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Date: Fri, 24 Mar 2023 21:31:37 -0500
To: andrew@sterlingcal.com
From: Manufacturing  <corporate@genmanuf.com>
Reply-To: Manufacturing  <wf-reply-3rea7ko-3373l.dpif4@genmanuf.com>
Subject: Is now the right time to sell your business?
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(https://clicks.genmanuf.com/auto/rAV-tPEFxm3_SwP3RruJoOG3hFC7HXTGWevNwS7HY=
lCOzh2vWXLvs2az2Ums6DeztDo6avpGwktlZxyzimNkgw..)


Hi Andrew,

If you've been thinking about exiting and want maximum value for your great=
est asset, it=E2=80=99s imperative that you understand the importance of pr=
eparation and timing. It can make all the difference. And, no one prepares =
business owners more effectively than Generational Equity.







=E2=80=9CPreparation and timing are key to success when selling a business.=
 You should talk to Generational.=E2=80=9D

Jack Nicklaus/Brand Ambassador

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Avoid market pitfalls and protect your most valuable asset by attending the=
 Growth and Exit Strategies Conference(https://clicks.genmanuf.com/auto/rAV=
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anuf.com/auto/rAV-tPEFxm3_SwP3RruJoOG3hFC7HXTGWevNwS7HYlCOzh2vWXLvs2az2Ums6=
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If you=E2=80=99re not ready to sell or you want to learn more, a confidenti=
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terested, reply to this email or call me directly at (972)-232-1121. Let=
=E2=80=99s have a conversation about your future goals.=C2=A0

Sincerely,





(https://clicks.genmanuf.com/auto/rAV-tPEFxm3_SwP3RruJoOG3hFC7HXTGWevNwS7HY=
lCOzh2vWXLvs2az2Ums6DeztDo6avpGwktlZxyzimNkgw..)

Steve Schreiber
Chief Business Development Officer



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Helpful Links:
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(https://clicks.genmanuf.com/auto/rAV-tPEFxm3_SwP3RruJoOG3hFC7HXTGWevNwS7HY=
lCOzh2vWXLvs2az2Ums6DeztDo6avpGwktlZxyzimNkgw..)



Generational Equity(https://clicks.genmanuf.com/auto/rAV-tPEFxm3_SwP3RruJoO=
G3hFC7HXTGWevNwS7HYlCOzh2vWXLvs2az2Ums6DeztDo6avpGwktlZxyzimNkgw..)
3400 North Central Expressway | Suite 100 | Dallas, TX | 75082
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font-family: Lato, Tahoma, sans-serif;" class=3D"td-mobile-100" valign=3D"m=
iddle" align=3D"center">
=09=09=09=09=09=09=09=09=09=09=09=09<a link-description=3D"Generational Log=
o" href=3D"https://clicks.genmanuf.com/auto/h1_bNO5YQcBN166KN9hjaRoiWskxpFV=
oHFtvso-Qle-Ozh2vWXLvs2az2Ums6DeztDo6avpGwktlZxyzimNkgw.." target=3D"_blank=
"><img width=3D"100%" class=3D"fit_w" src=3D"https://djbnrs8xv7oxi.cloudfro=
nt.net/pvpdhdzmme/email_assets/3205/600xunlimited___topbanner.jpg?icfid=3D3=
205-2" alt=3D"Generational Logo" title=3D""></a>
=09=09=09=09=09=09=09=09=09=09=09</td>
=09=09=09=09=09=09=09=09=09=09</tr></tbody></table></td>
=09=09=09=09=09=09=09</tr></tbody></table><!-- END Full Width Image --></di=
v><div data-ed-info=3D"A single block of customisable text" data-ed-section=
-category=3D"Text">
=09=09=09=09=09<!-- Editable Text -->
=09=09=09=09=09=09<table width=3D"600" class=3D"row-tb_100 row_full_width" =
style=3D"width: 600px; max-width: 600px; border-radius: 0px; border-color: =
rgb(128, 128, 128); border-width: 0px; border-collapse: unset; border-style=
: none; background-color: transparent;" bgcolor=3D""><tbody><tr><td style=
=3D"padding: 0px; font-size: 16px; color: rgb(51, 51, 51); font-family: Lat=
o, Tahoma, sans-serif;">
=09=09=09=09=09=09=09=09=09<table width=3D"100%" cellpadding=3D"0" cellspac=
ing=3D"0"><tbody><tr><td style=3D"font-family: Lato, Tahoma, sans-serif; fo=
nt-size: 16px; color: rgb(51, 51, 51);" align=3D"left" valign=3D"middle">
=09=09=09=09=09=09=09=09=09=09=09=09<div style=3D"line-height: 1.25; letter=
-spacing: 0px;"><p>Hi Andrew,</p>

