px;"><span style=3D"color: inherit; font-size: inherit; font-weigh=
t: bold; line-height: inherit; text-decoration: inherit;" class=3D"">World-=
class videos</span> that help boost your firm=E2=80=99s brand so you can at=
tract the best cases.</li><li style=3D"display: list-item; line-height: inh=
erit; list-style-type: disc; margin: 0 0 0 3px;"><span style=3D"color: inhe=
rit; font-size: inherit; font-weight: bold; line-height: inherit; text-deco=
ration: inherit;" class=3D"">Team training</span> aimed to align your peopl=
e and streamline your firm=E2=80=99s culture to produce better results.</li=
></ul><p style=3D"margin: 0; outline: none; padding: 0; color: inherit; fon=
t-size: inherit; font-weight: inherit; line-height: inherit; text-decoratio=
n: inherit;"></p>=0A<span style=3D"color: inherit; font-size: 14px; font-we=
ight: inherit; line-height: inherit; text-decoration: inherit;" class=3D"">=
<br><a href=3D"https://crispvideo.lt.emlnk9.com/Prod/link-tracker?redirectU=
rl=3DaHR0cHMlM0ElMkYlMkZpbmZvLmNyaXNwLmNvJTJGYXBwbHktdG8tY3Jpc3AtY29hY2g=3D=
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lor: #575cf4; text-decoration: underline; font-weight: bold;" class=3D"" ta=
rget=3D"_blank"><span style=3D"color: ; font-size: inherit; font-weight: in=
herit; line-height: inherit; text-decoration: inherit;">Take 2 minutes to c=
onnect with our team</span></a> and take the first step to changing your fi=
rm's trajectory.<br><br>Stop being complacent about your law firm=E2=80=
=99s success, and start being intentional about setting up the framework fo=
r running a sustainable practice that doesn=E2=80=99t require your input in=
 every=0Amatter.<br><br>Lindsey Southers<br><span style=3D"color: inherit; =
font-size: inherit; font-weight: bold; line-height: inherit; text-decoratio=
n: inherit;" class=3D"">Senior Law Firm Growth Strategist</span> | <span st=
yle=3D"color: #575cf4; font-size: inherit; font-weight: bold; line-height: =
inherit; text-decoration: inherit;" class=3D"">CRISP</span></span><br> </di=
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g=3D"0" style=3D"-ms-text-size-adjust: auto; -webkit-text-size-adjust: 100%=
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pace: 0pt; mso-table-rspace: 0pt;"><tr style=3D"mso-line-height-rule: exact=
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ont-family:arial,helvetica,sans-serif;line-height:140%;line-height:1.4;text=
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