<p>If you've been thinking about exiting and want maximum value for your gr=
eatest asset, it=E2=80=99s imperative that you understand the importance of=
 preparation and timing. It can make all the difference. And, no one prepar=
es business owners more effectively than Generational Equity.</p>
</div>
=09=09=09=09=09=09=09=09=09=09=09</td>
=09=09=09=09=09=09=09=09=09=09</tr></tbody></table></td>
=09=09=09=09=09=09=09</tr></tbody></table><!-- END Editable Text --></div><=
div data-ed-info=3D"Image to the left, block of text to the right" data-ed-=
section-category=3D"Images &amp; Text">
=09=09=09=09=09<!-- Half/Half Left Image - Right Text -->
=09=09=09=09=09=09<table width=3D"600" border=3D"0" class=3D"row-tb_4060" s=
tyle=3D"width: 600px; max-width: 600px;"><tbody><tr><td style=3D"padding: 1=
0px; font-size: 16px; color: rgb(51, 51, 51); font-family: Lato, Tahoma, sa=
ns-serif;">
=09=09=09=09=09=09=09=09=09<table width=3D"100%" cellpadding=3D"0" cellspac=
ing=3D"0"><tbody><tr class=3D"flex-wrapper"><td width=3D"220" style=3D"font=
-size: 16px; color: rgb(51, 51, 51); font-family: Lato, Tahoma, sans-serif;=
" valign=3D"middle" align=3D"center">
=09=09=09=09=09=09=09=09=09=09=09=09<img class=3D"fit_w" src=3D"https://djb=
nrs8xv7oxi.cloudfront.net/pvpdhdzmme/email_assets/3205/640xunlimited___jack=
pic.jpg?icfid=3D3205-2" alt=3D"" title=3D"" width=3D"220"></td>
=09=09=09=09=09=09=09=09=09=09=09<td class=3D"spacer mobile-hide" width=3D"=
20" style=3D"font-size: 16px; color: rgb(51, 51, 51); font-family: Lato, Ta=
homa, sans-serif;"></td>
=09=09=09=09=09=09=09=09=09=09=09<td width=3D"340" align=3D"left" style=3D"=
font-family: Lato, Tahoma, sans-serif; font-size: 16px; color: rgb(51, 51, =
51);" class=3D"two_col_text" valign=3D"top">
=09=09=09=09=09=09=09=09=09=09=09=09<table width=3D"100%" border=3D"0" cell=
padding=3D"0" cellspacing=3D"0"><tbody><tr><td style=3D"width: 100%; font-f=
amily: Lato, Tahoma, sans-serif; font-size: 16px; color: rgb(51, 51, 51);" =
align=3D"left" class=3D"td-mobile-100">
=09=09=09=09=09=09=09=09=09=09=09=09=09=09=09<div></div>
=09=09=09=09=09=09=09=09=09=09=09=09=09=09</td>
=09=09=09=09=09=09=09=09=09=09=09=09=09</tr></tbody></table><div><p>=
=E2=80=9CPreparation and timing are key to success when selling a business.=
 You should talk to Generational.=E2=80=9D</p>

<p>Jack Nicklaus/Brand Ambassador</p>
</div>
=09=09=09=09=09=09=09=09=09=09=09=09<table cellspacing=3D"0" cellpadding=3D=
"0" width=3D"100%" style=3D"text-align: left; min-width:100%;"><tbody><tr><=
td class=3D"td-mobile-100" style=3D"font-size: 16px; color: rgb(51, 51, 51)=
; font-family: Lato, Tahoma, sans-serif;">
=09=09=09=09=09=09=09=09=09=09=09=09=09=09=09<table border=3D"0" cellpaddin=
g=3D"0" cellspacing=3D"0" align=3D"left" style=3D"border-collapse: separate=
; border-radius: 5px; background-color: rgb(91, 192, 222); width: 50%; min-=
width: 50%; padding-top: 10px; padding-bottom: 10px; border-style: none; bo=
rder-color: rgb(128, 128, 128); border-width: 0px; box-shadow: none;" width=
=3D"50%"><tbody><tr><td align=3D"center" valign=3D"top" style=3D"font-size:=
 16px; color: rgb(51, 51, 51); font-family: Lato, Tahoma, sans-serif;">
=09=09=09=09=09=09=09=09=09=09=09=09=09=09=09=09=09=09=09<a title=3D"Click =
Here" target=3D"_blank" style=3D"color:#ffffff;font-size:16px;font-weight:b=
old;text-align:center;text-decoration:none;width:100%;    display:inline-bl=
ock;-webkit-text-size-adjust:none;line-height:normal;font-family: Lato, Tah=
oma, sans-serif;" href=3D"https://clicks.genmanuf.com/auto/_wIH4FAoK5139VWv=
KA7EF4-logG52n0anl9pvEsOgWeOzh2vWXLvs2az2Ums6DeztDo6avpGwktlZxyzimNkgw..">
=09=09=09=09=09=09=09=09=09=09=09=09=09=09=09=09=09=09=09=09<span style=3D"=
color: rgb(255, 255, 255);">Jack Nicklaus Video</span>
=09=09=09=09=09=09=09=09=09=09=09=09=09=09=09=09=09=09=09</a>
=09=09=09=09=09=09=09=09=09=09=09=09=09=09=09=09=09=09</td>
=09=09=09=09=09=09=09=09=09=09=09=09=09=09=09=09=09</tr></tbody></table></t=
d>=20
=09=09=09=09=09=09=09=09=09=09=09=09=09</tr></tbody></table></td>
=09=09=09=09=09=09=09=09=09=09</tr></tbody></table></td>
=09=09=09=09=09=09=09</tr></tbody></table><!-- END Half/Half Left Image - R=
ight Text --></div><div data-ed-info=3D"Customisable divider rule to separa=
te sections" data-ed-section-category=3D"Other">
=09=09=09=09=09<!-- Divider -->
=09=09=09=09=09=09<table width=3D"600" border=3D"0" class=3D"row-tb_100" st=
yle=3D"width: 600px; max-width: 600px;"><tbody><tr><td style=3D"padding: 10=
px !important; font-size: 16px; color: rgb(51, 51, 51); font-family: Lato, =
Tahoma, sans-serif;">
=09=09=09=09=09=09=09=09</td>
=09=09=09=09=09=09=09</tr><tr><td width=3D"600" style=3D"font-size: 16px; c=
olor: rgb(51, 51, 51); font-family: Lato, Tahoma, sans-serif;">
=09=09=09=09=09=09=09=09=09<table width=3D"90%" cellpadding=3D"0" cellspaci=
ng=3D"0" border=3D"0" style=3D"border-top-width: 1px; border-top-style: sol=
id; border-top-color: rgb(153, 153, 153);" align=3D"center"><tbody><tr><td =
style=3D"font-size: 16px; color: rgb(51, 51, 51); font-family: Lato, Tahoma=
, sans-serif;">
=09=09=09=09=09=09=09=09=09=09=09=09<span></span>
=09=09=09=09=09=09=09=09=09=09=09</td>
=09=09=09=09=09=09=09=09=09=09</tr></tbody></table></td>
=09=09=09=09=09=09=09</tr><tr><td style=3D"padding: 10px !important; font-s=
ize: 16px; color: rgb(51, 51, 51); font-family: Lato, Tahoma, sans-serif;">
=09=09=09=09=09=09=09=09</td>
=09=09=09=09=09=09=09</tr></tbody></table><!-- END Divider --></div><div da=
ta-ed-info=3D"A single block of customisable text" data-ed-section-category=
=3D"Text">
=09=09=09=09=09<!-- Editable Text -->
=09=09=09=09=09=09<table width=3D"600" class=3D"row-tb_100" style=3D"width:=
 600px; max-width: 600px; border-radius: 0px; border-color: rgb(128, 128, 1=
28); border-width: 0px; border-collapse: unset; border-style: none;" bgcolo=
r=3D""><tbody><tr><td style=3D"padding: 0px; font-size: 16px; color: rgb(51=
, 51, 51); font-family: Lato, Tahoma, sans-serif;">
=09=09=09=09=09=09=09=09=09<table width=3D"100%" cellpadding=3D"0" cellspac=
ing=3D"0"><tbody><tr><td style=3D"font-family: Lato, Tahoma, sans-serif; fo=
nt-size: 16px; color: rgb(51, 51, 51);" align=3D"left">
=09=09=09=09=09=09=09=09=09=09=09=09<div><p>FACT: Business owners that do n=
ot understand the complicated selling process and the importance of timing =
are likely to sacrifice a high percentage of their value. <strong><a href=
=3D"https://clicks.genmanuf.com/auto/-SDcXtkP6QWSI6uxcyEGbJCbK_VDJYS8pe1aD7=
22H7uOzh2vWXLvs2az2Ums6DeztDo6avpGwktlZxyzimNkgw.." style=3D"color:#0962c1;=
text-decoration:underline;" target=3D"_blank">Learn More</a></strong></p>

<p>Avoid market pitfalls and protect your most valuable asset by attending =
the <strong><a href=3D"https://clicks.genmanuf.com/auto/Q16TG1V8RtPTlckJaSB=
wC_N94Z52o-yePsyzMfhoAsGOzh2vWXLvs2az2Ums6DeztDo6avpGwktlZxyzimNkgw.." styl=
e=3D"color:#0962c1;text-decoration:underline;" target=3D"_blank">Growth and=
 Exit Strategies Conference</a></strong>. Watch a preview of the conference=
: <a href=3D"https://clicks.genmanuf.com/auto/yZIEFMuRiE9I9u5-yEpJqXnXJ7t6d=
lNLsQhWsif_DyaOzh2vWXLvs2az2Ums6DeztDo6avpGwktlZxyzimNkgw.." style=3D"color=
:#0962c1;text-decoration:underline;" target=3D"_blank">Preview</a> . What y=
ou learn at this complimentary is going to transform your business. The nex=
t exit conference near you: in Anaheim on April 4, 2023.</p>

<p>If you=E2=80=99re not ready to sell or you want to learn more, a confide=
ntial conversation with a trusted Generational advisor can help. If you are=
 interested, reply to this email or call me directly at (972)-232-1121. Let=
=E2=80=99s have a conversation about your future goals.&nbsp;</p>

<p>Sincerely,</p>
</div>
=09=09=09=09=09=09=09=09=09=09=09</td>
=09=09=09=09=09=09=09=09=09=09</tr></tbody></table></td>
=09=09=09=09=09=09=09</tr></tbody></table><!-- END Editable Text --></div><=
div data-ed-info=3D"Single image stacked above a block of text" data-ed-sec=
tion-category=3D"Images &amp; Text">
=09=09=09=09=09<!-- Full Width Image above text -->
=09=09=09=09=09=09<table width=3D"600" class=3D"row-tb_100 row_full_width" =
style=3D"width: 600px; max-width: 600px; border-radius: 0px; border-color: =
rgb(128, 128, 128); border-width: 0px; border-collapse: unset; border-style=
: none;" bgcolor=3D""><tbody><tr><td style=3D"padding: 0px; font-size: 16px=
; color: rgb(51, 51, 51); font-family: Lato, Tahoma, sans-serif;">
=09=09=09=09=09=09=09=09=09<table width=3D"280" cellpadding=3D"0" cellspaci=
ng=3D"0" align=3D"left"><tbody><tr class=3D"section-title"><td style=3D"fon=
t-size: 16px; color: rgb(51, 51, 51); font-family: Lato, Tahoma, sans-serif=
;">
=09=09=09=09=09=09=09=09=09=09=09=09<table width=3D"100%" border=3D"0" cell=
padding=3D"0" cellspacing=3D"0"><tbody><tr><td class=3D"td-mobile-100" alig=
n=3D"left" style=3D"font-family: Lato, Tahoma, sans-serif; font-size: 16px;=
 color: rgb(51, 51, 51);" valign=3D"middle">
=09=09=09=09=09=09=09=09=09=09=09=09=09=09=09<div style=3D"line-height: 1; =
letter-spacing: 0px;"></div>
=09=09=09=09=09=09=09=09=09=09=09=09=09=09</td>
=09=09=09=09=09=09=09=09=09=09=09=09=09</tr></tbody></table></td>
=09=09=09=09=09=09=09=09=09=09</tr><tr><td style=3D"font-size: 16px; color:=
 rgb(51, 51, 51); font-family: Lato, Tahoma, sans-serif;" valign=3D"middle"=
 align=3D"left">
=09=09=09=09=09=09=09=09=09=09=09=09<a href=3D"https://clicks.genmanuf.com/=
auto/JlIEpIs88IAKZFoBtHyfjCLbPWLfxr1OwSk1BthV9VmOzh2vWXLvs2az2Ums6DeztDo6av=
pGwktlZxyzimNkgw.." target=3D"_blank" link-description=3D"Steve Schreiber S=
ignature"><img class=3D"" src=3D"https://djbnrs8xv7oxi.cloudfront.net/pvpdh=
dzmme/email_assets/3205/sssign5.png?icfid=3D3205-2" alt=3D"Steve Schreiber =
Signature" title=3D""></a>
=09=09=09=09=09=09=09=09=09=09=09</td>
=09=09=09=09=09=09=09=09=09=09</tr><tr><td style=3D"font-family: Lato, Taho=
ma, sans-serif; font-size: 16px; color: rgb(51, 51, 51);" align=3D"left">
=09=09=09=09=09=09=09=09=09=09=09=09<div><p>Steve Schreiber<br><strong>Chie=
f Business Development Officer</strong></p>
</div>
=09=09=09=09=09=09=09=09=09=09=09</td>
=09=09=09=09=09=09=09=09=09=09</tr></tbody></table></td>
=09=09=09=09=09=09=09</tr></tbody></table><!-- END Full Width Image above t=
ext --></div><div data-ed-info=3D"A single block of customisable text" data=
-ed-section-category=3D"Text">
=09=09=09=09=09<!-- Editable Text -->
=09=09=09=09=09=09<table width=3D"600" class=3D"row-tb_100" style=3D"width:=
 600px; max-width: 600px;"><tbody><tr><td style=3D"padding: 10px; font-size=
: 16px; color: rgb(51, 51, 51); font-family: Lato, Tahoma, sans-serif;">
=09=09=09=09=09=09=09=09=09<table width=3D"100%" cellpadding=3D"0" cellspac=
ing=3D"0"><tbody><tr><td style=3D"font-family: Lato, Tahoma, sans-serif; fo=
nt-size: 16px; color: rgb(51, 51, 51);" align=3D"left">
=09=09=09=09=09=09=09=09=09=09=09=09<div><p><strong>Generational Equity was=
 recently named</strong> <strong><a href=3D"https://clicks.genmanuf.com/aut=
o/mhLBYRdIPuaQAWaPy-qjbgy5rSSFT0qJG7hMiKK8iuiOzh2vWXLvs2az2Ums6DeztDo6avpGw=
ktlZxyzimNkgw.." style=3D"color:#0962c1;text-decoration:underline;" target=
=3D"_blank">2022 North America=E2=80=99s M&amp;A Firm of the Year</a></stro=
ng>. <strong>Imagine what we can do for you.</strong></p>

<p>Helpful Links:<br><strong><a href=3D"https://clicks.genmanuf.com/auto/CT=
0osjVX_TNUAsUoS0mRxjKU2gEYdZuuihlwRDsQ-uuOzh2vWXLvs2az2Ums6DeztDo6avpGwktlZ=
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blank">Growth and Exit Conference</a></strong><br><strong><a href=3D"https:=
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WXLvs2az2Ums6DeztDo6avpGwktlZxyzimNkgw.." style=3D"color:#0962c1;text-decor=
ation:underline;" target=3D"_blank">Generational Equity</a></strong></p>
</div>
=09=09=09=09=09=09=09=09=09=09=09</td>
=09=09=09=09=09=09=09=09=09=09</tr></tbody></table></td>
=09=09=09=09=09=09=09</tr></tbody></table><!-- END Editable Text --></div><=
div data-ed-info=3D"A single customisable image" data-ed-section-category=
=3D"Images">
=09=09=09=09=09<!-- Full Width Image -->
=09=09=09=09=09=09<table width=3D"600" class=3D"row-tb_100" style=3D"width:=
 600px; max-width: 600px;"><tbody><tr><td style=3D"padding: 10px; font-size=
: 16px; color: rgb(51, 51, 51); font-family: Lato, Tahoma, sans-serif;">
=09=09=09=09=09=09=09=09=09<table width=3D"100%" cellpadding=3D"0" cellspac=
ing=3D"0"><tbody><tr><td style=3D"font-size: 16px; color: rgb(51, 51, 51); =
font-family: Lato, Tahoma, sans-serif;" valign=3D"middle" align=3D"center">
=09=09=09=09=09=09=09=09=09=09=09=09<a link-description=3D"" href=3D"https:=
//clicks.genmanuf.com/auto/pSx8S7mgfPTd6R36oz-wbp7oaFeX80MHiHZLUKp9tUCOzh2v=
WXLvs2az2Ums6DeztDo6avpGwktlZxyzimNkgw.." target=3D"_blank"><img width=3D"5=
80" class=3D"fit_w" src=3D"https://djbnrs8xv7oxi.cloudfront.net/pvpdhdzmme/=
email_assets/3205/640xunlimited___maemailbanner1.jpg?icfid=3D3205-2" alt=3D=
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=09=09=09=09=09=09=09</tr></tbody></table><!-- END Full Width Image --></di=
v><div data-ed-info=3D"Customisable divider rule to separate sections" data=
-ed-section-category=3D"Other">
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_full_width" style=3D"width: 600px; max-width: 600px; border-radius: 0px; b=
order-color: rgb(128, 128, 128); border-width: 0px; border-collapse: unset;=
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homa, sans-serif;">
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=09=09=09=09=09=09=09</tr><tr><td width=3D"600" style=3D"font-size: 16px; c=
olor: rgb(51, 51, 51); font-family: Lato, Tahoma, sans-serif;">
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ng=3D"0" border=3D"0" style=3D"border-top: 1px solid rgb(153, 153, 153); bo=
rder-bottom-style: none;" align=3D"center"><tbody><tr><td style=3D"font-siz=
e: 16px; color: rgb(51, 51, 51); font-family: Lato, Tahoma, sans-serif; pad=
ding-top: 0px;">
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t-size: 16px; color: rgb(51, 51, 51); font-family: Lato, Tahoma, sans-serif=
;">
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ta-ed-custom-section=3D"57" data-ed-info=3D"" data-ed-section-category=3D"C=
USTOM">
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=09=09=09=09=09=09<table width=3D"600" class=3D"row-tb_100 row_full_width" =
style=3D"width: 600px; max-width: 600px; border-radius: 0px; border-color: =
rgb(128, 128, 128); border-width: 0px; border-collapse: unset; border-style=
: none;" bgcolor=3D""><tbody><tr><td style=3D"padding: 0px 0px 10px; font-s=
ize: 16px; color: rgb(51, 51, 51); font-family: Lato, Tahoma, sans-serif;">
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ing=3D"0"><tbody><tr><td style=3D"font-family: Lato, Tahoma, sans-serif; fo=
nt-size: 16px; color: rgb(51, 51, 51);" align=3D"center" valign=3D"middle">
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